IMBB Subscribe Fair & Lovely Multi Vitamin Cream Review by Punam on July 1‚ 2010 · 43 comments Fair & Lovely Multi Vitamin Cream Hi Girls‚ here is my second review on The Very famous and widely used Product “Fair & Lovely”. If you are regularly using it then you definitely fall in love with it. Actually I was searching for the Review of Fair & Lovely on IMBB‚ I thought somebody must have already written but strange nobody has written about Fair & Lovely. So I thought Let me have
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Cultural Norms‚ Fair & Lovely‚ and Advertising April 20‚ 2015 2. Is it ethical to exploit cultural norms and values to promote a product? Discuss. It is ethical to utilize cultural diversity and values of a community to promote a product. However‚ such promotion should only be done in a way that there are not demanding to a particular group or cultural norms. Considering the case of Fair and Lovely‚ promoting the product using the dark and fair skin is divisive and portrays people with dark color
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The present case dealing with HLL as well as CKL‚ the established vendors of skin lighting cream on the Indian market for many years‚ illustrates a situation in which the producer encounters the consumers´ strongly culturally positioned desire of fair skin‚ by offering a skin lightning product‚ which is from a dermatologist’s point of view considered to be ineffective (“reaches only the upper layer of the skin”‚ “does not affect melanin production”) or at least short-lived (“whitens facial hair
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Case Analysis 2-2: Cultural Norms‚ Fair & Lovely‚ and Advertising. Kasim Hussain BUSA 460 Professor Simpson November 17‚ 2008 The demand for cosmetic products in India is still increasing and the current market size stands at $950 million U.S. dollars. The growth is between 15-20% annually and the overall beauty and wellness market that includes beauty services is about $2‚680 million. (Bhattacharya‚ 2008). The change in the socio-economic status of the
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Case Study :: Fair & Lovely Group-2 (MM) PGEXP-2012-14 Fairness and Color in Indian History It was way back in the 1970s‚ when Hindustan Lever Ltd (HLL) launched its first version of FAL. At that time‚ the market was dominated by the cold cream manufacturers‚ such as Ponds and Lakme (HLL was subsequently to acquire these firms). Before this‚ the ’fairness ’ aspect of creams was not directly mentioned‚ though some products did advertise that they
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such as the UAE‚ patterns arise in the key demographics who buy products such as Fair and Lovely. In the case of Fair and Lovely‚ we find that the Sub continental female demographic are the most likely to buy the product as being fair is considered to be a sign of success and good health in that culture. In the same way that it is important in the Sub continental demographic‚ importance in the use of fair and Lovely can be seen to diminish in the Arabian and European demographics‚ as those cultures
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Part One: The ethical issue of Fair Trade coffee We all know that coffee is something essential in our daily and maybe we all used to have one of them when it is needed‚ but only a few of us know the trading process of coffee and how does it travel from the coffee tree to our paper cup. The article is mainly about the unfair trading in the coffee trading process and provided a idea called Fair Trade coffee‚ but even the Fair trade have some ethical issues. Because there is too many stages in coffee
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Project Background A friend works with HUL and in one of our conversations there was a casual reference that Fair & Lovely (F&L) as a brand is so huge for HUL‚ that it covers the entire salary cost of the company. We were intrigued by this fact. We checked the HUL annual report and collected some primary data and were surprised to see this was partially true. Employee Benefits Expenses for 2010-11 was Rs. 961.26 Cr and for 2011-12 was 1107.28 Cr. Market share of F&L is on an average
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Ethical issues: 1) Ethical issues and society: The selling of addictive product such as tobacco‚ cigarettes. Most people think that the selling of such harmful products is unethical. However‚ there are also some people think otherwise. The pros defend their point of view based on the fact that such products enhance their pleasure and reduce their stress. (Ex: cigarettes help reducing stress at work for people who have to work long hours) On the other hands‚ the cons are against it
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Ethical Issue at Coca-Cola Ethics in Management – PHL/323 Derrek Choy 12/21/2009 Ethical Issue at Coca-Cola The Coca-Cola Bottling Company is a well-recognized brand and they have a chance to do extremely well in different aspects of business performance. However‚ this drink giant has experienced thoughtless ethical troubles with its affiliation amid their stakeholders. Although they engage in philanthropic contributions to learning and neighborhood programs‚ several stakeholders
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