failed to recognize the changing trend in customer’s preferences to better tasting‚ fresher food. This trend led to new sub markets emerging for tastier‚ fresher and fast food perceived as healthier. A few of the smaller/privately owned competitors (Cosi and Quizno’s) were able to operate in niche markets selling gourmet sandwiches and salads. The emergence of smaller restaurants offering easy access to exotic foods such as sushi and burritos created a more specialized niche market. 2) Size and Growth;
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Food Science and Quality Management ISSN 2224-6088 (Paper) ISSN 2225-0557 (Online) Vol .11‚ 2013 www.iiste.org Trend of Fast Food Consumption and its Effect on Pakistani Society Farzan Yahya1* Rabbia Zafar2 Soam Shafiq2 1. 2. Department of Finance‚ Lahore Business School‚ The University of Lahore Department of Marketing‚ Lahore Business School‚ The University of Lahore * E-mail of the corresponding author: farzan.yahya@yahoo.com Abstract Fast food is convenient and tasty though
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Fast Foods Effects on Us Before the mid 1900’s‚ when people were hungry they would cook at home or sit down at a local restaurant. However‚ the restaurants back then would not be a part of a huge chain‚ but more like a mom and pop business. Now‚ present day‚ when you’re driving down the road and start to feel hungry‚ what do you do? You stop off at the closest fast food joint of course! With the explosion of the fast food industry‚ it has caused many: lifestyle‚ family‚ health and money conveniences
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Fast Food Currently‚ most of the people depend on fast food which is easily accessible rather than cooking food at home which is a time consuming task. Fast food is the most popular food in America. Does fast food proves to be a healthy option for a daily purpose? Is fast food healthy? Being an argumentative topic this term “fast food” comes up with many questions. Fast food is a quick way of filling up your stomach but it is followed by many unknown and known disadvantages. As a peek in the
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Fast food nutrition should make up a minimal part of a healthy diet. Fast foods and junk foods are high in fat‚ sodium and sugar‚ which can lead to obesity and a range of attendant health problems‚ including diabetes‚ heart disease and arthritis. Here are the facts about how excessive junk food consumption affects your body. Junk Food Affects Your Energy Levels Junk food doesn’t contain the nutrients your body needs to stay healthy. As a result‚ you may feel chronically fatigued and lack the energy
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Easily prepared and fast served food is called Fast Food. The concept has grown worldwide with many restaurants coming up day in day out. One of the reasons for this type of restaurants becoming most sought after is low investment requirement for the entrepreneurs and varieties of foods served in a short period of time for the consumers. In most of cases of fast food preparations‚ food is made ready made and is served repeatedly heating it. Fast food facts The fast food facts are un-digestible
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1. Executive Summary This report provides an analysis of the international marketing environment of fast- food industry in US and evaluates the international marketing activities of McDonald’s‚ which is considered a key player. Firstly‚ the PEST framework is used to analyse external environmental factors influencing the industry. The Porter’s Five Forces framework is utilised to analyse the competitive rivalry within the industry‚ and its attractiveness for potential new entrants. Key players and
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Review………………………………………………………………………. 1- 4 3.0 Impact of obesity issue toward fast food chain 3.1 Poor brand image…………………………………………………………………….. 4-6 3.2 Decline in sales………………………………………………………………………. 6 3.3 Pressure from activist and non-profit organisation…………………………………... 6-7 3.4 Increase of legal restriction on business activities………………………………….... 7-8 4.0 Response of fast food chain toward obesity issue 4.1 Provide nutrition information……………………………………………………….. 9-10 4.2 Provide new food choices and healthier ordering options………………………
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the past people in Egypt used to eat healthy‚ freshly prepared food with their families in the home. Today however‚ many people‚ particularly young people‚ prefer to eat fast food such as hamburgers‚ fried chicken‚ or pizza. There are many problem when people used to eat fast food in present. It is dangers for health and body. There are many reasons why people used to eat fast food. There are many reasons for the popularity of fast food. One of the main Cause is the change in lifestyle. Many people
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1301-4438 16 September 2012 Fast Food Favorites Almost everyone enjoys to eating fast food because it is cheap. Many people these days prefer to eat food that makes their food fast and also they do not have to spend more than five dollars. This nation is surrounded with fast food restaurants and there is no one way people can miss one down their street and in every mall. I work at the mall and I tend to eat fast food since it is the only thing near me. My three favorite fast food restaurants which are
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