Ethics is one of the most important topics that we have covered in this course. It is very important in the field of Business as we often encounter complex situations that will often involve an apparent mental conflict between moral imperatives‚ in which choosing one would result in discarding the other. But ethics is one thing that cannot be neglected in a Business scenario. Being unethical might fetch you results in the short term but in the long term it might hamper your growth or it might be
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Strength Pepsi has a broader product line and outstanding reputation. Merger of Quaker Oats produced synergy across the board. Record revenues and increasing market share. Lack of capital constraints (availability of large free cash flow). o Great brands‚ strong distribution‚ innovative capabilities o Number one maker of snacks‚ such as corn chips and potato chips PepsiCo sells three products through the same distribution channel. For example‚ combining the production capabilities
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Garg ( 93027 ) Rupali Madan ( 93041 ) Shashwat Sharma ( 93048 ) Swati Jain ( 93056 ) Global Human Resource Management at Coca – Cola Ques 1) Substantiate the phrase “ think globally‚ act locally ”‚ from the perspective of key HRM functions that could be practiced by Coca Cola. Solution 1) “Think globally‚ act locally” is used when multinational corporations are encouraged to build local roots. It is sometimes expressed by combination of words "global"
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nearly 200 countries and territories and generate sales at the retail level of about $85 billion. Many of PepsiCo’s brand names are more than 100-years-old‚ but the corporation is relatively young. PepsiCo was founded in 1965 through the merger of Pepsi-Cola and Frito-Lay. Tropicana was acquired in 1998 and PepsiCo merged with The Quaker Oats Company‚ including Gatorade‚ in 2001. PepsiCo offers product choices to meet a broad variety of needs and preference -- from fun-for-you items to product choices
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Ethics Reflection STR/581 Ethics Reflection Ethics have played a role in how companies have done business and conducted themselves but not as much as when Enron‚ WorldCom‚ Arthur Anderson were in the spot light for fraud. The companies hid valuable information from internal and external stakeholder and stockholders alike. The employees lost their retirement or at least some of their retirement to these unethical actions of top executives. The researcher will explain the role that ethics and
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Market Research Report Pepsi Cola MKT201: Market & Audience Research Brand loyalty of generation Y to the Pepsi-Cola brand Table of Contents Summary of Background 2 Marketing Problem 3 Research Methodology 4 Research Objectives 4 Hypothesis 5 Marketing Research Problems 5 Analysis Steps Taken 6 Statistical Procedures 7 Findings from Analysis 8 Recommendations and Implications 9 References 10 Appendix 1 11 SURVEY 11 Appendix 2 13 SURVEY RESULTS 13 Summary
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"Cola Wars Continue: Coke and Pepsi in 2010" Read and Apply: Michael E. Porter (2008)‚ “The Five Competitive Forces that Shape Strategy”‚ Harvard Business Review‚ (January 2008)‚ pp. 2-17 Assignment Questions (AQ) (a) Why has the soft drink industry been so profitable for concentrate producers? Compare the economics of the concentrate business to the bottling business: why is the profitability so different? [50% points] The soft drink industry has been extremely profitable for Concentrate
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social compliance & producer relation of Brac-Aarong: Executive summary: With the vision of enlightened‚ healthy and democratic societies free from hunger‚ poverty‚ environmental degradation & forms of exploitation BRAC started its journey in 1972 after the liberation war. The “BRAC model” comprises of a collaborative network of Enterprises‚ Development Programmess and Investments – all of which together serve the following comprehensive vision and objective of BRAC: * to empower
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Supply and Demand The Commodity of the Amateur Athlete Before a person can decide whether or not a situation is ethical there must be a code of ethics or a set of moral guidelines established. These guidelines help a person or organization decide whether or not they are being ethical in the decisions being made. Once an organization has a consistent set of morals it can create a mission or purpose. The NCAA’s main purpose is to ” govern competition in a fair‚ safe‚ equitable and sportsmanlike
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Coke and Pepsi Identification of the strategic issues and problems- The world’s two largest soft drinks‚ Pepsi and Coca-Cola experienced numerous unexpected problems and difficulties‚ leading them to learn that marketing and competing in India requires a special type of knowledge and local skills to become successful. Working in America is not always going to be similar as working overseas. Analysis and evaluations- Strengths- Pepsi had an early entry‚ since they entered before Coca-Cola and got
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