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    Word count: 3‚214 words* *(excluding a list of references and in text references) Table of Contents: 1 Introduction 3 1.1 IKEA Case Study: A brief overview 4 2 Staffing orientation: Expat vs. Local manager 4 2.1 Which style: Ethnocentric or Geocentric? 6 2.2 Case Study IKEA: Staff orientation and HR practices 7 3 The International Manager…………………………………………………………..7 3.1 Case Study IKEA: myth of international managers uncovered 9 4 Gender inequality: the barriers women face……………………………

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    Exam Notes

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    2005IBA Notes for Exam Strategic Management The process of determining an organisations basic mission and long term objectives and implementing a plan of action for attainting these goals. Economic imperative A world wide strategy based on cost leadership differentiation and segmentation Political Imperative Strategic formulation and implementation utilising strategies that are country responsive and designed to protect local market niches Quality imperative Strategic formulation

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    mkt 474

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    Study Guide Exam 1- International Marketing CHAPTER ONE- International Marketing Global Perspective: Global Commerce Causes Peace Global commerce thrives during peacetime—trade and international marketing play an important role in producing peace Boeing Company‚ America’s largest exporter—producing a marketing of commercial aircraft and space vehicles requires millions from around the world to work together and no company does more to enable people from all countries to meet face to face

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    Sihrm

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    Over the last decade‚ the numbers of multinational corporations (MNCs) have increased significantly because of the dramatic growth of internationalization and global competition. MNCs play an important role in order to maximize profits and manage complex of international business activities. In spite of the fact that the multinational corporation is operated in several countries (Stonehouse‚ Cambell‚ Hamill & Purdie‚ 2005)‚ the operation and strategic planning of international firms would be more

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    Contents 1. Introduction to Managing Across Cultures………………..……………………… 1.1 Mission Statement – The Linwood Group…………………………...… 1.2 Overview of The Linwood Group……………………………………..…. 1.3 The Johari Window………………………………………………………….. 1.4 Stereotyping……………………………………………………………….. 2. Exploring Culture…………………………..…………………….………………. 2.1 Culture and Organisations………………………………………………. 2.2 Geert Hofstede…………………………………………………………… 2.3 Fons Trompenaars……………………………………………………………. 3. Spheres of Culture………………………

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    To what extent should an organisation export its domestic HRM policies and practices to its international operations? Your answer should consider SIHRM in multi-domestic‚ multinational and global organisations in the context of cultural‚ political and economic influences "To what extent should an organisation export its domestic HRM policies and practices to its international operations?" The development of global strategies has been a topic of interest for some 40 years. Organizations can choose

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    Iphone in South Korea

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    Table of Contents Table of Contents 1 Acknowledgement 2 Introduction 3 Questions: 1. What are some of the competitive forces that have made the business environment for Apple more complex in recent years? 4 2. Which aspects of the South Korean market have significant implications for the success or failure of the iPhone in the market and why? 6 3. Besides market entry strategy and marketing mix‚ what other aspects of the planning

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    INTERNATIONAL BUSINESS Distinguish between Ethnocentric and Polycentric Human Resource Management policies used by Multinational Corporations‚ clearly outlining the advantages and disadvantages of each. ETHNOCENTRIC POLICY The ethnocentric staffing policy refers to the strategy of a multinational company to employ managers for key positions from the parent headquarters instead of employing local staff. In the ethnocentric approach‚ the cultural values and business practices of the home

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    Long before the globalisation‚ the internet and advanced telecommunications many companies with an international orientation have applied expatriate managers - some even since the early days of international trade. The theme for this essay is critically to evaluate the reasons why international companies continue to use expatriate managers even though it is a very expensive option. The term expatriate originates from the Latin words ex patria (out of fatherland) and refers to an employee from

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    International Management

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    CHAPTER 1 – GLOBALIZATION AND INTERNATIONAL LINKAGES A. INTRODUCTION 1. International Management Defined as: the process of applying management concepts and techniques in a multinational environment and adapting management to different economic‚ political and cultural environments 2. Multinational Corporation (MNC) i. Has operations in more than one country ii. Has int’l sales iii. Has managers and owners of various nationalities B. GLOBALIZATION AND INTERNATIONALIZATION

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