Cultural Scene Ethnography My observation takes place in an Emergency Room in a local hospital. The waiting room is a thirty-by-forty room with white walls and a dusty rose counter‚ the television sets blared from each end of the room. A drunken man wearing a woolen cap kept breaking into song and new people walked in every few minutes. Behind the counter there are three secretary calling people names. In the waiting area the people whisper and fidget constantly. Female patients often cross
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Subway Innovation Report Subway is the name of a franchise fast food restaurant that mainly sells sandwiches and salads. It was founded in 1965 by Fred De Luca and Peter Buck. The corporation that owns the trademarked name of Subway is Doctor’s Associates‚ Inc. (DAI). The company has over 28‚400 franchised units in 87 countries as of September 2007 and is the fastest growing franchise in the world. It is currently the third largest fast food chain globally after YUM! Brands (34‚000 sites) and McDonalds
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Case Study #1 Subway Sandwich Shop Analysis Case Study One Subway Sandwich Shop Situation Analysis A situation analysis is an honest valuation of the opportunities and potential problems facing a prospective or existing company. Through analysis a deeper understanding of an industry‚ competitor and possible options can be examined. Subway Sandwich shops early history roots can be traced back to the summer of 1965‚ with a $1‚000 investment a new venture was born. Fred DeLuca
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The setting I choose to do my ethnography assignment on was to observe an indoor soccer game in Yuba City. The arena where this indoor soccer game took place was named Champions Arena Indoor Soccer. This was not the first time I have been to this arena so I did have some background about the place before observing. One of my close friends was participating in the game so I figured it was a great idea to come support him and do my assignment. Although‚ I had been to this arena before and seen many
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SUBWAY MARKETING PLAN 1. EXECUTIVE SUMMARY: SUBWAY (restaurants) is an American fast-food franchise owned by Doctor’s Associates‚ Inc. Subway was founded by Peter Buck and Fred Deluca‚ with its first restaurant being set up in Bridgeport‚ U.S in 1965. The franchise runs 38‚813 restaurants in 99 countries. Today‚ the SUBWAY brand is the world’s largest submarine sandwich chain. The SUBWAY franchise provides variety of great testing and healthier foods and the third largest fast food chain.
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Strengths Brand Recognition: Subway Restaurants are one of the leading submarine sandwich franchises based in the United States. Today Subway has brand recognition in over ninety-two countries having over 33‚246 restaurants all over the world. Subway has well established itself as a brand in the fast food industry as one of the healthiest—if not the healthiest fast food restaurants in the United States. Subway is known as a company that offers healthy sandwiches that are much better compared
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ENG 4010 The Ethnography Project Assignment Ethnography is the recording of observations. The subjects of the recordings draw upon social interactions and relationships‚ hence‚ the close association of ethnography with sociology. Instructions For this project‚ you will select a socio-linguistic group—a specific community of language users. Your task is to observe 1) the arena(s) of language use‚ and 2) record examples of miscommunication. Selection of a Socio-Linguistic Community Identify a venue
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1.0 ELEMENTS OF THE MARKETING MIX 1.0.1 PRODUCT Subway offered a menu with wide variety meal and better quality fresh product such as pasta‚ salad‚ desserts‚ soup‚ the chain’s flagship sandwich which is the classic BMT‚ the 7 under 6 menu which featuring seven submarine sandwiches with 6 grams of fat or less‚ fresh veggies which already boasts lettuce‚ tomato‚ red onion and green peppers (Subway‚ 2012). Subway also brings in a line of new crab-controlled wraps in 2004 and the product itself
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PESTEL Analysis 3.1 Political Forces Subway can easily apply its business license in plenty of the countries. It is because that Subway is operated by complying with the political rules such as tax policies‚ environmental protection laws‚ employment laws and other political rules. 3.2 Economic Conditions Having set up with low cost‚ it is a very good advantage to Subway. Subway has fully supports from its major suppliers so that it has its completely adequate materials and needs to work out its
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September 10‚ 2013 The Ins and Outs of Accounting The primary focus of this text is to educate and inform readers about what it is like to live and function in the world of Accounting. Although we deal with numbers every day of our lives we often overlook what all goes into becoming a skilled Accountant. The significance of accounting plays a vast role in the financial health of an organization‚ its failure and or growth and development‚ the stock market‚ and the financial future of our lives
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