An Ethnography of a Trendy Clothing Store The fieldwork that I present here took place in and around an H&M store‚ which is a clothing retailer of what is known as “fast fashion”: clothing styles that move directly to the store from the catwalks‚ presenting the trendiest clothes right when they are in fashion. H&M is one of the largest chain of clothing stores in America‚ and also among the most popular‚ especially with younger age groups. My ethnography begins across the street from the store
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COMM 3P18 Lecture Notes Monday September 9‚ 2013 Why Audience Studies? We are all audiences. We are bought and sold. We are fans. We are active. The Cultural Industries Post WW1 Interested in how propaganda worked. Concerned with TV‚ Radio‚ etc. But… Effects models cant explain the complex relationships we have with texts. We aren’t docile‚ passive audiences. We don’t believe everything we read/see. Example of switching Barbie and GI Joe Voices in dolls and sold them.
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In this exam I will demonstrate my knowledge of the postcolonial theoretical school and its relationship to ethnography and anthropology. The connection between colonialism and anthropology is an old one. Depending on when one sets the beginning of what we call Aanthropology‚@ issues of imperialism‚ colonialism and colonial justification go back as far as recorded history. For the purposes of this exam‚ I will focus on the current colonial/postcolonial paradigm that began with the age of European
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Readings # 2 Conrad Kottak (2000). Anthropology: the exploration of human diversity It is the coverage of physical anthropology and archaeology‚ which serves to make Kottak one of the most balanced introductions to the four fields of anthropology. This text offers an introduction to the five subdisciplines of anthropology: cultural‚ physical‚ archaeological‚ anthropological linguistics and applied anthropology. To reflect the role of anthropology in today’s world‚ Professor Kottak has revised
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century philosophical movement in western Europe that assumed a knowable order to the natural world and the interpretive value of reason as the primary means of identifying and explaining this order 11. Ethnographies: Detailed descriptive studies of human societies. In cultural anthropology‚ ethnography is traditionally the study of non western societies 12. Paleoanthropology: The interdisciplinary approach to the study of earlier hominins- their chronology‚ physical structure‚ archaeological remains
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Aurora Belina Bautista SOC 109-02 2/7/14 An anthropological introduction to Youtube An anthropological introduction to Youtube is one of the presentations by Michael Wesch of Kansas State University. He teaches a class called Digital Ethnography‚ and “ethnography is the study of a culture.” Nowadays‚ there are many kinds of mass media appearing to connect people around the world. Thus‚ on Michael Wesch’s website‚ he writes‚ “Our work explores how humans use media‚ how media uses us‚ and how we can
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Research and Design Methodology Essay Abstract Psychologists do more than just wonder about human behavior‚ they conduct research to understand exactly how people feel‚ think‚ and behave the way they do. In the lifespan development‚ most research is on groups of individuals. These
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THE VODOU PRIESTESS: MAMA LOLA I found Karen McCarthy Brown’s Mama Lola to be an innovative and intimate “ethnographic spiritual biography” exploring the lived realities‚ material and immaterial‚ of a Haitian Voudou priestess and her family in New York City from the late 1970’s through the 1980’s. (xiv) Brown’s approach is innovative because she treats her subjects’ as multivocal and fluid. Brown heeds her own advice and contrary to most ethnographic scholars before her‚ appropriately represents her own
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Thanks for the information provided about qualitative study. Your response provided valuable information to help doctorate students achieved with more confidence research papers. For most qualitative studies‚ it appears that there are two major issues with sampling‚ (1) sampling the entire population (e.g.‚ only two people contracted a rare disease in the world and the study is conducted only with those two individuals)‚ or (2) taking a sample of the population from which to make generalizations
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Ethnography ‘encompasses any study of a group of people for the purpose of describing their socio-cultural activities and patterns’ (Burns 2000; 393). Using it‚ she would have got to know people in a different way‚ by the eyes of an observer. We know a change of people’s behaviour remains possible in those cases and ethnography is extremely time-consuming and involves a high cost (especially to get access in so many
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