| |Level: |ACL1 |Assignment Type |monthly | |Module Name: |Marketing fundamental |Assessor’s Name | | |Student’s Name: |Pradip Waghmare |Read Submission Date | 24/01/2012
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2 ACKNOWLEDGEMENT Every piece of hard work requires the combined efforts and talents of many people. An Ambitious work of this kind‚ providing analytical review to the subject would have remained a concept rather than the finished product without co-operation of those who respondent to our request to contribute. I am very much graceful to our respected Director Mr. Manish Amin of NIS Academy. Who has enriched my knowledge and gave me a moral
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Team 2 Video Concepts‚ Inc. 1. Describe Video Concepts’ business model. Has it been successful? Would you consider Chad Rowan to be a successful entrepreneur? Why or why not? A company’s business model is defined as‚ “management’s blueprint for delivering a valuable product or service to customers in a manner that will generate ample revenues to cover costs and yield an attractive profit” (Thompson‚ 2012). Video Concept’s business model is based on providing value to its customers through
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8 3.2 Personal care 9 4.0 SWOT analysis of the unilever 9 5.0 PESTEL Factors 13 6.0 Two product option 15 6.1 Introduction to the product 15 6.2 Axe Touch description 16 6.3 Axe Touch ingredients 16 7.0 Marketing objectives 16 7.1 Finance objective 17 8.0 Marketing research 18 8.1 PLC of the selected product 18 9.0 STP Analysis 20 9.1 Segmentation 21 9.2 Target market 22 9.3 Positioning 23 9.4 Competitor Analysis 24 10.1Product 25 10.2 Brand 26 10.2.1
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1.0 INTRODUCTION I as a Marketing Executive from 7 Eleven Company had given a task to conduct a marketing audit. I prepared a discussion paper which covers the topics such as appraising the processes and techniques used for auditing the marketing environments and applying organizational and environmental auditing techniques in a given situation. “The marketing audit is a basic part of the marketing planning process. It is conducted not only at the beginning of the process‚ but also at a series
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* Clearly define plagiarism. * Address why students plagiarize. * Discuss intentional vs. unintentional plagiarism. * Discuss the importance of citing with specific examples of improper citation and describe why this is considered plagiarism. * Discuss citing‚ direct quoting‚ paraphrasing and expressing another ’s ideas. * Define common knowledge and whether it is better to over-cite or under-cite. Plagiarize means to steal and pass off (the ideas or words of
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What Is Globalization? Globalization is a process of interaction and integration among the people‚ companies‚ and governments of different nations‚ a process driven by international trade and investment and aided by information technology. This process has effects on the environment‚ on culture‚ on political systems‚ on economic development and prosperity‚ and on human physical well-being in societies around the world. Globalization is the process by which the economies of countries around the
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METHODOLOGY CASE STUDY RESEARCHES  INTERVIEWS  QUESTIONNAIRES What is Hypnosis? Hypnosis is a specific and unusual form of verbal control that apparently enables one person to control another person’s behavior‚ thoughts and perceptions. Examples of hypnosis: Under hypnosis‚ a person can be induced to bark like a dog‚ act like a baby‚ or tolerate pierced with needles. Importance of Hypnosis Hypnosis is important to psychology because it provides
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1. Social action is defined as day to day decisions and actions of individuals within the social world. Social actions both influence and are patterned and influenced by social structure. According to Marx’s theory‚ in order for the potential of social action occurring to take place a society must face resistance and revolution. According to Marx’s theory societies are already divided into two main groups‚ the bourgeoisie and the proletariat. The bourgeoisie are the upper class who are owners
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Shannon Crocker March 11‚ 2011 HTT 230 Israel Johnson Crescendo Checkpoint 2. Utilize the cost-volume-profit analysis to determine how many rooms you would need to sell to reach the budgeted revenue goal of $150 per room. Fixed costs for the hotel are $470‚000 per room‚ and the labor cost to maintain each room is $40 (Analysis of Financial Statements‚ 2011). Formula: breakdown volume = fixed cost / sales price - variable cost BV= $470‚000 / $150-$40 BV= $470‚000 / 110 BV= 4272.7 or 4273
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