Presentation of Décathlon……………………………………. p 2 B) Some important dates………………………………………… P 2 II) Marketing mix……………………………………… p 3 A) Products………………………………………………………. p 3 B) Distribution…………………………………………………… p 4 III) Swot analysis…………………………………….... p 5 A) Strenghts and Weaknesses......................................................... p 5 B) Opportunities and Threats.......................................................... p 6 IV) Corporate philosophy……………………………
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Lufthansa (Financial Analysis) Business Analysis and Valuation Arjola Mura Mirela Baholli Lora Muco Kristiana Duri Fatjon Ceka Table of content Introduction.......................................................................................3 Rivalry among existing firms………………………………………4 Substitute products…………………………………………………7 Firm’s competitive strategy………………………………………...9 Accounting poilicy and flexibility.....................................................11 Quality of disclosure
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Competitors Analysis Individual Assignment Mugshot Competitors Analysis 1 Competitors Analysis Individual Assignment J. Berragiy Hoge school van Amsterdam International Business and Languages class 1IBL5 Young Entrepreneurship 2‚ 18 Mar. 2013‚ Amsterdam Zuidoost -----------------------------------------------------------------------------------------------------------------------------Table of Contents ---------------------
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2.1.1 POLITICAL The hotel industry had evolved very rapidly since the opening policy in 1978‚ after that the economy has gradually transformed to a market-oriented one. The reform has created a much better business environment for the hotel industry development (Hornsby‚ 1990). According to Kotler (1996)‚ The political environment is strongly affect hospitality industry‚ political environment is made up of laws‚ government agencies and pressure groups influence and limit the activities of various
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01/12/2011 | finance | Michelin financial analysis | Michelin Company Profile Michelin is a tire producing company created in 1863 by the Michelin brothers. Originally based in Clermont Ferrand‚ the company is now located in more than 170 countries and owns 84 production site all around the world. Even if their core business is the production of tires they diversified their activities in 1900 with the first Michelin map & guides and extend their knowledge for special sector with new
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SWOT Analysis for Disney Strengths Characters – The people who helped Disney reach this height were the characters. Mickey Mouse‚ Cinderella‚ Winnie the Pooh‚ Ariel‚ and many others are the assets of Disney and are the most humongous money generators. I think Walt Disney would be nothing without these characters therefor they form the most important strength pillar for Disney. Good Values – Disney stands for values and ethics. Disney movies are for children and young teenagers. It’s a plus point
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PESTEL Analysis In this part all factors‚ which influence the company as a whole but are out of their direct control including wider social‚ political and economic factors shall be explained. The analysis of those factors of the macro-environment is therefore often known as PESTEL analysis.3 PESTEL is an acronym for the six key strategic areas of change: Political‚ Economic‚ Social‚ Technological‚ Ecological and Legal and a technique for understanding the various external influences on a business4
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We are a global family with a proud heritage passionately committed to providing personal mobility for people around the world. We anticipate consumer need and deliver outstanding products and services that improve people’s lives. SWOT Analysis Strength 1. One of the early market entrants and oldest car manufacturer. 2. Offers a wide range of cars to different set of customers. 3. Provides exclusive product features taking into consideration the targeted segments. 4. Invested efforts
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BRAND POSITIONING Singapore Market Size Zara’s size is at 1.3% of Singapore apparel industry‚ 6th place after other brands like Mango‚ Guess‚ Esprit‚ Raoul and Giordano. Vision “ZARA is committed to satisfying the desires of our customers. As a result we pledge to continuously innovate our business to improve your experience. We promise to provide new designs made from quality materials that are affordable” Mission Statement “Through Zara’s business model‚ we aim to contribute to
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TABLE OF CONTENTS EXECUTIVE SUMMARY 3 INTRODUCTION 4 SWOT ANALYSIS 6 PESTEL ANALYSIS 11 RECOMMENDATIONS 16 REFERENCES 17 EXECUTIVE SUMMARY Consumer electronics‚ broadcast and professional systems and information technology products are widely used in this globe. For example Japan was one of the leading countries in the industry of electronical goods. Japanese electronic products share a large portion of the Japanese trade
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