arrogance of the Americans was based on a wide open optimism and global success. The collision of the two ‘arrogancies’ was “formidable” as the French say. 2. To what degree do you consider that these factors were a) foreseeable‚ b) controllable by EuroDisney‚ Hong Kong Disney‚ or the parent company Disney? A study in history and
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April 15‚ 2012 Professor Pepe 1. What factors contributed to EuroDisney’s poor performance during its first year of operation? What factors contributed to Hong Kong Disney’s poor performance during its first year? Some factors that hurt EuroDisney was their misconception of what the French enjoy in a theme park. They took the same ideas‚ plans and layouts that worked for the US market and imported it to a different culture. Needless to say‚ the French people did not fancy the “Americanized”
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Are short-answer questions better than multiple-choice questions for assessing the understanding of English language learners? Assessment is an essential and vital source of information about students ’ language-learning needs (Gibbons‚ 2002). Assessments are a good way for teachers to get an idea of what their students already know and good at and to assess and evaluate which areas of language needs reinforcement. Teachers through day-to-day teaching and learning activities can assess their
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Case #1: EuroDisney 1. There are many factors that contributed to EuroDisney’s failure in its first year. One of the main issues was the hotel rooms surrounding the new park were outrageously expensive. Staying overnight was out of the question for most visitors. What really shocked the Disney Company was that the French stayed away. They were put off by ’American imperialism’ and the fact that this new park would be alcohol free. This proved detrimental because the French are the world’s biggest
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2. In what way has Trompenaar´s research helped explain cultural differences between the united states and France? The Guide Missile culture‚ is a concept lead from Trompenaar´s research (egalitarian tasks / results oriented). In this case there is a low attachment to the company‚ but a strong commitment to professionalism. People show a strong focus on achieving results‚ the actual status does not depend so much on the skills possessed by the hierarchical role but on the contribution to the improvement
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Death of a Salesman What questions has the play raised so far? Does the audience have any answers? From reading three quarters of ‘Death of a salesman’ many questions have surfaced from the play. I think that the main question that has been raised so far from the play is the American Dream. The American Dream is the dream people have for themselves and their family; good job‚ good home‚ good life and to be treated fairly. In Willy loman case anyone who worked hard and was “well liked” in business
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affected by prices. * Penetration Pricing: Setting prices assuming that demand will increase with lower prices and decrease with higher prices and therefore there are limitations on your profit margin. Elastic demand curve assumption. * Eurodisney saw itself in a monopoly position‚ and positioned itself in a relatively inelastic demand curve with attracting customers regardless of higher prices. As a result of skimming pricing policy high prices‚ visitors shortened their stay‚ avoided hotels
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BONJOUR‚ MICKEY! In April 1992‚ EuroDisney SCA opened its doors to European visitors. Located by the river Marne some 20 miles east of Paris‚ it was designed to be the biggest and most lavish theme park that Walt Disney Company (Disney) had built to date—bigger than Disneyland in Anaheim‚ California; Disneyworld in Orlando‚ Florida; and Tokyo Disneyland in Japan. Much to Disney management’s surprise‚ Europeans failed to “go goofy” over Mickey‚ unlike their Japanese counterparts. Between
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1. What factors contributed to EuroDisney¡¦s poor performance during its first year of operation? The factors that contributed to Disney¡¦s poor performance are ?X The dismal winter weather of northern France ?X Attendance only reached 9.2 million ?X Visitors spent 12% less on purchases than expected ?X Unforeseen combination of transatlantic airfare wars and currency movements ?X The French saw Disney as American imperialism ?X The French had its own cartoon character Asterix who also had its own
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| | | | | | [the walt disney co] | Final Project | Disney has had so many successful ventures; they never thought a theme park would fail. To this day‚ Euro Disney struggles to keep its doors open‚ while the American and Asian theme parks continue to thrive. For years‚ the Disney “Theme Park Empire” was built upon three crown jewels located in California‚ Florida‚ and Japan. Combining the familiar‚ family-friendly characters and images upon which the Disney reputation was built
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