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    Explain how the SRRS was devised and evaluate the use of this technique. (8marks) Holmes and Rahe (1967) developed the Social Readjustment Rating Scale (SRRS) which identifies 43 stressful life changes that can contribute to stress-related illness. Each one of the 43 stressful life events was awarded a Life Change Unit depending on how traumatic it was felt to be by a large sample of 400 participants. The highest Life Change Unit is 100‚ being death of a spouse. Participants calculate a total value

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    Describe and evaluate Milgram’s study into obedience Milgram (1963)’s aim was to see the levels of obedience to authority‚ he recruited 40 male participants by advertising for volunteers on newspaper to take part of a study of memory at Yale University. Each individual was paid $4.50 and was told that they would receive this money even if they quit during the study. The participants were always the teachers and confederates were the learners. The participants were told that if the learner got

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    In Martin Luther King Jr.’s‚ “Speech on the Vietnam War‚ 1967” he audaciously criticizes America’s contribution in the Vietnam War‚ in hopes of encouraging citizens to protest against the war through irony‚ rhetorical questions‚ and allusion. King’s effort for racial equality shows in his speech as he includes irony in lines 38-40 when talking about forcing black and white men to fight in the war. He states‚ “So we have been repeatedly faced with the cruel irony of watching Negro and white boys

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    Strategy

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    Introduction Strategy is a course of action‚ specifying the resources required‚ to achieve an objective and a goal. It’s the organization’s plan as to how it is going to create value. Some of the levels of strategy in an organization are: corporate‚ the general direction of the whole organization; business‚ how the organization tackles particular markets; and operational/ functional‚ that means that there are specific strategies for different departments of a business. To achieve the objectives

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    How to Evaluate a Theory

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    HOW TO EVALUATE A THEORY The purpose of a good theory is to provide a conceptual framework for viewing and understanding phenomena.  From this perspective a theory is either useful or not useful.  A theory helps guide and focus attention‚ identify and define important variables‚ and postulate the relationships among them.  A good theory is not just another ’good idea‚’ but it is based on empirical data that makes it an adequate map of the territory for the current time.  Furthermore‚ a good theory

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    Strategy

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    1. Introduction In this report‚ i’m selected AirAsia Berhad. The objectives and scope of this report was included conduct an analysis of industry environment and organisation capability. Besides that‚ there were also included sources of competitive advantage and the ways were used to sustain these competitive advantages. 2. Brief description of the Company Core business of AirAsia Berhad is broken travel norms around the globe and has risen to become the world best. Route

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    Road King

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    ASSESSMENT INSTRUMENT BUS 330/500D Road King Trucks Introduction Michael Livingston has recently been hired as the CEO of Road King Trucks‚ Inc. Previously he had been the marketing manager for a large manufacturing company and had established a reputation for identifying new consumer trends. Road King Trucks Inc. is a California-based truck manufacturing company. The company is well known for manufacturing large‚ heavy-duty trucks at a reasonable cost. One of its greatest achievements

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    Luther King Jr. once said‚ “I have a dream that one day little black boys and girls will be holding hands with little white boys and girls‚” (“goodreads”). His “I Have a Dream” speech took place in 1963 during the March on Washington. It was there that he established his reputation as one of the greatest orators in American history. Martin Luther King Jr.’s American dream was that all men should have god-given rights and have equality. To achieve this American dream‚ Martin Luther King Jr. faced

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    Evaluate the benefits of growth Growth is commonly defined as an increase in the capacity of an economy to produce goods and services‚ compared from one period of time to another. Economic growth can be measured in nominal terms or real terms. The growth of an economy is thought of not only as an increase in productive capacity but also as an improvement in the equality of life to the people of that economy. The causes of such economic growth are usually an increase in aggregate demand as well as

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    McDonalds Strategy

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    McDonalds Strategy McDonalds Strategy According to the McDonalds 2010 annual report‚ the company continues to remain in a good position for success because McDonalds applies the “plan to win” strategy (McDonalds‚ 2010-2014). The concept behind the “plan to win” strategy is not for McDonalds to be the biggest fast food chain but for the company to be the best fast food chain (McDonalds‚ 2010-2014). The plan to win strategy focuses on the core drivers of the business. The strategy utilizes the five

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