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    Describe and evaluate Bruce and Young’s model of face recognition (8+16marks) Bruce young’s model of face recognition starts with structural encoding‚ where the face is seen and the features are analysed. The model then splits up into separate compartments one for familiar faces and the other for unfamiliar faces. [AO1] The first of these compartments is the name generation system‚ which consists of eight separate processes. The first stage being the structural encoding where the face perceived

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    EOutline and Evaluate Factors Influencing Eye Witness Testimony The term ‘eye witness testimony’ refers to an area of research into the accuracy of memory concerning significant events‚ it is legally considered to be a reliable account of events. However‚ research into eye witness testimony has found that it can be affected by many psychological factors such as‚ anxiety and stress‚ reconstructive memory‚ selective attention and leading questions. Anxiety and stress can be associated with many

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    ‘Outline and evaluate different types of attachment’ Ainsworths ‘strange situation’ was developed as a tool to measure types of attachment in infants. The experiment was carried out in a purpose build playroom and children were observed with cameras. It consisted of several situations‚ standardised for all those who took part. Each condition involved variation of the presence of the mother and/or a stranger‚ over 3 minute intervals. During these different conditions‚ the child’s behaviour was monitored

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    Describe and evaluate evolutionary explanations of gender. [8 + 16] During the evolutionary adaptation time period‚ between 10-40 thousand years ago‚ our ancestors were hunter-gatherers. This created a division between men and women. The men would hunt for food and the women would be in charge of the domestic duties such as cleaning and cooking. Doing the domestic chores would have kept women more protected‚ as it is less strenuous and would have guarded the camp whilst the men were out hunting

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    Evaluate American’s 1992 announcement of a new rate structure: a. What changes did American make? American Airlines (American) made four fundamental changes to its rates. First‚ it moved to a four-tier rate structure; American offered first-class rates and three tiers of coach: full-fare‚ 21-day advance purchase and 7-day advance purchase. Overall‚ it expected to reduce coach fares by 38% and first-class fares by 20% to 50%. Though full fare coach prices dropped by about 38%‚ advance-purchase

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    What are the different ways in which we evaluate people? Some of the ways in which we evaluate people are impression formations‚ attributions‚ and our attitudes. Impression formations are often formed through our first impressions. These include their clothes‚ gestures‚ manner and tone of speaking‚ appearance‚ gender‚ and often many other things (Morris & Maisto‚ 2005). Physical appearance often gives a hint of what and who the person is. The way a person talks and relate to others is another strong

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    Outline and evaluate one or more social psychological theories of aggression (8+16 marks) One social psychological theory of aggression is Bandura’s social learning theory‚ in which he combines both social and cognitive psychology in his social cognitive perspective of human behaviour. Bandura believed that behaviour was not only motivated by psychological factors but also by more socio-environmental factors. He argued that the individual and the environment were linked‚ something which he called

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    Evaluate three policies that might be used to increase LRAS In order for an increase to occur in LRAS a shift of the curve to the right must arise. For this shift of the LRAS to the right to take place an improvement in the quality of the factors of production or increase in the quantity of the factors of production. I will be evaluating three policies that might be used to increase LRAS through the increase in the quantity of the factors of production. The first policy that I will be evaluating

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    Author: Ciarán O ’Sullivan Five Pages 1205 Words In this essay I hope to give a brief outline of the history & critiques levelled at the Psychodynamic and the Behaviourist approaches to psychology and then attempt to offer a comparison. Psychodynamic. Sigmund Freud ’s early work in psychoanalysis was the precursor to the psychodynamic approach. His theories were later modified by others including Alfred Adler and Carl Jung. The psychodynamic approach includes all the theories in psychology

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    Evaluate the Effectiveness of Using ICT to Support Teaching and Learning The use of ICT to support teaching and learning incorporates more than the obvious use of computers in the classroom. It includes technology that is used to help children with disabilities. For example children with hearing impairments may need to use hearing aids which is a piece of technology that allows the child to have enhanced hearing. There are six types of hearing aids open to those with hearing impairments; completely

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