"Event marketing ppt" Essays and Research Papers

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    Planning a Successful Event

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    process chosen for this particular event‚ and it will be specifying the sector of the market in which will be targeted to attract to the festival. It will also be discussing issues which may occur before‚ during and after the event and how it is best dealt with to overcome any problems which may be endured. It will include how to best promote the event by advertisement and how it will influence the attendance and success of the event. It will also show how other events like the food and drink festival

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    STRENGTHS AND WEAKNESSES (SWOT) Corporate Structure Exec utive s: Ron Shaic FunctionalhManagers: Company-owned Bakery-cafés Frontline Manager: Franchise Operations Staff and Employees: Fresh Dough Operations Corporate Structure CEO – Ron Shaich Marketing Finance • Net Profit Margin = 8% • ROI = 16.6% Research and Development Operations and Logistics Human Resources Information Technology ANALYSIS OF STRATEGIC FACTORS (SFAS) SWOT Analysis Strengths Weaknesses • Strong Leadership •

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    Peer Event Management

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    Peer Events Management Head: Saadaan Peerzada Brief Introduction: A leading event management company of Pakistan‚ Peer Events Management has promoted the products of numerous top Multi-National Companies through non-media communication across Pakistan. Peer Events Management’s creative approach is complemented by the largest inventory of sound and light equipment and trained personnel. We have solid experience in organizing diverse commercial events like product launches and re-launches‚

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    Marketing

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    Business Management 111 Business Communication Fullerton College Allison Pratt 949) 588 8385 allisonjpratt@gmail.com Monday and Wednesday 10:00-11:30 Course Description: This course provides instruction and practice in business English and in the mechanics and appearance of writing business letters‚ memos‚ and reports. Communication technology will be discussed including usage of Facebook

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    Marketing

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    SECTION IV. MARKETING STRATEGY Promotion Promotional Strategy: The promotional strategy will depend on the four elements of the promotional mix. According to Lamb‚ et al.‚ (2012)‚ a company’s promotional strategy is their use of the elements of promotion: advertising‚ public relations‚ personal selling‚ and sales promotion. (p. 249). The prototype will be marketed to persuade and convince consumers of the advantage of purchasing the new product from Levis Strauss. Levis Strauss will advertise

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    Marketing and Internet

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    Chapter 1: Convergence Learning Objectives (PPT 1-2‚ 1-3) What is E-Marketing? E-Marketing is the use of information technology in the processes of creating‚ communicating‚ and delivering value to customers‚ and for managing customer relationships in ways that benefit the organization and its stakeholders. How Does E-Marketing Relate to E-Business? E-business is the continuous optimization of a firm’s business activities through digital technology (allows the storage and transmission

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    Event Management Assignment

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    EVM111 | EVENT MANAGEMENT 1A | Assignment 1 | | Ali Mahomed [13005835] | Lecturer: Doulette Braak Due Date: 15 April Course: Events Management Module: EVMN5111 | | Table of Contents Question 1 2 1.1. “An event that the student will be preparing.” 2 The Doctor Orders 2 1.2 Relevant tasks for the event: 3 1.3 Gantt chart for the event: 3 Question 2 4 Regulatory Framework and Voluntary bodies of the Event Sector 4 - Independent Communications Authority of South

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    Event essay (2350 words) Throughout the years the event industry has gained a major place in everyday life. From the first events of the 19th century‚ such as the Great Exhibition‚ to a 2012 music festival. The event industry has developed a huge help to our country’s economy. To the extent of which the “government is supporting and promoting events as part of their strategies for economic development” (Bowdin and Allen‚ 2006). There are several types of events. Nowadays‚ there is almost an event

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    Event Proposal Letter and Form Dear Event Coordinator‚ As an event coordinator your job is to run or plan an event either for or in conjunction with CAS Student Council. In order to host an event‚ you must submit an event proposal for approval. Your proposal should be submitted in person at a General Assembly meeting at least six weeks before the date of your event. Three copies of the proposal must be submitted: one to the attention of the Vice-President‚ one to the attention of the Secretary

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    Econometrics of Event Studies

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    “Econometrics of Event Studies” S. P Khotari and Jerold B. Warner Forthcoming in B. Espen Eckbo (ed.)‚ Handbook of Corporate Finance: Empirical Corporate Finance‚ Volume A (Handbooks in Finance Series‚ Elsevier/North-Holland)‚ Ch. 1‚ 2006 Econometrics of Event Studies S.P. Kothari Sloan School of Management‚ MIT Jerold B. Warner William E. Simon Graduate School of Business Administration University of Rochester May 19‚ 2006 Key words: Event study‚ abnormal returns‚ short-horizon

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