Marketing of Services Services: A service is any act or performance‚ one party can offer to another‚ that is essentially intangible and does not result in the ownership of anything. Its production may or may not be tied to a physical product. Customer Service: It is the service provided in support of a company’s core products. It includes‚ answering questions‚ taking orders‚ handling complaints‚ repairs etc. These are for building customer relationships and not the ones provided for sale by
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Janil Gada MBA MC1 - 0016 10 Genres of Events 1. Entertainment & Leisure Events: * Parikrama * Vedas * Nirvana * Swedish House Mafia * Nichelback Rockstar * David Guetta * Norah Jones concert * Sun Burn * Tomorrow Land * Burning Man * Boom Festival * Nakshatranche dene * Sur aur taal * Sa re ga ma pa * Indian Idol 2. Government & Civic Events: * MNS campaign * Election campaigns * Barack
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Group 1 Events Management Group members: Gelyn Gudes Charmaine dela Peña Mara Joanne Angeles Rodilyn Bengado Bahan Golda May Descargar Jelie Ruth Villahermosa Daphne Ofilas Aloha Grace Supatan Jerome Carabeo Clejever Cabreros Section: BH802E Submitted by: Mrs. Berodita Prestoza EVENT MANAGEMENT Aims & Scope Event Management‚ an International Journal‚ intends to meet the research and analytic needs of a rapidly growing profession focused on events. This field
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Genesis: SALES ORIENTATION STAGE OF MARKETING Selling: It refers to an art of persuasion by means of preaching attributes of the products / service so that need can be created among prospective customers and purchase can be made by them. Sales Management: Sales management originally referred exclusively to the Direction of sales force personnel who undertake the responsibility of selling. According to AMA: “Sales management refers to the planning‚ direction‚ and control of personal selling including
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IES168 DG-1507-E 0-306-074 Ducati: In Pursuit of Magic (A) On the first business day of January 2006‚ Federico Minoli pulled up and parked his Ducati Multistrada motorcycle in front of the Ducati headquarters in Bologna‚ Italy. As he looked up at the complex‚ which housed offices‚ the assembly factory and the Ducati museum‚ he reflected back on the company’s history. 2006 would mark several anniversaries: 80 years since Ducati was established to produce electronic radio equipment; 60
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headquartered in Mumbai and a subsidiary of the Tata Group. Its marketing headquarter is located at Tata Centre in Kolkata‚ West Bengal. It is the twelfth-largest steel producing company in the world Tata Steel is a multinational corporation with operations in numerous countries. Its largest plant is located in Jamshedpur‚ Jharkhand. Price Pricing Strategy: A pricing strategy must be conceived in relation to overall business objectives and marketing strategy. The success of any business depends upon a blend
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was presented as a free gift if the passenger bought two such booklets each worth 26‚999. BUSINESS STRATEGY (CONTD) KFA has always positioned themselves as a budget carrier and not as low cost carrier (LCC). They have followed uniquely fun marketing strategies
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Preface This Project Report is done to study “Comparative analysis of ULIPs V/s Traditional plans This Project Report is done by collecting the data from some magazine‚ white paper‚ Reliance Security life website‚ text book of life insurance. Money simplified (text book). Neev: product book. All the data has been gathered and then properly analyzed. The findings have been presented in a lucid manner. CONTENTS Acknowledgement History of Insurance
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principles that form a foundation for effective reporting. Understand XBRL reporting and the basics of preparing an instance document. Describe the objectives and methods of common coding systems. Design coding systems for various accounting entities and events. Describe the concept and dimensions of an audit trail. Design a coding system to support audit trails. Reporting Principles Necessity for Concise Reports Emphasis on Both Physical and Monetary Measures Frequency of Reporting Responsibility
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in part. INTRO ORGANIZATION CREATING VALUE STK-MGR CONFLICTS STK-DBT CONFLICTS BAL INTERESTS Finance Within the Organization Board of Directors Chief Executive Officer (CEO) Chief Operating Officer (COO) Chief Financial Officer (CFO) Marketing‚ Production‚ Human Resources‚ and Other Operating Departments Accounting‚ Treasury‚ Credit‚ Legal‚ Capital Budgeting‚ and Investor Relations 1-3 © 2015 Cengage Learning. All Rights Reserved. May not be scanned‚ copied‚ or duplicated‚ or posted
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