MARKETING ENVIRONMENT The aim of this lecture is: • To describe important role of Marketing Environment. • To differentiate between Macro and Micro Environments. • To assess the impact of Marketing Environment on Marketing Practices. • To describe various method/Model of Marketing Environment Scanning. Background Information Marketing cannot be practiced in a vacuum; as a business function is affected by various factors or elements within the business environments. According to Lancaster
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American‚ Spanish and Arab blood. The Philippines has a population of 70 million‚ and it is hard to distinguish accurately the lines between stocks. From a long history of Western colonial rule‚ interspersed with the visits of merchants and traders‚ evolved a people of a unique blend of east and west‚ both in appearance and culture. The Filipino character is actually a little bit of all the cultures put together. The bayanihan or spirit of kinship and camaraderie that Filipinos are famous for is said
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Saving the environment or better said ‘going green’‚ a hot topic at the moment. It seems like everything is about ‘going green’. Protection of our environment has become really important in today’s society. Environmental movements are doing what they can to let people realize that what we are doing now is bad. The real problem however is that we realize what we are doing and yet we proceed doing it: exploiting natural sources for raw materials‚ unnecessary usage of water and cutting trees‚ every
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School Environment Grand Canyon University EDA-575 August 27‚ 2014 SCHOOL ENVIRONMENT My school is situated in an urban area. It is a residential section of Maryland that is less than 7 miles from Washington‚ D.C.. One of the main things that affect the community surrounding our school is gang violence. It only makes sense that the outside community would effect the inside community. “Due to the increasing recognition of the consequences of school violence
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Macro-environment factor In reflecting the macro environment‚ the economic environment is one of the identified elements that affect the microenvironment of hybrid cars. For the past years‚ prices of petroleum in Malaysia have risen due to inflation (thestar‚ 2014). Oil scarcity is one of the main external aspects that affect the rise in oil prices. High petrol prices have reduced the consumer purchasing power and spending pattern for gasoline cars since it’s more fuel consuming compared to
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ASSESSMENT FRONT SHEET LONDON SCHOOL OF COMMMERCE AND IT Programme: BTEC Higher National Diploma (HND) in Business Unit Number and Title: 01 and Business Environment Unit Code-: Y/601/0546 Credit Value: 15 QCF Level: 4 Module Tutor: Bhupinder Singh Email: Bhupinder27@gmail.com Date Set: SCOPE OF THE COURSEWORK Learning outcomes and criteria covered by this assignment: • All pass criteria (P1-P12) • All merit descriptors (M1-M3) • All distinction descriptors
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Lesson 1 BUSINESS AND ITS ENVIRONMENT NATURE OF BUSINESS Business may be understood as the organized efforts of enterprise to supply consumers with goods and services for a profit. Businesses vary in size‚ as measured by the number of employees or by sales volume. But‚ all businesses share the same purpose: to earn profits. The purpose of business goes beyond earning profit. There are: • It is an important institution in society. • Be it for the supply of goods and services • Creation of
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I want my classroom to be “a home away from home” so that’s why I have decided to make it very simple yet functional. The seating arrangement will be designed in a systematic way so that the organization of the seats helps the students to feel more organized. The main tables are in the middle of the classroom so that way all of the other learning areas are more accessible. Most researchers agree that well-arranged classroom settings reflect the following attributes‚ clearly defined spaces within
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ENVIRONMENT I. Introduction Pakistan and other developing countries around the world are increasingly becoming conscious of the fact that‚ the pursuit of growth and development places a heavy burden on sustainability for now and for the foreseeable future. Development‚ sans environmental aspects is counter productive in sustaining the pace of progress. The Government of Pakistan believes in the creation of opportunities for the present generation without compromising on the potential of
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