In 1999‚ Mary Kay’s senior executives were contemplating a new strategy. This new strategy was necessary to face stagnant sales‚ changing consumer trends and increased competition. I. Background A. Industry and Distribution Channel Mary Kay was a direct seller of cosmetics and toiletries. This direct sales force consisted mainly of women who sell full-time or part-time through home demonstrations. The company’s product line included items such as skin creams‚ cosmetics‚ fragrances and
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Prepare Case: Mary Kay Cosmetics‚ Inc. (course pack) a. What motivates Mary Kay consultants? • Personal reinforcement : Independent consultants can choose their own recruits. • Recognition and prizes: increase their sales and recruiting by prizes and recognition for progress. Winners’ names were listed in Applause‚ Mary Kay’s monthly magazine for consultants. Directors at their own expense and discretion reward unit members for achieving milestones. • Gifts and prizes handed out by directors
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Mary was delivered in a military hospital. There was no prenatal checkup done until eight months into gestation at a local health center. Her mother was not able to breastfeed and so Mary was given formula milk. At four months old Mary initially experienced occasional non-productive cough‚ no colds‚ fever or difficulty of breathing. One week prior to hospitalization‚ she went to a local health center and was prescribed‚ an antitussive oral suspension of 0.5ml Ambroxol‚ three times a day. Four
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Mary Morrison is a second-semester sophomore business major enrolled at Big State University received a computer from her family as a Christmas gift after viewing the computer she understood why the computer was not that expensive the computer only have the Windows operating system. Mary knew the software that she would need a word processor‚ a spreadsheet program and presentation software for her courses‚ her friends told her she should get the Microsoft Office Professional software‚ used by the
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Expectancy Theory) leads to high employee motivation. * Mary Kay ’s automobile reward program is highly valued by employees (high outcome valences in Expectancy Theory) and has spurred many consultants to perform at very high levels. Automobile reward is contingent on the meeting of minimum monthly sales targets. * Consultants ’ need for belonging and esteem (Need Hierarchy Theory) is cost effectively leveraged by the various recognition programs. * Mary Kay Cosmetics has training systems to improve performance
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strategies to assist Bob and Mary‚ or would you use different strategies for each? Explain. No I would not use the same strategies to assist Bob and Mary. They both have different situations so they should be handled differently. Mary needs help with her scheduling while Bob needs help with how he can get back to being enthused about work. Describe the particular strategies you would use to help retain each of these employees. The strategy I would use for Mary is asking her what
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This essay was interesting‚ however it lacked a few details that could help readers better profit Mary Patterson. This essay allowed the ideas for pro-life stance to be explained without offending anyone or discouraging those who do support pro-choice. Abortion is always a touchy subject because people are always very passionate about it‚ but this essay didn’t necessarily take a stand on a side. The essay only highlighted what one individual did to help her cause and what motivated her actions.
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an agency and assessing what went wrong and to ensure it did not happen again. Value: vigor‚ credibility‚ high functioning‚ agile‚ intelligent‚ commitment‚ integrity. Goal: Financial Customer Internal process Learning and growth Mary set up three strategic themes to pursue‚ the operational levers‚ people and organization levers that assisted in achieving those options. Strategic option (industry/market‚ product/service‚ customer‚ channel‚ competitive advantage) (a) Assessing
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Eve‚ Mary-mother of Jesus‚ and Mary Magdalene are all prominent characters in the Hebrew and Christian Bibles and to some extent are mentioned in the Quran. Regardless of whether or not a person believes these women really existed as portrayed within these religious texts‚ they had and still have a major impact on societal views towards women today. For women to be truly liberated and treated as equals to men requires the circumvention of conventional patriarchal‚ anti-feminist interpretations and
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Moreover‚ Beverley did not just have a mental illness where she would hurt herself‚ but she also began to put her patients lives in danger‚ which ended up in murder quite a few times. In 1990‚ Mary Reet‚ a started working with Allitt at the hospital. Reet said‚ “Beverley was looking for a job‚ but was not qualified‚ she needed more then two years of training.” Regardless of her lack of experience she was hired and started working night shifts by herself. Then‚ on February twenty-first her first victim
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