within the private label personal care industry? HPL is a major player in private label personal care industry. Private labels hold around 19% (around $4 billion) of personal care industry (around $21.6 billion). HPL holds approximately 28% share of this private label personal care market. Even though HPL is a small player in overall private label market with the revenues of approximately $700 million compared to overall private label market of $70 billion HPL is a major player in private label personal
Premium Personal care Revenue Free cash flow
1)How would you describe HPL and its position within the private label personal care industry? To fairly describe Hansson Private Label (HPL) and its position in the certain industry‚ we firstly review the company’s historical performance. The company’s 5 year financial statements reveal that its growth in revenue and sales are stable. On average‚ the sales grew around 7.7% annually from 2003 to 2005‚ outperformed the market sales growth of 1.7%. Almost all indexes such as Gross Profit‚ EBITA
Premium Marketing Capitalism Personal care
- International Marketing Consumer behavior towards private label brands: A study of Thai undergraduate students’ experience Kedyanee Tochanakarn (870724) Pongsatorn Munkunagorn (860608) Tutor: Konstantin Lampou Examiner: Ole Liljefors Date: May 30‚ 2011 Abstract Date: May 30‚ 2011 Program: MIMA – International Marketing Course name: Master Thesis (EFO 705) Title: Consumer behavior towards private label brands: A study of Thai undergraduate students‟ experience
Premium Brand Qualitative research
In this assignment we analyzed Target’s private labels. Target has both value and premium private brands. Target uses “Up & Up” for its value private label products and “Archer Farms” for its premium private label food products. The three product categories that we picked are household products‚ health products‚ and food products. The first household product that we picked is Target’s Up & Up body wash. The Up & Up’s Delicate Exfoliating Body Wash is compared to the national brand
Premium Marketing Brand Retailing
HANSSON PRIVATE LABEL Objectives: • • • • • Define and derive debt free cash flows Critically analyze the assumptions underlying financial projections Role of opportunity cost of capital in capital budgeting decisions. Calculate NPV and its sensitivity to project variables Alternative methods of project evaluation Overview of Hansson Private Label (HPL): • • • Given the comparable company information‚ HPL ranks mid-pack in terms of revenue. Christine Sinclair and Skin Care Enterprises are more
Premium Net present value Generally Accepted Accounting Principles Corporate finance
Anastacia Stobbe Merchandising Strategies Tuesdays 12:00 10 December 2012 MACY’S PRIVATE LABELS CASE STUDY There are several private labels and several independent brand labels within Macy’s often amongst each other as a clever marketing technique. However what will attract customers to Macy’s is not the high priced brands but rather their private label brands that often closely mock the established brand style but for a much cheaper price point. People shopping at Macy’s are seeking a deal;
Premium Marketing Brand Price
BBUS 425 Advanced Management Accounting | Case 1: Private Fitness‚ Inc. | Analysis of existing management and operation issues | Yunlong TangYen Hao ChaoInstructor: Tony BellSep 16‚ 2012 | MEMORANDUM DATE: Sep 16‚ 2012 TO: Rosemary Worth‚ the owner of Private Fitness‚ Inc. FROM: Yen Hao Chao and Yunlong Tang ------------------------------------------------- RE: Analysis of existing management and operation issues It’s a pleasure that we have a chance to review your company’s existing
Premium Management Finance
The Evolution of Consumer Perception Towards Private Labels Introduction In the 70s private label brands‚ then called "generics"‚ were introduced by many retail chains and outlets (Paché‚ 2007). These products‚ usually packaged in plain homogeneous design with a white background and bold black letters stating the contents‚ and of a generally low quality‚ were issued as a response to the economic downturn in America and Britain‚ the first real recession since WWII. The end of the post war
Premium Marketing Brand Brand management
Risks and challenges of the EU expansion I. Introduction For several years now the European Union is discussing a possible enlargement‚ because several European countries have applied for membership in the EU. These are especially the former communist countries in Eastern Europe‚ that have clearly turned towards the west since the fall of the iron curtain. These countries are Bulgaria‚ the Baltic countries Latvia‚ Lithuania and Estonia‚ Poland‚ Romania‚ the Slovak Republic‚ the Czech Republic
Premium European Union
Innovation in Private Labels- A case study of Marks and Spencer- British retailer and the challenge when applying to private labels’ market in Vietnam. Name: NGUYEN ANH PHUONG List of Abbreviation: List of Figures List of Tables: I. Introduction:………………………………………………………………..4 II. Literature review …………………………………………………………..5 1. Overview of private labels………………………………………………….5 A. Definition of Private Labels…………………………………………………………………................5 B. Global Private label trends……………………………………………………………………………
Premium Brand