LVMH Discussion Materials November 2012 TABLE OF CONTENTS 01 02 03 04 Company Snapshot – LVMH Industry Analysis Internal Analysis Business Strategy Slide 2 LVMH • Merger of Louis Vuitton and Moët Hennessy • French holding company for luxury goods • Owns more than 60 companies • Revenue 24 billion EUR • Net income 3 billion EUR • Over 3000 stores • More than 100 thousand employees Slide 3 Current Strategy • To represent the most refined qualities Western "Art de Vivre“ around
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some companies are increasing the extent to which corporate social responsibility and sustainability issues feature in their business practices. This paper will look at the issues regarding luxury brands and social responsibility‚ and will focus on LVMH Moët Hennessy Louis Vuitton‚ the world‟s largest luxury goods conglomerate. Introduction Despite the recent global financial crisis and continuing economic troubles worldwide‚ sales of luxury brands are growing. According to the Luxury Goods Worldwide
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PASSIONATE ABOUT CREATIVITY PASSIONATE ABOUT CREATIVITY TABLE OF CONTENTS CHAIRMAN’S MESSAGE 02 04 06 A COHERENT UNIVERSE FINANCIAL HIGHLIGHTS OF MEN AND HIGHLIGHTS BOARD OF DIRECTORS AND GENERAL MANAGEMENT CORPORATE GOVERNANCE THE LVMH SHARE SHAREHOLDER RELATIONS WOMEN PASSIONATE ABOUT THEIR BUSINESS AND DRIVEN BY THE DESIRE TO INNOVATE AND 08 09 10 12 ACHIEVE . AN UNRIVALLED GROUP OF POWERFULLY EVOCATIVE BRANDS AND GREAT NAMES THAT ARE SYNONYMOUS W I T H T H E
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The scope of luxury brands is amazing if you dig a bit. Let us look at publicly traded LVMH Group (Louis Vuitton Moet Hennessey). Despite an extremely uncertain economic climate in the US‚ a very poor one in Europe‚ and signs of a possible China slowdown‚ LVMH is chugging along nicely. Sales were up 16% last year despite clear economic headwinds. The company has a stable of brands that reeks of luxury: in wines and spirits they own Moet & Chandon‚ Dom Perignon‚ Veuve Clicquot‚ and Krug Champagne
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1936‚ Georges passed away. Georges have been create 700 new Vuitton designs throughout his career. In1987‚ Louis Vuitton merged with Möet-Hennessy‚ leading manufacters of champagne and cognac‚ to form the world’s largest luxury goods conglomerate LVMH. LVMH comprises around 60 luxury goods brands.The mission of the
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Recession. In 2008‚ banks were falling left and right‚ unemployment rates sky high‚ and consumer confidence at an all-time low. In 2009‚ total luxury goods industry sales fell by 20%. The high-end fashion industry was dominated by the Big Three: LVMH (with more than 50 brands such as Louis Vuitton handbags‚ Moët Hennessy liquor‚ Christian Dior cosmetics‚ TAG Heuer watches‚ and Bulgari jewelry)‚ Gucci Group (with nine brands such as Gucci handbags‚ Yves Saint Laurent clothing‚ and Sergio Rossi shoes)
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After the case and readings the problems of LVMH there are several problems such as the declining demand for luxury goods because it is linked to political events‚ situation and social trends. (After the attacks of 9/11 an impact on luxury goods has dropped and had automatically an impact on LVMH sales) Secondly luxury products are easy to counterfeit‚ some countries such as china‚ turkey‚ and other still have to improve their IPR policies And finally LVMH diversification strategy (Bernard Arnault)
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Overseas Purchasing: New challenge for Chinese luxury retailers Abstract Chinese luxury consumers start to account for more percentage for the world luxury goods sales. However‚ domestic retailers do not benefit from this trend‚ because Chinese consumers prefer to purchase luxury products from foreign countries. As a result‚ the growth domestic luxury market trends to slow down. In order to avoid that disadvantage‚ some of the largest luxury retailers have claimed to slow and cease their plan for
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decided to list 25% of Hermes SA on the French stock market in 1993. This was done to provide family members with a means to value their stake in the company as well as partially cash-out if they felt their family dividends were not enough. 2. LVMH was able to attain such a large ownership position without the knowledge of Hermes family and management through equity swaps. Equity swaps are derivative contracts whereby two parties enter into a contract to swap future cash flows at a preset date
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Project title: Louis Vuitton Value Chain Case 2 Class : CL- mec-yf 13 Student: George Dulvara Number of characters (including spaces‚ footnotes‚ end notes and text boxes): 16947 Date: 16/04/2013 Signature _____________________________ Table of Contents Summary 2 Introduction 3 Motivation 3 Research question 3 Interpretation 3 Scope 3 Method 3 Analysis of Louis Vuitton Value Chain 4 Louis Vuitton Supply Chain 4 Value Chain 5 LEAN MANAGEMENT 6 Future development
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