http://fp05-527.web.dircon.net/ikea_company_profile.html Profile: ikea IKEA is the world’s most successful mass-market retailer‚ selling Scandinavian-style home furnishings and other house goods in 230 stores in 33 countries and hosting 410 million shoppers per year. An acronym for founder Ingvar Kamprad and his boyhood home of Elmtaryd‚ Agunnaryd‚ IKEA began operating in Sweden in 1943 and continues its original ethos based upon cost obsession fused with design culture. No design‚ no matter
Premium IKEA Ingvar Kamprad
IKEA in China For IKEA the step into the Chinese market was a big step‚ maybe as big at the first step abroad to Switzerland and the first store on foreign soil (Spreitenbach) in 1973 (Torekull‚ 1999). It meant entering China and its gigantic – at least potentially – consumer market. IKEA targets different group of people in China than in countries later in the IKEA ‘life cycle’ (i.e.‚ life cycle based on how long IKEA has been on a market). The main target group is female customers – 65 %
Premium IKEA
China Case Study 1 trading with china in 2007 container ship Emma Maersk brought 11‚000 containers to the UK for the Christmas market this delivered 45000tons of consumer goods from china & is the latest stage in switching manufacturing from Europe to USA and china in 2006 Felixstone port in Suffolk reported an increase of 16% in Chinese imports‚ since 1980 30% increase‚ importing £22.8billion worth of goods in 2009 China’s growth in manufacturing means Europe consumers can purchase cheaper goods
Premium People's Republic of China Economics Economy of the People's Republic of China
ase StudyChina Case Study Background of the Country and its Economy * 2nd Largest Economy in the World. Largest Population in World * Fastest growing economy in past 2 decades averaging <10% p/a. * China has made immense economic and human growth and development in recent decades due to a combination of change in government and policies and globalization. * Is now more a Market Driven Capitalist economy and is now Globally Integrated. = Greater levels of global trade and investment
Premium Monetary policy Economic growth People's Republic of China
Case Study: The impact of globalisation on China The Switched on Urban and the switched off rural As the world becomes increasingly globalised‚ China’s economy has become increasing interconnected with every region across the world. However‚ the gap between the rich and the poor is widening‚ and it is happening across rural-urban boundaries. This means that although the cities are developing and becoming more modernised‚ people living in rural areas are not being affected by this change‚ as a result
Premium Investment Household income in the United States Economy of the People's Republic of China
manufacturer of diagnostic imaging equipment and part of Milwaukee-based GE. It is the leader in MR and CT imaging in all regions. According to Immelt’s strategy‚ GEMS evolves from taking joint-venture and acquisition as the first step where business’s size is matter. Secondly‚ Global Product Company (GPC) concept is introduced aiming at cutting cost by shifting the manufacturing activities from high-cost based to low-cost based nations‚ allowing GEMS to earn more margin. Last but not least‚ investing
Premium Marketing Economics Costs
chain approaches‚ the firm will increase the benefits of supply chain network. In this report we have focused on supply chain inventory management and technology selection practices and how it is beneficial for the firm. In the firm operations are linked with different strategies. For example the change in supply chain has an effect on inventory management as well as technology selections. At the end we have given some recommendations and conclusion for increasing its efficiency by supply chain
Premium Inventory Supply chain management Management
global market 3 2.2 IKEA going global 4 2.3 Managing foreign establishments 5 2.4 IKEA in China 6 2.4.1 Duplication system 6 2.4.2 Training 6 2.4.3 Vacant positions 6 2.4.4 Social Responsibilities 7 2.4.5 Staffing 8 3 Analysis & Discussion 10 4 Conclusions 13 5 References 14 5.1 Articles 14 5.2 Internet 14 5.3 Company material 14 1 Introduction 1.1 History IKEA was founded in Sweden in 1962 by Ingvar Kamprad at the low age of 17. The letters in IKEA is an acronym of Ingvar
Premium IKEA Human resource management Ingvar Kamprad
CASE STUDY CHINA- Legal Growing Pains in a land of Opportunity The People’s Republic of China (PRC) commonly known as China‚ is the most populous state in the world with over 1.3 billion people. China is a single-party state governed by the Communist Party of China (CPC). Its capital city is Beijing. The People’s Republic of China is the world’s second largest economy after the United States by purchasing power parity($9.05 trillion in 2009) and the world’s fastest-growing major economy‚ with
Premium Republic of China Investment People's Republic of China
The Overview of Airline Industry in China & the Analysis of Air China Limited (key player in the market) Table of contents Introduction………………………………………….………………………………….3 Market Overview * Market definition…………………………………………………………………….……3 * Research highlights……………………………………………………………………….3 * Market Analysis…………………………………………………...………………………4 Theoretical Analysis…………………………………………………………………….7 The Leadership of Air China Limited * Brief Introduction about the Corporation………………………………………9
Premium Airline Delta Air Lines Southwest Airlines