Chapter 4 Case Study “Google In China” 1. What philosophical principle did Google’s managers adopt when deciding that the benefits of operating in China outweighed the cost? When deciding whether or not to operate in China‚ a utilitarian approach was clearly adopted. “Utilitarian approaches to ethics hold that the moral worth of actions or practices is determined by their consequences” (Hill‚ 2009‚ p. 144). In 2002‚ Google was unexpectedly blocked by the Chinese for two weeks. When it was finally
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SYNOPSIS The case study is about Haute Couture Fashion Bhd (HCF) and how it ran into trouble in early 2009. HCF was established in the 1974 with first fully equipped factory in Penang then started out as a small unlisted family business in the clothing manufacturing business. HCF has very quick established as high quality manufacturer of both men’s and women’s clothes. The case relates‚ in particular‚ to the problems currently being faced by HCF. Its new Managing Director‚ Jeffrey Cheong had just
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CONTENT Introduction P. 3 Entry Into China P. 5 « Background « Problems Faced « Strengths & Strategies Present Challenges P. 13 Opportunities & Recommendations P. 16 Conclusion P. 19 References P. 20 INTRODUCTION: Motorola in China is an interesting case‚ no matter in the past or present; therefore we are going to analyze Motorola in China in this research. It entered the China market in late 1980s when there were not so many MNCs investing in China due to the uncertainties. When Motorola
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Submission Deadline 17/03/2010 Coursework is receipted on the understanding that it is the student ’s own work and that it has not‚ in whole or part‚ been presented elsewhere for assessment. Where material has been used from other sources it has been properly acknowledged in accordance with the University ’s Regulations regarding Cheating and Plagiarism. 000117279 Jinhua Ma Tutor ’s comments Grade Awarded___________ Moderation required: yes/no For Office Use Only__________
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A case study on globalization of IKEA Jean Oct.15.2010 IKEA which may be the world’s most successful global retail has grown into a global cult brand with 230 stores in 33 countries that host 410 million shoppers. To achieve global success‚ IKEA took some actions‚ for example‚ in order to avoid the costs associated with shipping the product all over the world. IKEA works with suppliers in each of the company’s big market and IKEA had to adapt it offerings
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Water trade in China Overall context Acqua International (AQ) is a Europe-based multinational company that has interests in water and other environment-related businesses. In China‚ the company has joint ventures with medium-size and large municipalities to produce potable water. To increase its investments in China‚ the AQ Group arranged‚ through its local subsidiary Pacific Acqua International (PAQ)‚ to enter into a strategic alliance with Tak Foy and Co.‚ a Chinese conglomerate with strong roots
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with the services of oversea study agencies‚ which in order to inform readers some informations about oversea study agencies‚ let them have a more comprehensive understanding of these agents. First‚ some basic overviews of oversea study agent such as what is the oversea study agent‚ the history and development of these agencies‚ the role and characteristics of oversea study agencies‚ will be described in this report. Then it also show some main problems of oversea study agencies‚ which include some
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UNIVERSITY KUALA LUMPUR OF BUSINESS SCHOOL BACHELOR OF ACCOUNTANCY (HONS) ASSIGNMENT : ASSIGNMENT PESTLE MODEL AND SWOT ANALYSIS OF HAUTE COUTURE FASHIONS (HCF) SUBJECT NAME SUBJECT CODE STUDENT’S NAME : INTEGRATED CASE STUDY : EAB 40703 : 1) NOR HIDAYAH BINTI ABDUL HAMID 62288111073 2) DAYANG MAZIELA BINTI ZULKIPLI 62288111048 3) NOOR ASRAFEZ BIN JALUDDIN 62288111007 4) NUR HIDAYAH BINTI ABU HASSAN 62288111001 5) NURULHUDA BINTI MUSTAFA 62288111052 6) ZAKIAH BINTI KASIM 62288111072 SEMESTER
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Evaluate the effectiveness of China’s ‘Good Neighbour Policy’ in improving bilateral relations in Asia. China has developed and implemented the ‘Good Neighbour Policy’ with its neighbours in an attempt to establish a peaceful environment in which China could prosper economically. The good neighbour policy is a comprehensive approach to pursuing better relations with neighbouring states in the Asian and the Pacific regions. With China’s rise in its economy and military modernisation‚ a major challenge
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AMAZON IN CHINA Entry mode selection Contents: 1. Amazon.com: Background leading up to the decision. 2. China: Endless possibilities. 3. Amazon in China: Entry mode selection and strategy. 4. Partnership with Joyo and current status. 5. Appendix (NOTE: While background information is meant to be an appendix and not be considered in terms of required word count‚ the decision was made to place it at the beginning for a much better flow of the project.) 1. Amazon.com:
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