1.0 PURPOSE OF REPORT This report presents a plan to market sell ‘Batik’ to Singapore. This is to identify whether the Malaysia Company which is Barakaff Holdings Sdn Bhd and its product Batik suitable for going international. In order to identify this‚ this report is also using PESTEL analysis to identify potential opportunities and threats of the Batik Company. Besides that‚ a ‘5 Forces’ analysis is to reveal the threats that the company will face in Singapore. Moreover‚ this report also to suggest
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person who wants to use an invention that has been patented must acquire rights to use the patent or be granted a licence to use it. This lets the inventor control the way in which the invention is used. Once a patent has been granted the inventor can get income by granting rights or a licence to use it. Example Georgio invents a thermo nuclear pizza oven and patents it. If Frankie wants to use a thermo nuclear pizza oven in his restaurant he will have to pay Georgio for the right to use Georgio’s
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Chapter 03 Differences in Culture / Questions 1. (p. 88) In today’s world of global communications‚ rapid transportation and global markets‚ cultural differences have ceased to exist. Difficulty: Medium 2. (p. 88) Culture is static. Difficulty: Medium 3. (p. 89) Values are abstract ideas about what a group believes to be right‚ good and desirable. Difficulty: Easy 4. (p. 89) A society is another name for a country. Difficulty:
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Network Foods industries Sdn. Bhd. is divides by two aspects. That is above the line (ATL)‚ and below the line (BTL). ATL use mass media methods. ATL involves the use of advertising to reach a mass audience. It is mainly used to reach consumers but it can be used in B2B markets. Advertising creates general brand awareness. This type of promotion focuses on advertising to a large audience. Examples of the ATL done by this company export agent are television‚ billboard‚ main screen media‚ ASTRO and newspaper
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------------------------------------------------- Planning Function of Management | Planning means looking ahead and chalking out future courses of action to be followed. It is a preparatory step. It is a systematic activity which determines when‚ how and who is going to perform a specific job. Planning is a detailed programme regarding future courses of action. It is rightly said “Well plan is half done”. Therefore planning takes into consideration available & prospective human and physical
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Table of Contents Introduction 3 The global significance of international migration 4 International migration and international business activity 6 Migrants and trade 9 Migrants and employment 10 Migrants and diaspora 11 Conclusion 12 Bibliography 14 Immigrant Effects and International Business Activity Introduction The value of immigration for the sake of business purposes has been growing rapidly though it had a little effect on the economy of the countries because they did
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of knowledge management in the organisational context for maintaining competitive edge in the market. It conducts an analysis of the key areas in knowledge management with effective implementation of the different strategies for efficient knowledge management and knowledge transfer within the different levels of management in an organisation‚ these have been elaborated. Furthermore the report discusses the methods and strategies adopted by organisations and the key role and functions played by HR
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INTERNATIONAL BUSINESS ANS Q.2 a) Evaluate the different ways in which Bata has interacted with foreign political systems in its investments and operations abroad. ANS - Multinational enterprises (MNEs) like Bata must operate in countries with different political and legal conditions‚ so the political impact on the foreign investments is very important. This paper explains this issue based on the Bata case in three parts. The first part evaluates the different ways in which Bata has interacted
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4 Basic Functions of Management Tynesha Sutton American Intercontinental University Abstract This paper will explain the importance of the four business functions which are planning‚ organizing‚ directing‚ and controlling. Planning is the process of creating the business vision; Organizing is arranging the internal structure of the organization. Directing is leading the organization through proper leadership and motivation. These principles are a great model for
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SALFORD BUSINESS SCHOOL International Business & Strategy by Nikolaos Athanasiou 30-March-2014 Eileen Roddy: Strategic International Business Management (CRN 33138) Nikolaos Athanasiou 2014 1 of 10 Challenging Tesco giant in the Kingdom of Saudi Arabia Nikolaos Athanasiou 2014 2 of 10 EXECUTIVE SUMMARY Born and grow in UK‚ Tesco PLC decided in 1995 to extent its leadership in mass grocery retail market to rest of the world. By doing this at that time‚ based
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