A STUDY ON DISTRIBUTION CHANNEL AT PEPSICO Submitted in partial fulfillment of the requirement for the award of degree In Post Graduate Diploma in Management Submitted by MD. FARUQUE ANSARI 09/KA/NHLI/PGDM/FT/B/045 Under the guidance of MR. T. SIDDHARTH
Premium Pepsi Coca-Cola Marketing
the way the employees will behave the customers. In order to achieve this‚ there are some subtle behaviors that can send the most powerful messages to the customers. These involve the prompt initiation of the conversation‚ verbal greeting‚ getting customer committed which are all to welcome the customer as a guest. Hi is a good word with a smile on face to greet. Apart from these‚ icebreakers are also important which dispel the suspicious thoughts of the customers by using some compliments‚ comments
Premium Customer Customer service Good
exchange of commodities‚ buying and selling‚ of products and services requiring transportation‚ from location to location is known as commerce. E-Commerce - From a communications perspective‚ e-commerce is the delivery of information‚ products/services or payments via telephone lines‚ Fax‚ computer networks or any other means. What is Electronic Commerce? From an online perspective‚ e-commerce provides the capability of buying and selling products and information on the internet and other online
Premium Electronic commerce
reflects a normative decision that the Canadian government has made. Identify the economic goal with which the article deals‚ and discuss your opinion on the policy. Explain the economic reasoning involved in your decision. http://o.canada.com/2012/10/10/1011-equalization/#.UT0EUYVKJX8 Equal Distribution of Income The fair distribution of income may be the most value-laden of all economic goals; it is certainly the most controversial. When it comes to dividing the total national output‚ there
Premium Canada
and that there really is no true way in knowing if the knowledge that we humans have is true or not‚ this is described as the idea of ‘Philosophical skepticism’. Scottish philosopher David Hume argued that there is “no probable reasoning that can provide a just inference from past to future. Any attempt to infer (2) from (1) by a probable inference will be viciously circular—it will involve supposing what we are trying to prove.” Meaning that there is no way to infer based on the past. Knowledge is
Premium Logic Philosophy Scientific method
Title : Establishing profitable customer loyalty for multinational companies in emerging economies Reference Bowen‚ John T. and Shiang-Lih Chen (2001)‚ “The Relationship Between Customer Loyalty and Customer Satisfaction‚” International Journal of Contemporary Hospitality Management‚ 13 (5)‚ 213–17. Research Problem : establishment of “profitable customer loyalty” Problem Analysis : Inspite of investing time resource and finance there is no guarantee of sucesss. RELATED RESEARCH
Premium Per capita income Multinational corporation Marketing
Mr. Jones‚ A recent evaluation of Jones Electrical Distribution has occurred in request of a loan. An assessment of the company’s financial health shows that it is profitable. The shortage in cash flows regards managerial attention. Since Jones opened in 1999 the company has seen rapid growth in a highly competitive field. General contractors and electricians have preferred Jones for their business. The request for this loan also has occurred at the end of March; past patterns show that your
Premium Balance sheet Financial ratios Accounts receivable
Value Proposition Service & Pricing Assignment 3 1. Background/Executive Summary a. My Service is Public Relation Services (for Ford Motor Company) (54180) b. My customer is Ford Motor Company c. My customer is a Service Buyer d. Three key customer characteristics used to target Ford Motor Company are: • Psychographic: Succeeders ( Strong goal orientation‚ confidence‚ work ethic‚ organization ... support status quo‚ stability. Brand choice based on reward‚ prestige - the very
Premium Ford Motor Company Ford Ka
99 Legendary Customer Service Quotes Customer service is growing in importance as a competitive business differentiator heading into the new year. Here is a collection of 99 inspiring and useful customer service quotes to keep in mind: 1. The goal as a company is to have customer service that is not just the best but legendary. Sam Walton‚ Founder of Wal-Mart 2. Your most unhappy customers are your greatest source of learning. Bill Gates 3. It is not the strongest of the species that survives
Premium Sales Customer service
who are willing to accept and pay for the products. The firms must be aware of what must be monitored continuously for assured success According to Phillip Kotler “Satisfaction is a feeling of pleasure (or) disappointment resulting from comparing through perceived performance in relation to his her exception”. Since customer satisfaction is an important goal of any marketing program it is necessary to establish factors which help satisfy the customers. * Quality * Fair price
Premium Suzuki Automotive industry Maruti Suzuki