MICRO AND MACRO MARKETING ENVIRONMENT Introduction Micro marketing Refers to the internal controllable factors or forces which affects the ability of a company to serve its customers. e.g. the organization‚ the market‚ the suppliers‚ market intermediaries and the marketing mix. The micro marketing environment that surrounds organisations can be complex by nature‚ however the company has an element of control over how it operates within this environment. Macro marketing Refers to the external
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1.1 The micro-environment This environment influences the organization directly. It includes suppliers that deal directly or indirectly‚ consumers and customers‚ and other local stakeholders. Micro tends to suggest small‚ but this can be misleading. In this context‚ micro describes the relationship between firms and the driving forces that control this relationship. It is a more local relationship‚ and the firm may exercise a degree of influence. These are internal factors close to the company
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Price War between Airasia and Malaysia Airlines The purpose of the analysis is to evaluate the supply and demand of two main air line operators in Malaysia‚ which is Airasia and Malaysia Airlines by determines the price and quantity and change in the market of Airasia and Malaysia Airlines. Airasia is a leading airline company in providing low cost airline services while Malaysia Airlines is more towards providing high quality airline services. In the past time‚ the demand of Malaysia Airlines is
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Lecture 2: OS Structure CSC 469H1F Fall 2006 Angela Demke Brown Week 1 Overview • Motivation: Why talk about structure? • Kernel structures • • • • • Monolithic kernels Open systems Microkernels Kernel Extensions (Tuesday) Virtual Machines (Tuesday) CSC469 Week 1 Motivation • Let’s review what OS provides… • • • • Abstraction layers Protection boundaries Resource allocators Resource schedulers • It’s complicated! • Windows NT ~29 million lines of code (as of 2000) CSC469
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1.Briefly describe the steps required to aseptically transfer bacteria from an unknown to a tube of liquid broth. Answer: To aseptically transfer bacteria from an unknown to a tube of liquid broth you have to flame the loop or wire before you begin to sterilize it. Then you remove the caps from the tubes and flame the mouths of the tubes to prevent air-borne contamination. Next‚ you have to pick up the inoculums or unknown culture by running the sterile loop or wire down into the tube. Once you
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Trends and Conditions Paper Crustal Cobar‚ Stephanie Blanks‚ Kenneth Jones‚ Roy Stittiams‚ Rochelle Woods MKT/ 431 November 12‚ 2012 Bernie Cerasaro | | | | Restaurants Without Severs The business proposal presented is an innovative delivery system for customer convenience‚ quality‚ and enhances trends of this current target market. We are presenting industry trends‚ choses in servicing details‚ and trending opportunities‚ which uses a conveyer system to deliver food‚ and beverages
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seemed to be dying from unknown causes. It was in this year that Anton van Leeuwenhoek was the first person to see and identify living bacteria (Tortora‚ 2010). Since this amazing discovery‚ very extensive research has been done on these tiny organisms and currently a great deal of information is known about them. The lab I am reporting on examines different sources of bacteria. How can these bacteria get on the human body and be problematic? Methods and Materials The design of this lab experiment
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production? (a) Land (b) Labor (c) Capital (d) Natural resources [16 marks] 2. In an exogenous growth model‚ growth is caused by (a) capital accumulation. (b) government policies. (c) human capital accumulation. (d) forces that are not explained by the model itself. [16marks] 3. Suppose that two countries share identical levels of total factor productivity‚ identical labor force growth rates and identical savings rates. According to the Solow model (a) the country with the greater initial
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funding‚ or have some sort of "exit." The only essential thing is growth. Everything else we associate with startups follows from growth. If you want to start one it’s important to understand that. Startups are so hard that you can’t be pointed off to the side and hope to succeed. You have to know that growth is what you’re after. The good news is‚ if you get growth‚ everything else tends to fall into place. Which means you can use growth like a compass to make almost every decision you face. Redwoods
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for establishment of micro finance institutions to support this sector. The growth of micro finance institutions has been due to the response to this need. IN Kenya‚ there is several micro finance ranking from individual owned institutions to cooprporate based institutions. K-REP has been the fore front in promoting his sector among other new players like Equity Bank and Family Finance Bank. KWFT has also joined in to offer credit to members of the society in the form of micro credit activity. The
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