"Explain the difference between marketing channels and a supply chain" Essays and Research Papers

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    Question #2-Define the supply chains for the following products from the first source of raw materials to the first customer. A) Big Mac‚ B) Gasoline‚ C) Automobile repair‚ D) A Text book. Supply chain‚ its management‚ performance measures and improvement approaches. As an extension of the systems point of view‚ the system dynamics inherent in the supply chain are illustrated and the coordination in the supply chain is emphasized. Five areas where measurement of supply chain performance should be

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    I) Give an example for each one of the four types of supply chain‚ and then determine which type your company is adopting. 1. Integrated Make to Stock In this model‚ supplier make products in advance of demand and holds them in finished goods inventory‚ satisfying demand from that inventory as orders come in. The customer has little direct involvement in deciding the product features. In this environment‚ suppliers manufacture the goods and sell from the finished goods inventory and so this strategy

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    Q1-1. Explain the following terms and provide a “real world example” of each term. a). Second-tier supplier: The first tier’s supplier’s supplier is the focal firm’s second tier supplier. Second tier suppliers are companies that sell and deliver goods and services to a first tier supplier. An automobile company could have a second tier supplier that would supply materials or parts to another company which would then supply materials or parts to another company which would then supply them to

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    Map the Supply Chain MKT 421 `May 6‚ 2015 Mr. Ahmer Allauddin Map the Supply Chain The supply chain coordination is a very important process in the “A supply chain is the network of all the individuals‚ organizations‚ resources‚ activities and technology involved in the creation and sale of a product‚ from the delivery of source materials from the supplier to the manufacturer‚ through to its eventual delivery to the end user” (Whatis.com‚ 2015). The supply chain coordination is a very important

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    kw=view-vbs5lhapz2dw&rc=ref-27080427 SUPPLY CHAİN Today‚ increasing competitive requirements‚ firms try to increase market share‚ also they always want decrease their costs. They have to communicate their product for custom‚in right time and right place so they need to get raw material in the minimum cost with suppliers.This system of organization is supply chain. Also‚ if the firms want exist competitive market‚ they must establish supply chain managment in their firms.Supply managment

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    SAP Excellence Series Editors: Professor Dr. Dr. h.c. mult. Peter Mertens Universität Erlangen-Nürnberg Dr. Peter Zencke SAP AG‚ Walldorf Gerhard F. Knolmayer‚ Peter Mertens Alexander Zeier and Jörg Thomas Dickersbach Supply Chain Management Based on SAP Systems Architecture and Planning Processes With 77 Figures and 11 Tables 123 Prof. Dr. Gerhard F. Knolmayer University of Bern Institute of Information Systems Engehaldenstrasse 8 CH-3012 Bern Switzerland Dr. Alexander Zeier Deputy

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    Marketing Channels

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    Question: Should companies involve their marketing channels in the design of the promotional programs? What are the advantages and disadvantages of doing so? When a company is looking at promoting a new or existing product or service‚ the involvement of their marketing channel during the design of the promotional program is key component. According to the text Excellence in Business (Bovée‚ Thill‚ Mescon; p. 417-418)‚ a market channel is the network of firms that work together to get goods

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    SUPPLY CHAIN MANAGEMENT SUBMITTED BY – KANIKA GUPTA EPGDIM 2011-13 SUPPLY CHAIN OF HINDUSTAN PENCILS Hindustan Pencils Limited is the largest primary school stationary manufacturing company in India. They were established in 1958 & have mastered the art of making high quality stationary products. With the latest machinery set up‚ today our state of the art manufacturing units daily produce 5.6 million pencils‚1.2 million sharpeners‚ 2.3 million erasers

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    Faster response to changing business needs through end-to-end visibility into supply chain operations This implementation won the award for innovation by the US Supply Chain Council (SCC) SCC‚ a renowned global nonprofit organization‚ has established the supply chain world’s most widely accepted framework for evaluating and comparing supply chain activities and their performance - the Supply Chain Operations Reference (SCOR®) model. SITUATION Lack of consistent metrics‚ & reporting rules

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    Supply Chain Assignment Maria Blum Supply Chain Management refers to the stages that involves the directly and indirectly processes that delivers a final product. It begins with a customer order; it is followed by procedures depending on the organisation and finishing with a final product. SCM consists of the materials‚ information and funds that will flow within the process in order to provide a lower cost and high degree final product to the customer/consumer. Supply Chain Management

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