macro-environmental(external marketing environment) factors that have an impact on an organisation. The result of which is used to identify threats and weaknesses which is used in a SWOT analysis. PESTEL stands for: * P – Political * E – Economic * S – Social * T – Technological * E – Environmental * L – Legal Lets look at each of these macro-environmental factors in turn. All the external environmental factors (PESTEL factors) Political Factors These are all about how and to what
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During the early 1400s‚ several factors spurred an age of European exploration. The three main factors were the desire to acclaim wealth‚ the goal of spreading Christianity‚ and advanced sailing technology. Being wealthy was one of the biggest reasons that spurred exploration back then. Overseas‚ there were many countries to exchange luxury goods with. It was a profitable business in Europe‚ merchants and traders would be able to make wealth. Thanks to the Crusades‚ introduction to spices enhanced
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ideas of what constituted freedom have been varied. This was especially true for both the Native American Indians and the Africans. Even in times as early as the 1600s‚ the peoples of early America could not pinpoint a solitary basis for their freedoms. With inhabitants ranging from the Native American tribes such as the Catawba and Wampanoag to settlers from Europe and England‚ and eventually African peoples‚ such ideals were different in many ways: while some centered on one’s religion‚ others
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African Americans African Americans (American Blacks or Black Americans)‚ racial group in the United States whose dominant ancestry is from sub-Saharan West Africa. Many African Americans also claim European‚ Native American‚ or Asian ancestors. A variety of names have been used for African Americans at various points in history. African Americans have been referred to as Negroes‚ colored‚ blacks‚ and Afro-Americans‚ as well as lesser-known terms‚ such as the 19th-century designation Anglo-African
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Essential Works of the African American Vernacular Culture When thinking of musical genres such as jazz‚ blues‚ and hip-hop‚ most Americans do not realize that they are the essential components to the evolution of African American Vernacular Literature. In fact‚ it is the key factor that brought African American culture into the limelight in America. Since the first black peoples in America were slaves‚ and were not allowed to read or write‚ the African American Vernacular Traditions began as
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Social factor Nowadays‚ using the smartphone is a trend‚ especially in Hong Kong. Everyone must have a smartphone even more than one. Smartphone penetration in Hong Kong has been rising‚1 from 35% in 2011‚ to 49% in 2012‚ to 63% in 2013. It reveals that there is a smartphone demand for Hong Kong people. In addition‚ according to the Google’s research report “2013 Our Mobile Planet: Hong Kong”‚ 96% of Hong Kong users browse the Internet daily with their smartphones‚ followed by Japan(94%)‚ Singapore(93%)
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Gilbert “Gil” Scott Heron was an African-American poet and musician renowned for his spoken word on political and social issues in the United States. One of Heron’s most famous works was The Revolution will not be televised published in 1970 with his band group “Black & Blues”. The poem was not initially considered poetry instead it was considered a song‚ until its spoken word by Heron. During the 1970’s‚ President Nixon‚ a biased and unreasonable leader‚ had control of America. Many bills were passed
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African Americans and Discrimination Originally from Sub-Sahara Africa‚ thousands of African Americans were kidnapped and brought over to and sold in the United States during the Atlantic Slavery Trade. By 1860‚ before the Civil War‚ 3.5 million African Americans lived as slaves‚ mostly in the Southern United States. More than 500‚000 lived as free persons in 33 states across the United States (2008). Today‚ many African Americans believed to have come from European American or Native
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tabacco industry is one of most successful economic operations‚ tabacco products are associated with the most deaths more than any other product (1). The consumption of tabacco leads to numerous fatal diseases such as lung cancer‚ heart disease‚ stroke‚ chronic respiratory disease‚ and other conditions and approximately 4.2 million Canadians are smokers as of 2015 (4). The consumption of tabacco also has an economic impact of $17 billion dollars in annual social costs including $4.4 billion in direct
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settlers in the Chesapeake led them to enslave Africans? Or did the unfree condition of the first Africans to arrive at Jamestown lead to racial prejudice among settlers? The British settlers in the Chesapeake intentionally didn’t mean to have slavery but it happened because of laws that deprived blacks of basic rights. When black people came to Virginia they were given the same contract given to white peoples servants. The contract basically stated that Africans had to work for their master up until
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