The marketing mix is a business tool used in marketing and by marketing professionals. The marketing mix is often crucial when determining a product or brand’s offering‚ and is often synonymous with the four Ps: price‚ product‚ promotion‚ and place; in service marketing‚ however‚ the four Ps have been expanded to the seven Ps or eight Ps to address the different nature of services. In recent times‚ the concept of four Cs has been introduced as a more customer-driven replacement of four Ps.[1] And
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Name : Litia Septiyanti Student Number : 20130810032 Class : A General Information about Public speaking I. Introduction Public speaking is when you speaking to a group of people in a structured‚ deliberate manner intended to inform‚ influence‚ or entertain the listeners. II. Interpretation Public speaking has been a vital means of personal empowerment and civic engagement throughout history. It is not foreign anymore in our ears. There are many similarities between public speaking
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INTERNET USAGE STATISTICS The Internet Big Picture World Internet Users and Population Stats | | | WORLD INTERNET USAGE AND POPULATION STATISTICS June 30‚ 2012 | World Regions | Population ( 2012 Est.) | Internet Users Dec. 31‚ 2000 | Internet Users Latest Data | Penetration (% Population) | Growth 2000-2012 | Users % of Table | Africa | 1‚073‚380‚925 | 4‚514‚400 | 167‚335‚676 | 15.6 % | 3‚606.7 % | 7.0 % | Asia | 3‚922‚066‚987 | 114‚304‚000 | 1‚076‚681‚059 | 27.5 % |
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Internet Trends March 18‚ 2008 mary.meeker@ms.com / david.joseph@ms.com / anant.thaker@ms.com Morgan Stanley is currently acting as a financial advisor to Microsoft Corp. ("Microsoft") in relation to their proposed offer to acquire Yahoo! Inc. ("Yahoo!")‚ as announced on February 1‚ 2008. The proposed offer is subject to definitive documentation‚ due diligence‚ the consent of Yahoo! shareholders‚ required regulatory approvals and other customary closing conditions. This report and the information
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HOW USEFUL IS THEORY IN EXPLAINING THE GROWTH OF INTERNET RETAILING? Internet Retailing is the most groundbreaking and challenging innovation for the retail industry since the last two decades. It offers a new kind of distribution channel and incomparable options of collecting customer data and analysing buying patterns. Since it readiness for the market‚ online retailing has seen remarkable growth rates and begins to gain a significant share of total retail sales which results in a fundamental
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business-to-consumer (B2C) (Seilina‚1990). The dramatic increase in the usage of internet has enabled the development of different businesses like the banking‚ insurance; supermarkets and other related elements like hospitals have also integrated the information technology into different segments of their operations. This research paper tries to look at the different segments which are playing part especially in terms of internet banking and the other relevant operations being undertaken by them and the
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Evaluate and determine the marketing mix Submission details Candidate’s Name Phone No. Assessor’s Name Phone No. Assessment Site Assessment Date/s Time/s This Assessment Task is due on the date specified by your assessor. Any variations to this arrangement must be approved in writing by your assessor. Submit this document with any required evidence attached. See specifications below for details. Performance objective The candidate must demonstrate the ability‚ knowledge and skills
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MKT/421 Version 12 Marketing Copyright © 2011‚ 2009‚ 2008‚ 2005‚ 2004‚ 2003‚ 2001 by University of Phoenix. All rights reserved. Course Description This course involves an integrated analysis of the role of marketing within the total organization. Specific attention is given to the analysis of factors affecting consumer behavior‚ the identification of marketing variables‚ the development and use of marketing strategies‚ and the discussion of international marketing issues. Policies
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2011 19th IEEE International Conference on Network Protocols Internet Exchange Points and Internet Routing Mohammad Zubair Ahmad and Ratan Guha Department of Electrical Engineering and Computer Science‚ University of Central Florida‚ Orlando‚ Florida Email: {zubair‚guha}@eecs.ucf.edu I. I NTRODUCTION The Internet is a network of Autonomous Systems (ASes) comprising of a complex and complicated ecosystem of networks used for a wide variety of applications. ASes exhibit varied functionality
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300 1 LEARNING OBJECTIVES After reading this chapter you should be able to: LO1 Creating Customer Relationships and Value through Marketing INNOVATION AND MARKETING AT 3M: HOW DISCOVERING STUDENT STUDY HABITS LAUNCHED A NEW PRODUCT David Windorski‚ a 3M inventor‚ faced a curious challenge—understanding how college students study! Specifically‚ how do they read their textbooks‚ take class notes‚ and prepare for exams? After finding the answers‚ he needed to convert this knowledge into a product
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