The 4Ps and the marketing mix The 4Ps are the ideas to consider when marketing a product. They form the basis of the marketing mix. Getting this mix right is critical in order to successfully market a product. The 4Ps are: 1. Product 2. Price 3. Promotion 4. Place If market research is carried out effectively‚ a company can plan a promotion for the right product‚ at the right price‚ and to get it to their chosen market‚ in the right place. Now look at the 4Ps in more
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Singapore is StarHub. • This company is completely associated with the operations of telecommunications services. • StarHub Ltd. offers a vast range of communications‚ entertainment and information services to both direct and corporate market consumers. • It delivers the fastest mobile network services in Singapore and also offers multi channel satellite TV services. Besides these services‚ StarHub also provides high speed broadband services. • StarHub was launched in the
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Marketing Mix In the year 1953‚ Neil Borden‚ started new phrase that was called marketing mix during a speech he was giving. E. Jerome McCarthy initiated the details of the four P’s in 1960. Marketing mix is basically the main phrase that describes the different types of choices that companies have to decide on when they are planning on beginning a new service or product in the market. The four elements of the marketing mix are product‚ place‚ promotion‚ and price which are all centered and based
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Impact of the Internet on Education June 29‚ 2010 Life has distinctly undergone some very dramatic changes ever since the dawn of the Internet era and with each passing day there is a growing dependence on it. Those who are used to it would know the helplessness experienced when deprived of riding on this superhighway of information. It has also had a tremendous impact on the sphere of education. Learning is the act or process of internalising knowledge and acquiring new skills. Modern‚ web-based
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The Internet Protocol (IP) is the principal communications protocol used for relaying datagrams (packets) across an internet work using the Internet Protocol Suite. Responsible for routing packets across network boundaries‚ it is the primary protocol that establishes the Internet. • An Internet Protocol address (IP address) is a numerical label that is assigned to any device participating in a computer network that uses the Internet Protocol for communication between its nodes. • Internet
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Marketing mix can be describes as "the use and specification of the 4 Ps describing the strategic position of a product in the marketplace… A prominent person to take centre stage was E. Jerome McCarthy in 1960; he proposed a four-P classification which was popularized. (wikipedia.com)" The marketing mix approach to marketing is a model of creating and implementing market strategies. The marketing mix stresses the mixing of different factors in a way that both organizational and consumer or target
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The Internet and the library Nick Moore Science owes more to the steam engine than the steam engine owes to science (L.J. Henderson‚ 1917). The virtual library Virtual libraries are frequently referred to as ``libraries without walls ’ ’ and it is the Internet that provides the ``windows ’ ’ and the ``transparency ’ ’ which makes this possible. It allows users who are physically isolated from the library to see in and it allows those inside the library to see out. Although the great dreams
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Teens have taken and replaced what is primarily oral communication and are transforming it into a new text-based language. Acronyms‚ abbreviations and combination of the two to create a new word have become part of a new language of the internet and routine among teens. Acronyms are being used as words in place of actually speaking the correct words in a conversation. “BTW‚ do you have the notes from Ms. Brown ’s class?” This would be pronounced as “Be. Tea. Double
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English III April 1st‚ 2012 Internet Privacy Essay With the internet gaining such popularity‚ privacy has become a thing of the past. People have come to accept that strangers can view personal information about them on social networks such as facebook‚ and companies and the government are constantly viewing peoples’ activity online for a variety of reasons. The government has attempted to help the consumer regain their privacy online by passing the Consumer Internet Privacy Protection Act of 1997
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What is the internet? The Internet is a worldwide collection of computer networks‚ cooperating with each other to exchange data using a common software standard. Through telephone wires and satellite links‚ Internet users can share information in a variety of forms. How does it work? Internet allows users to: connect easily through ordinary personal computers and local phone numbers‚ exchange electronic mail (E-mail) with friends and colleagues with accounts on the Internet‚ post information
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