Question 1 Describe the 7 Ps of marketing and provide examples with which you are familiar. Question 2 Discuss the importance of the ‘marketing mix’ to the success of a firm. 7Ps of marketing: Philip Kotler elaborated McCarthy’s (1960) traditional marketing mix; according to him it consists of 4Ps namely Product‚ Price‚ Place and Promotion. These 4Ps of marketing mix were considered as the main areas where marketing managers try to use limited business resources to achieve their objectives
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Heart Disease: Definition – Heart disease is a broad term used to describe a range of diseases that affect your heart. The various diseases that are classified as heart disease include diseases of your blood vessels‚ such as coronary artery disease; heart rhythm problems (arrhythmias); heart infections; and heart defects you’re born with (congenital heart defects). How to prevent – Do not smoke or use tobacco‚ exercise for 30 minutes on most days of the week‚ eat a heart-healthy diet‚ maintain
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Elements of Religious Traditions Paper Defining a religion can be a difficult task and there is no simple definition that can completely describe it. Every culture and society has some form of religion and some maybe specific to that culture and not practiced anywhere else in the world (Fontaine‚ 2013; Molloy‚ 2010). The vast diversity of religious traditions can be discerned by examining their understanding of what is sacred. For example‚ many religions believe in a single deity that is held
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Taxes in India are levied in India by the central government‚ state government and the local governing bodies like the Municipality and the Local Council. In a developing country like India‚ the government has to make fiscal policies to promote the economic growth and development of the country. In order to materialize these policies the government needs capital and for this taxes are levied from individuals and businesses. So it is very important that every citizen should pay tax to the government
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technologies arise and are discovered or created by specific individuals‚ who then use various means to exploit or develop them‚ thus producing a wide range of effects’. (Roberts‚ D & Woods‚ C 2005). On the other hand‚ social entrepreneurship is defined based on the five elements which are known as creating and sustaining a social value by adopting a new mission‚ serving that mission by pursuing new opportunities‚ a process of continuous innovation is engaged‚ ‘acting boldly without being limited by resources
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utmost gratitude to Allah SWT for giving us the strength to complete this assignment smoothly and on time. We would also like to acknowledge the suggestion and guidance of Datin Maziah Onn for all her advice‚ and encouragement throughout the whole process of completing this project. This assignment would not have been possible without her assistance. Special thanks also to the entire group member who have contributed a lot of effort and time in order to complete this project. Everybody has given
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Essential elements of Contracts BUS 670 Legal Environment Instructor: Mark Cohen 09/26/2011 Essential elements of Contracts All contracts share some common elements. A contract starts when an offer is made‚ certain requirements need to be satisfied to ensure the agreement is legal‚ in particular a capacity of parties to contract has to be proven‚ the legal purpose of the agreement and the satisfaction of consideration‚ before the offer is accepted. Contracts have common elements in their
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often then not portrayed as young fairly good-looking men dressed for an adventure where ultimately they will be the heroes. They will deliver the treasure and rescue the young beautiful damsel in distress‚ which is not the case in the film The Fifth Element. The movie opens with an older man who has a scruffy white beard and white hair with a thick European accent on an excavation. He is in what seems to be either an old Egyptian cave or pyramid deciphering old drawings and inscriptions. He has a minimal
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of “Dracula” began as and still continues to be a classic‚ frightening novel and despite how some would classify it on only a single one end of the spectrum‚ it holds true elements of both literary and commercial fiction. He uses various techniques of writing‚ such as the epistolary plot structure and dramatic irony‚ and elements‚ including suspense‚ to present an unexpected‚ fear-inducing concept based on the xenophobic idea of the Victorian era. In its time‚ Dracula’s specific aspects were deemed
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Lecture 2. THE RESEARCH PROCESS: AN OVERVIEW BUSINESS RESEARCH ETHICS DEFINITION OF RESEARCH • Business research is a systematic and objective process of gathering‚ recording‚ and analyzing data for making business decisions • Business research is the application of the scientific method in searching for the truth about business phenomena PURPOSE OF RESEARCH • Business research generates necessary qualitative and quantitative information for managerial
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