in other industries. To the economist‚ a threat of substitutes exists when a product’s demand is affected by the price change of a substitute product. A product’s price elasticity is affected by substitute products - as more substitutes become available‚ the demand becomes more elastic since customers have more alternatives. A close substitute product constrains the ability of firms in an industry to raise prices. The competition engendered by a Threat of Substitute comes from products outside
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IN COMMERCE & MANAGEMENT www.abhinavjournal.com OPPORTUNITIES‚ CHALLENGES AND MARKETING STRATEGY FOR SERVING BOTTOM OF THE PYRAMID MARKET Mridanish Jha Assistant Professor‚ Cambridge Institute of Technology‚ Ranchi‚ India Email: mridanishjha@gmail.com ABSTRACT This article present insight into the nature and characteristics of BOP markets‚ the challenges that organization will encounter when venturing into them and the strategies to counter these challenges. In the recent past‚ there
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Guest Talk Summary on “Love Hong Kong‚ Love Ocean Park Campaign – Turn Threats into Opportunities” Speaker: Ms. Vivian LEE Position: Marketing Director – Sales & Marketing Division Name of Company: Ocean Park Corporation Date of Guest Talk: 5th February‚ 2013 The talk being delivered by Ms. Vivian LEE was indeed very rewarding for me‚ it’s as good as the one delivered by her boss‚ Dr Allan Zeman which I’ve attended not long ago. Background The Ocean Park (Park) unveiled a master
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Name: Maricar A. Magale Section & Schedule: A3; MTh 10:30am-12pm Threats of Biodiversity “The loss of biological diversity is second only to nuclear warfare in its threat to human and other life on this planet.” - U.S. Environmental Protection Agency Biodiversity is the variability among living organisms from all sources‚ including inter alia [among other things]‚ terrestrial‚ marine and other aquatic ecosystems and the ecological complexes of which they are a part; this includes diversity
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a CBRN weapon and where it would most likely be used if it was procured. The prospects for a group such as Al-Qaeda or other non-state actor to obtain and use a CBRN weapon are relatively low both within the United States and abroad‚ however the threat is not non-existent. As noted by Sinai (2007)‚ there are four major security issues including the terrorist groups themselves‚ weapon proliferation/acquisition by these groups‚ safe havens in weak‚ failed‚ and/or failing states‚ and permissive conditions
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Giorgia Laird‚ Holly Adams‚ Prao Vikitsreth‚ Ella Chambers‚ EmmaJane Littler Threats to Antarctica Antarctica has a brutal climate; it is the coldest‚ windiest‚ most deserted place on earth. Due to the continent’s inhospitality‚ only select species can live there‚ including phytoplankton‚ krill and squid at the bottom of the food web‚ and killer whales‚ blue whales and seals at the top‚ and it is also home to penguins‚ and several types of fish. However this harsh environment is also considered
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MISSED OPPORTUNITIES Strayer University HSA 505: Health Service Strategic Marketing MISSED OPPORTUNITY In the case of study “Missed Opportunity” there is a character by the name of Susan Daniels. Ms. Davis is the top marketing officer of Briarwood Medical Center‚ there she is trying to secure to billboards located on the premises. This is a prize location because the billboards panels are located on the main traffic strip. The panels will provide countless opportunities to market
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In this essay I am going to explain the term ” equal opportunities” in relation to early years practice. Explore this in the context of the UN Convention on the Rights of the Child and explain the impact the Convention on UK legislation. I am also going to suggest some steps which in my consideration can implement equality of opportunity for children in UK. Equal opportunity is a descriptive term for an approach intended to give equal
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analyzing market opportunities‚ selecting target markets‚ developing the marketing mix‚ and managing the marketing effort. Target customers stand at the center of the marketing process. There are following steps in Marketing Process: I. Analyzing marketing opportunities II. Selecting target markets III. Developing the marketing Mix IV. Managing the marketing effort I. Analyzing marketing opportunities First step of the marketing process is analyzing market opportunities and availing these
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research paper is to illustrate most common network threats and provide solution to protect users from threats‚ hackers and ensures that the data travelling across the networks is safe. Introduction: Computer and network security is a new and fast moving Technology and as such‚ is still being defined and most probably will always be “still defined”. Security incidents are rising at an alarming rate every year [Figure - 1]. As the complexity of the threats increases‚ so do the security measures required
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