Problem: not working properly acquisition. "is it a problem of Gillette or Duracell?" no real growth no clear strategic direction " the company had gone nowhere for 4 years" External analysis Battery industry/alkaline battery industry Technological segment: new development General environment Global segment: potential market for emerging market‚ sony and panasonic go into US Entry barrier‚ paten is very important‚ we just have 3 players in American market suppliers: who are they
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one that develops and sustains over time a strong‚ positive image in the minds of consumers. Brand trustworthiness and consistency are what make a brand unique. Trust is a cornerstone of any successful brand. It reassures the customer that the product or service they are buying will live up to expectations. Its a basic deal: if the brand delivers‚ its rewarded; if it falls short‚ the customer will almost certainly take their business elsewhere. (Curtis 2004: 28). A brand should always be consistent
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in results and fill those gaps accordingly to improve company performance. 2.0. Macro Environment Analysis Hubbard‚ Rice‚ Beamish (2010)‚ explains that all the factors outside the organization that effect the business are studied under external environment analysis. These factors effect the strategy formulations‚ vision and mission planning and future organizational business. Environment analysis comprises of
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directly or indirectly affect the activities of the organization. The following key groups can be identified as: their suppliers‚ marketing intermediaries‚ customers‚ competitors and the public. * Neil Saab‚ PROCTER’s European head of laundry products development * Edward Arwell‚ PROCTER’s Chief Marketing Officer * scientists and over 60‚000 consumers * Dutch press * PR Firm hired by PROCTER * Europe targeting consumers’ associations‚ washing machine manufacturers‚ retailers * and
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External Environment influence organization Introduction: Each organization has their own organization structure and strategy to help them get their organization’s goals. Therefore managers of organization should to design and choose the structure and strategy that fit for different types of organization to get the goals. However managers should according to the external environment to make decision for the organization. The external environment will influence the organization’s choose‚ if the
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* The External Analysis examines opportunities and threats that exist in the environment. It shows to management the opportunities to favorable conditions in the environment that could produce rewards for the organization if acted properly. * An organization provides a means of using individual strengths within a group to achieve more than can be accomplished by the aggregate efforts of group members working individually. An organization relates to external analysis because it needs it
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External environment External Factors (environment) - It is the external forces that are beyond the control of the individual business A number of external factors can affect business (STEEPLE analysis) - economy - These are factors outside the business - political/government policy that may affect its - social decisions. - External factors that - technological may present opportunities - ecological or threats to - legal a business - ethics Economy – business need to observe the economic
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External Stability External stability is the government objective that seeks to achieve current account sustainability‚ a continued capacity to service foreign liabilities‚ and a foreign exchange rate; all of which are necessary to facilitate and encourage economic transactions between Australia and the rest of the world. External stability is the aim of government policy that seeks to promote stability and sustainability in Australia’s external sector so that Australia can service its foreign
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External Forces Organizational change can be caused by external forces and internal forces. External forces commence outside of the organization and not only do they affect a company‚ but they also cause global affects. There are four components that play a crucial role in change of a organization from an external forces view. These four key factors allow a company to under go change and reconstruct its organization to improve its production and services. Demographics in the work place a re
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others with which you are familiar‚ assess the potential implications for business of external growth as compared with organic growth. Organic growth is when a firm expands its existing capacity or range of activities by extending its premises or building new factories for example. External growth however is when two or more businesses come together via a merger or a take-over. There are many implications of external growth. One of the main implications is the ignorance of the different cultures supported
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