High-Tech marketing. Sustainable innovation- Nokia case study Introduction: The technology offers a promise of a better world through the improvements in standards of living. On the other hand‚ resource extraction‚ emissions of dangerous materials‚ and pollution of air‚ water‚ and soil have created conditions for environmental catastrophe and have already caused irreversible damage to the Earth. That is why in last few years‚ companies started focusing on an eco-innovation. Eco-innovation
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When it comes to education so many different factors can affect a child’s learning and development in a classroom. First of all the temperature of the main class of which the child is learning in so such as the heating/air conditioning‚ if the classroom is too hot‚ eg. On a hot day a child may feel sick/dizzy this will affect the child’s concentration and well being similar to a highly air conditioned classroom where it may be extremely cold the child may get ill because of it. Another important
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1-pepsico External Environment Consumers today are not as much joyous to cola products as they were before. Age and ethnicity are two main characteristics that affect consumer preference for soft drinks and alternative beverages. With age‚ health concerns become more of a factor when choosing a beverage. To illustrate‚ some studies show that cola products or soft drink in general may cause kidney stones and other related diseases. In contrast to older consumers‚ younger consumers—particularly
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company’s marketing environment that affect its ability to serve its target customers effectively.The marketing environment can be defined as everything that surrounds an organization’s environment and can affect its operation.The business environment consists of the actors and forces that affect an organization’s ability to develop and maintain business with its targeted customers. These are the Micro Environment‚ the Macro environment and the internal environment.The micro-environment of an organization
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Chapter 1: Overview of Nokia Company 1.1 History of Nokia Nokia started as a wood-pulp mill in southern Finland and started to manufacture paper in 1865 by engineer Fredick Idestam. Since the demand for paper and cardboard was high and there was European industrialization‚ Nokia become successful. In 1895‚ Nokia is passed to Gustaf Fogelholm. In 1920s‚ the Rubber Works started to use Nokia as their brand name. Nokia produced footwear‚ tyres‚ rubber bands‚ industrial as well as raincoats. After
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the Contemporary Business Environment Summary: In this paper is amid to review the performance of Nokia in Chinese mobile phone market since 2002. A literature review about marketing research models such as 4 Ps‚ Porter’s 5 Forces‚ SWOT analyses is carried out by the author. After that‚ this paper explained the changes of market environment in last decade with competitor analyses. In addition‚ the author evaluates the market mix of Nokia. Opinions of how well Nokia did in building a strong brand
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ex External Factors DRIEYES will be challenged by a number of external factors. Analysis of geographical‚ political‚ economic‚ social and environmental elements will evaluate the strength of DRIEYES. Keeping versatile Sydney market in mind‚ we have to drill down all of external factor affecting DRIEYES either directly or in directly. Keeping our product‚ Australia especially Sydney has a lot of potential with highest population. In addition to that‚ we are expecting a benefit of Sydney beaches
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of people and things impacted on this storm makes for the most intensified destructive tropical storms in the United States. With the flooding of Harvey this storm can be made beneficial to the environment. Though this natural disaster destroyed many of home it also helped restore the Earth’s environment by renewing the soil and distributing minerals amongst the it. The destruction of Hurricane Harvey is one to be remembered and learned from. The unexpected shift that Harvey exhibited left many
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A business has many external influences that can affect its overall mission and functions. Such influences may be political‚ global‚ economic‚ legal‚ media‚ medical‚ and nature in itself. These influences may include government departments‚ regulators‚ competitors‚ and trade bodies making it important to identify these at an early stage (Norwich Union‚ 2005). Because these external influences affect a business ’ mission critical process‚ it is evident there is an influence on the business continuity
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The External Environment affects the internal operations of all businesses. What’s happening in the world of politics‚ economics‚ socially and technologically impacts how a business has to act in order to survive. External elements that affect the inner working of a business are known as PEST factors. ‘PEST’ is an acronym for Political‚ Economic‚ Social and Technological. Politics may affect the ability of a business to achieve its aims and objectives and changes in laws may mean a company has
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