External Environment Analysis MGT/488 October 21‚ 2010 Patti Berlin External Environment Analysis Sam Walton began Wal-Mart in 1962 and opened the first store in Rogers‚ Arkansas (History‚ 2010‚ p. 1). Walton was not new to the retail industry and had traveled the United States to learn as much as possible about the industry. Walton knew that customer needs were important to success and he wanted to know as much as possible about the industry to meet those demands. Sam Walton experienced strong
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Walton‚ Wal-Mart followed an amazing pattern of success and growth‚ eclipsing all other U.S. department store retailers by the early 1990’s. In early spring 2001‚ Wal-Mart enjoyed a huge market capitalization of over $230B‚ which was down from highs of nearly $300B in early 2000. Wal-Mart Stores‚ Inc. is the world ’s largest retailer and the largest company in the world based on revenues‚ ignoring profits (income)‚ assets‚ and market capitalization. In the fiscal year ending January 31‚ 2002‚ Wal-Mart
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External Environmental Conditions: Generally favorable but changing. • Socio-cultural Segment: Shoppers are decreasing the amount of time spent shopping. Grocery shopping is being viewed as a “need to do” instead of “want to do.” As a result‚ consumers now travel fewer isles and ultimately spend less time in the store. • Technological Segment: The linking of several different systems (ex. wireless communications) used by retailers has provided a near flawless flow of information and better
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Strategic Analysis of the Chinese Wal-Mart Based on SWOT Introduction The world renowned Wal-Mart is the biggest superstore chain all over the world. It has been found about 50years. With its headquarter in the U.S.‚ Wal-Mart has developed into a giant retailer chain with over 1.9 million associates worldwide and more than 6‚800 stores in 14 countries(Wal-Mart‚ para.1). During these years‚ Wal-Mart is devoted to offer excellent services with low prices goods to the global consumers and expanding
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Jazmyne Renfro Megan Pender March 7‚ 2013 Marketing Management – TTH 12:15 Wal-Mart Case Analysis Problem Walmart has become one of the top companies in the world with their best cost strategy. Providing a service that has good quality and low cost. Although Walmart’s dominant brand brings in large revenue the competition is still vigorous. Direct competitors‚ Target and Costco fight for market share in discount merchandise. Home Depot‚ Circuit City‚ and Best buy manage to still
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Wal-Mart Strategy Analysis What are the key activities that Wal-Mart uses to create competitive advantage over its competitors? * Merchandising – Wal-Mart tailored merchandise offering to local markets through traiting to track product movements and focus on selling products that are higher in demand. Store managers were also given more latitude in setting prices to meet local market conditions. * Store Operations – Wal-Mart chose to build a store at a location where it could be expanded
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price of Wal-Mart Stores Inc. (which ticker symbol in NYSE is WMT) by fundamental analysis. According to this analysis‚ I recommend that Wal-Mart is worth to invest in the long term because of the potential growth of market shares and revenue. Besides‚ based on P/E method and Gordon model‚ WMT price is undervalued; therefore‚ if investors buy the stock‚ they will get benefit not only in capital gain but also in dividend cash inflow. II. Introduction of Wal-Mart Stores Inc. (WMT) Wal-Mart‚ founded
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WAL MART SWOT ANALYSIS By: Katie A. Bell University of Phoenix Wal-Mart Stores‚ Inc. was started by Sam Walton in Newport‚ Arkansas in 1946 in an effort to “help people save money so they can live better” and was achieved by keeping sales prices lower than his competitors by reducing his profit margin. From this simple concept the company has grown to nearly 3000 stores in 14 countries and is the world’s largest company in terms of revenue bringing in a staggering average of $401 billion annually
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Wal-Mart: Staying on Top of the Fortune 500 I. Background Last year‚ Wal-Mart had revenues of $191 billion. Wal-Mart ’s 2002 sales topped $218 billion‚ with sales growth at 13.8 %. Its 2002 net income was $ 6.7 billion‚ a growth of 6 %. Wal-Mart has 1‚283‚000 employees‚ as of 2002; a growth of 11.2 % (www.fortune.com). Wal-Mart is the largest retail store in the United States‚ and is larger than any other retail chain in the world. Currently Wal-Mart operates over 4‚150 retail facilities
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Wal-Mart Stores‚ Inc.: A New Set of Challenges Part I Strategic Direction Mission: Wal-Mart is an American based discount retailing store that implements that lower prices will result in higher sales volume‚ so to continue to provide customers with quality goods at everyday low prices will keep our customers satisfied and coming back. Objectives: Short Range: · To have 90% of the customers leave the store satisfied with their experience at the store. Long Range: · To
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