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    business and professional purposes. To attract this market of great proportion‚ many research into leisure travelers’ satisfaction has been developed. Providing high quality service and enhancing customer satisfaction are widely recognized as important factors leading to the success of companies in the hotel‚ catering and tourism industries (Barsky and Labagh‚ 1992; LeBlanc‚ 1992; Stevens et al.‚ 1995; Legoherel‚ 1998). In a highly competitive market full of similar products and services‚ individual hoteliers

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    study surveyed agricultural faculties to measure their psychological empowerment and also organizational culture in their colleges. A multi-stage random Sampling approach was implemented. The national sample consisted of 404 faculty members. Factor analysis determined three components of organizational culture (i.e. team-orientations‚ empowerment and capability development). All components of psychological empowerment were significantly and positively correlated with team-orientations and empowerment

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    of internal and external factors. A seven-item questionnaire we designed to measure communication. Two factors of face-to-face communication were investigated through the development and validation of the Interpersonal Communication Scale. External Perception defines an individual’s ability to interact with others‚ and Internal Disseverance refers to one’s desire to remove the distance between the individual‚ which they are communicating. The components of these two factors were explored in two studies

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    six underlying factors for corporate governance viz.‚ social responsibility‚ legal system‚ competitive advantage‚ long term‚ transparent system‚ and healthier practice. The findings of the paper reveals that the there is no significant difference in the awareness of corporate governance among professionals and non-professionals. Also results of the z test applied between professionals and non-professionals for the difference in factors gave the similar results. Only for one factor competitive advantage

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    Perceptual Mapping

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    Tool Summary: Perceptual Mapping Objectives • A detailed explanation of how perceptual mapping works‚ what it does‚ and what are its critical assumptions • An application of how perceptual mapping was used‚ i.e.‚ describing an application of the tool in detail‚ focusing on procedure‚ calculations‚ results‚ and interpretation. Background Branding; is defined by Charles W. Lamb‚ co-author of Marketing: sixth edition; as a name‚ term‚ symbol‚ design‚ or combination thereof that identifies

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    Oiiin

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    Measuring the level of market orientation among financial services providers in a resource-based economy: organizational and customer perspectives Abdulmonem M. Al-Shirawi A thesis submitted in fulfilment of the requirements for the degree of Doctor Philosophy in Marketing Brunel University‚ 2012 I Dedication To my family for their continual love and support and the President of Ahlia University for his support that helped me to achieve and realize my dream. II Acknowledgments

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    Turkish version of the Depression Anxiety Stress Scale (DASS). The sample of the study consisted of 590 university students‚ 121 English teachers and 136 emotionally disturbed individuals who sought treatment in various clinics and counseling centers. Factor loadings of the scale ranged from .39 to .88. Findings from discriminant validity showed that the DASS discriminates the normal and clinical population. Concurrent validity coefficients were found to be high (.87 and .84‚ respectively) . Cronbach

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    questionnaires for the purposes of the analysis. Factor analysis was used to examine the robustness of the factor structure using principal component analysis. Findings: A five-dimensional structure was established comprising a 16 item-scale. The major impediments towards the nonadoption of e-marketing include technology incompatibility with target markets‚ lack of knowledge‚ stakeholder unreadiness‚ technology disorientation and technology perception. The reliability analysis‚ reflected coefficient values

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    defined as the relative strength of an individual’s identification with‚ and involvement in‚ a particular organization (Mowday et al‚ 1982) Tang et al’s (2000) study confirmed the link between commitment and actual turnover and Griffeth et al’s (2000) analysis showed that organizational commitment was a better predictor of turnover than overall job satisfaction. A review of organizational commitment research literature by Meyer and Allen (1991)‚ and corroborated by Dunham‚ Gruba and Castaneda (1994)‚ identified

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    Reflective/Formative Second Factor Models with the Schmid Leiman Factor Structure Piyush Sharma‚ Hong Kong Polytechnic University‚ Hong Kong Bharadhwaj Sivakumaran‚ Great Lakes Institute of Management‚ Chennai Geetha Mohan‚ SSN College of Engineering‚ Chennai 5 2 Rethinking marketing and IT relationship Rajesh RadhaKrishnan‚ IBM Global Technology Services P. K. Kannan Robert H. Smith School of Business 14 3 A Study on customers profiling‚ competitors mapping and usage pattern analysis from various

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