3 operators Telekom‚ Maxis and DiGi. For example‚ as Maxis Communications Berhad (“Maxis”) being one of the most favorable choice for users‚ Maxis believes that the main competitive factors in the mobile services market are network coverage‚ service quality‚ pricing and brand. Therefore‚ these could be the main factors that determine the level of customer loyalty towards Maxis. A critical issue for the continued success of a firm is its capability to retain its current customers and make them
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Environmental Factors Angela Mackey MKT 421 January 4‚ 2011 Harry Caldwell Environmental Factors Marketing in the world today is affected by so many factors in the environment. The factors include political and legal issues‚ which are the most important. Some other environmental factors that have a major effect on the marketing world are social‚ cultural economics‚ technological‚ and competitive. These factors surround the basis of the decisions made within marketing. Most organizations
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AN EXPLORATORY STUDY OF INFLUENCES ON RETAIL SERVICE QUALITY: A FOCUS ON KUWAIT AND LEBANO Abstract: The Middle East is a growing and lucrative marketplace. This exploratory study examines retail service in Kuwait and Lebanon‚ regions with long histories of trade. Retail service‚ however‚ has not been well documented in this region. To our knowledge‚ this is the first study that examines customer and salespeople perceptions of service encounters in these countries‚ in light of their culture
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Factors affecting Customer Satisfaction Customer satisfaction is the overall impression of customer about the supplier and the products and services delivered by the supplier. Following are the important factors that could affect customer satisfaction: * Departmentwise capability of the supplier. * Technological and engineering or re-engineering aspects of products and services. * Type and quality of response provided by the supplier. * Supplier’s capability to commit on deadlines
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Microenvironmental factors are “The factors close to the company that affect its ability to serve its customers” [principles of marketing]. The microenvironmental factors that affected the introduction and sale of the Toyota Prius were it customers‚ competitors and publics. Customers are anyone who buys or rents from the company. Customer are the most important microenvironmental factor that affect company as they survive on meeting the wants and needs of the customer and failure to do so will result
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POLITICAL FACTORS AFFECTING BUSINESS Monitoring‚ understanding‚ and adapting to the political environment is absolutely essential for any business‚ because it significantly affects every apect of their working. Some political factors includeisPOLITICAL FACTORS AFFECTING BUSINESS Monitoring‚ understanding‚ and adapting to the political environment is absolutely essential for any business‚ because it significantly affects every aspect of their working. Some political factors include • Stability
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of this document highlights the different issues which affect the business environment for a golf club manufacturer. Within this document the three key issues which affect this business will be outlined and analysed. Within the economic area affecting the business the new economic recession occurring over Europe and America will directly affect the golf club industry as a whole as well as for this business specifically. The current economic climate is unsteady and falling rapidly. Everyday
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CHAPTER 1 INTRODUCTOIN Many factors can affect academic performance‚ which means how a person does on schoolwork. The physical condition of the student has a great deal to do with that person ’s ability to do a good a good job on anything and to understand anything. For example‚ if the student has poor eyesight‚ he or she might not be able to read well. If the student has a hearing impairment‚ he or she might not be able to listen to and understand instructions. If the
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external forces in doing the external assessment exercise‚ and these are political‚ economic‚ social‚ technological (PEST)‚ and competitive factors. The scope of external assessment embraces the analysis of opportunities and threats impacting a certain industry or business. The following discusses the key factors covered by an external assessment: 1. Political Factors This exercise dissects the political‚ governmental‚ and legal aspects of a particular business. Both local and global environments are
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Factors Affecting Pupils Involvement to MTAP DepEd Saturday Mathematics Program In Partial Fulfillment for the Requirements in Research 1 Submitted by: VINCENT N. SALAZAR District of Alfonso Submitted to: DR. ADELA J. RUIZ Professor in Research 1 Acknowledgements The researcher wishes to extend his sincerest gratitude to the following personalities who share time and efforts to the success of this action research. To
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