Abstract Marketing mix consists of four elements essential for an organization to plan the marketing strategies to produce and sell a product or service for the target market. The four elements‚ which are product‚ place‚ price‚ and promotion‚ are used to make sure the product or service selected will meet the needs of the customer. Walmart is a leading retailer‚ which uses the four elements of the marking mix to ensure the implementation of new products will be effective in the market.
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Factors affecting the demand and growth of the auto sector in India The automotive sector is one of the core industries of the Indian economy. Indian Government’s impetus to the industry by allowing continuous economic liberalization since 1991 has made India one of the sought after destination for many global automotive players. The automotive sector in India is growing at around 18 per cent per annum. Indian Auto industry has seen a phenomenal growth in the last 20 years. This is due to the
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Challenges and Success factors affecting IT Governance in the Public Sector in Zimbabwe. Introduction There is no doubt that the pace of business change has increased and will continue to do so. It is also true that opportunities for significant incremental business benefit are diminishing and that‚ increasingly‚ organisations are depending on technology to achieve the much coveted but rarely accomplished step change in performance. Today in many public sector organizations‚ the use of IT has
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specific target audience? Because‚ without identifying the target audience‚ one is unable to utilize the marketing mix to build a successful marketing strategy. According to Perrault‚ Cannon‚ and McCarthy‚ the marketing mix is “the controllable variables the company puts together to satisfy this target group” (2011). Marketing Mix The four Ps of the marketing mix are product‚ price‚ promotion‚ and place‚ and make up a large part of the marketing strategy. The marketing strategy surrounds the consumer
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Marketing Mix MKT 421 Marketing Introduction Companies today try their best to continue to keep up with the changes of services‚ products and technology. Companies rely on their abilities in marketing to keep consumers interested in their products and services. The success of a company may rely on the company’s marketing performance. Marketing planning starts by thinking of the targeted audience needs‚ strategies‚ and the development of the products and or service needed. Developing
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Chemistry Lab Report (Design) Factors affecting Rates of a Reaction (Kinetics) KINETICS DESIGN LAB Research Question: Does the concentration of Potassium Iodide (KI) affect the rate of its reaction with hydrogen peroxide (H2O2) (of a fixed concentration)? Introduction: There are several factors that affect the rate of a reaction. Some of them being Pressure (if the reactants are Gases)‚ Temperature‚ Presence of a Catalyst‚ Surface Area of the reactant‚ and Concentration. According to
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out to identify causal factors of poor academic performance in a number of institutions worldwide. Interestingly‚ most of these studies focused on the three elements that intervene. Such included‚ parents (family causal factors)‚ teachers (academic causal factors)‚ and students (personal causal factors) (Diaz‚ 2003). However‚ this study investigated the main factors that affect students’ academic performance at The University of Zambia main campus. Broadly speaking‚ factors influencing academic
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made for specific area What are the elements of IMC (i.e.‚ the separate Promotional mix and Marketing mix elements)? IMC: Integrated Marketing Communications. Involved coordinating the various promotional elements and other marketing activities that communicate with the firm’s consumer Promotional mix elements: Advertising PR Sales Promotion Personal Selling/Direct Marketing Marketing mix: Promotion Product: the package. Ex: little kids go for cereal with pretty pictures Place/Distribution:
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BRAAAP Product Report Introduction Braaap began with the vision of making motorcycling more enjoyable and more accessible‚ enabling more people to experience what we love about motorcycling. In an over competitive industry dominated by just a few well-established and familiar brands it’sBraaap’sjob as an emerging brand to punch above our weight. Braaap have to outdo our competitors in componentry‚ Braaap have to outdo their warranty‚ Braaap have to offer more customization‚ Braaap have to make
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Factors affecting travel to long haul destinations. In this report I will talk about how factors affect travelling to long haul destinations and in this I will include: time zones‚ climate‚ seasonality and extreme climate conditions‚ travel restrictions‚ entry and exit requirements‚ health issues and social situations. In this report I will cover all of those with destinations such as : Australia‚ North Africa‚ Thailand‚ Indonesia‚ South Africa and few more. Time zones have a big effect on travelling
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