FACTORS DETERMINING WORKING CAPITAL REQUIREMENT The working capital needs of a firm are determined and influenced by various factors. A wide variety of considerations may affect the quantum of working capital required and these considerations may vary from time to time. The working capital needed at one point of time may not be good enough for some other situation. The determination of working capital requirement is a continuous process and must be undertaken on a regular basis in the light of
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This report will outline the most relevant behavioural characteristics of online consumers and examine the ways they find‚ compare and evaluate product information. Comparison of the newly collected survey data with the existing consumer behaviour theory resulted in detection of a number of issues related to a specific consumer group. The purpose of this report is to translate these findings into a set of implementation activities on strategic and technological level. Execution of these recommendations
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15‚ 157–170 (2006) Published online in Wiley InterScience (www.interscience.wiley.com) DOI: 10.1002/bse.524 Sustainability: Consumer Perceptions and Marketing Strategies Seonaidh McDonald1* and Caroline J. Oates2 1 Aberdeen Business School‚ The Robert Gordon University‚ UK 2 Management School‚ University of Sheffield‚ UK ABSTRACT Studies of green consumer behaviour‚ in particular purchasing and disposal‚ have largely focused on demographics and/or socio-demographics‚ with mixed and frequently
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| BB11110579 | | Khuzaimah Binti Mohd Nurung | BB11110242 | | Jazmiah Jamaluddin | BB11110209 | | Mazlinah Binti Majid | BB11110310 | | Siti Munirah Bte Abd Malik | BB11160816 | | Wang Qin | BB11170684 | | 1.0 Research Topic Factors that affect customer satisfaction in the hotel industry. 2.0 Research Background The English word “hotel” derives from the French word hôtel (coming from hôte meaning host). It refers to a townhouse which is any building that is frequented
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There are many variables and factors that make up a culture of a healthcare organization‚ culture has a strong impact since it is related to organizational healthcare performance. According to our model of the forces and factors that influence HCO Culture‚ there are 12 main influences: external laws‚ standards‚ demands‚ organization mission‚ organization structure‚ rewards and punishments‚ training and education‚ physical work setting‚ beliefs‚ values‚ norms of formal leaders‚ beliefs‚ values‚ norms
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Voting Behavior Long term factors that may influence voting behavior over a long period of time include: Social class Gender Age Religion Ethnicity Social Class “Class is the basis of British party politics: all else is embellishment and detail” (Pulzer) Social class is one of the fundamental divisions that define post war British electoral politics. Some would suggest that the social class of a person might explain their voting behavior. Social groups will vote for political
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Impact of Colour on Consumer Buying Decision’ Abstract This paper describes a study in the Marketing Psychological Influences on the Buying Decision Process. Especially how colour can make influence in the Consumer Buying Decision. Colour can dramatically affect moods‚ feelings and emotions. It is a powerful communication tool and can be used to signal action‚ influence mood and cause psychological reactions. Building on Grice’s (1975)theory of “conventional implicature”‚ the consumers react favourably
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Affects of Advertising on Consumer Buying Behavior Submitted to: Sir Luqman Submitted by: Ramsha Shahid (313004) Course: Consumer Behavior (Elective) HAMDARD INSTITUTE OF MANAGEMENT SCIENCES Table of Contents Introduction 5 Background of the Study 5 Affects of Advertising on Consumer Buying Behavior: 8 Advertising: 11 Role of advertisement 11 The Functions of Advertising 12 Advertising and Psychology 12 How Advertising Works 13 ADVERTISING’S ROLE IN HOW
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Advertisement plays a vital role in the marketing of products as it provides a buying power for various product operations by affecting the behavior of consumers. Different media have been used for advertising products such as news papers‚ magazines and radio. Television however occupies an important place of products due to its extensive spread worldwide. In addition‚ television plays an important role on changing the consumer behavior and also provides new patterns for consumption. The present
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In order to meet the needs of consumers more effectively and efficiently‚ and to keep up with the ever-changing consumer and environment in which they live (Schiffman‚ O’Cass‚ Paladino‚ D’Alessandro & Bednall 2011)‚ a fundamental understanding of consumer behaviour is essential for all marketers‚ and organisations today. Consumer behaviour is the study of how consumers spend there time‚ money and effort‚ when seeking‚ buying‚ using‚ evaluating‚ and disposing of products and services that have
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