Multiple Choice Chapter 1 1(4). The risk premium is defined as the rate of return on A. A risky asset minus the inflation rate B. The overall market C. A Treasury bill D. A risky asset minus the risk-free rate E. A risk-less investment Answer: D 2(5). The variance measure the: Non-graded A. Total difference between the actual returns and the average returns B. Average difference between the actual squared returns and the risk-free returns C. Average squared difference between
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social factors are impacting upon the business activities for the same organisation used in P5 and their stakeholders and another contrasting organisations. And also Evaluate how future changes in economic‚ political‚ legal and social factors‚ may impact on the strategy of the specified organisation. P6‚M3‚D2 To do this‚ simply describe some of the important changes that are taking placing using appropriate facts and figures. You only need to examine the Political‚ Legal and Social factors affecting
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huge amount is involved in such a purchase. 2. Societal Risk: The risk of the purchase not being approved by the friends/family of the consumer. This risk can be minimized by making a purchase strategy. Initially the consumer should fix the evaluation parameters which in this case are the Looks‚ Functions‚ Size and Price of the refrigerator. Then the consumer should gather information about the different refrigerators available in the market through Brochures‚ online research‚ expert reviews‚ salesmen
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Consumer awareness Introduction In the early times‚ consumer was considered as King of the market but in the contemporary society‚ consumers are no longer safe against the mal practices such as‚ substandard goods and unsatisfactory services. The consumer has every right to reject any product or services rendered by any manufacturer in the market and can mould them to produce goods of their choice. Consumer awareness is the extent to which a brand is recognized by potential customers‚ and is correctly
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A STUDY ON CONSUMER PERCEPTION OF AFTER SALES SERVICE WITH REFERENCE TO HYUNDAI CARS AT CHENNAI CHAPTER I INTRODUCTION 1.1 ABOUT THE STUDY The present study was conducted in order to know the perception of the customer with respect to after sales services and to gauge the satisfaction of its consumers. Every customer tends to develop a certain image of the company after using the product. In this process‚ After Sales Services
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Chapter 15 Monopoly 1. Monopolies use their market leverage to a. charge prices that equal minimum average total cost. b. attain normal profits in the long run. c. restrict output and increase price. d. dump excess supplies of their product on the market. ANSWER: c restrict output and increase price. SECTION: 1 OBJECTIVE: 1 2. If government officials break a natural monopoly up into several smaller firms‚ then a. competition will force firms to attain
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Persuasive Essay for Career Choice – 75 points You will write a persuasive essay to an important adult in your life. You will attempt to convince the reader (the adult) that your career choice in an acceptable one. You will need to use logical argument‚ self observation‚ and researched facts to persuade the reader to adopt your perspective. Through this essay‚ you will learn the form of a persuasive argument and also demonstrate awareness of the education and training needed to achieve career
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CONSUMER ANALYSIS SEGMENTATION‚ TARGETING AND POSITIONING The term segmentation was first introduced into marketing literature by Alderson (1937). In 1950s‚ Smith conceptualized and provided a definition of segmentation as we know it today. Market segmentation may be defined as subdividing a heterogeneous market into more homogeneous subgroups based on some common customer characteristics‚ such as age‚ location‚ time of purchase or purchase frequency. Segmentation strategy has been expanded into
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ideals of the young and upwardly mobile. It still has the power to shock those politicaly minded individuals living in the past‚ trapped by their infamous history. Keeping all of this in mind‚ in this essay I will examine the major issues. Social Factors Society begins and ends with good decisions. When Lance Bandaner said ’twelve times I’ve traversed the ocean of youthful ambition but society still collects my foot prints’ [1] he shead new light on good decisions‚ allowing man to take it by the
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UNIVERSITY OF BOTSWANA; FACULTY OF BUSINESS DEPARTMENT OF MARKETING CONSUMER BEHAVIOUR THEORY AND PRACTICE (MKT 201) COURSE OUTLINE SEMESTER TWO‚ 2011 Course Instructor: Dr R. Makgosa Email: Makgosa@mopipi.ub.bw; Office: 245/ 017; Office Telephone no: 3554060 Class Time: Tuesday 09.00; Thursday 08:00-10:00 Venue: 245-042. Consultation hours: Tueday 14:00-16:00; Thursday: 14:00-16:00 Nature of the Course Contemporary approaches to business emphasize the importance of adopting a
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