INTERNATIONAL BUSINESS STRATEGY SPRING 2010 Office Phone Email Chiung-Hui Tseng 61411A (Institute of International Business) (06) 275-7575 ext.53512 ctseng@mail.ncku.edu.tw Texts Ireland‚ R.D.‚ Hoskisson‚ R.E.‚ and Hitt‚ M.A. (2009) The Management of Strategy: Concepts and Cases‚ 8th Edition‚ South-Western Press. Course Objectives In the past a few decades‚ the trend of globalization has rendered the world economies more interdependent. All businesses today (both international
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Topic 1: International Business 1. Why companies engage in international business? There are three major operating objectives that underline the reasons for companies to engage in international business: -expanding sales: pursuing international sales usually increases the potential market and potential profits -acquiring resources: foreign sources may give companies lower costs‚ new or better products‚ additional operating knowledge -minimizing risk: international operations may reduce
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ESSAY TOPICS FOR IBM‚ AY2012-13 Example for group discussion: “The study of international business is fine if you are going to work in a large multinational enterprise‚ but it has no relevance for individuals who are going to work in small firms.” Evaluate this statement. Choose ONE essay question (or topic) below‚ and answer it carefully: 1. Conduct a PESTAL analysis for the airline industry‚ focusing on Europe. 2. What are the advantages of a joint-venture entry mode for Starbucks over entering
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International business management refers to the effective management of business transactions that are to be performed across various countries. This is done to satisfy the objectives of people and organizations. Thus a firm should be aware of various issues while entering foreign markets. There are key political‚ cultural‚ social‚ legal and environmental issues that every organization must fully cover to ensure the smooth running of its business in foreign shores. Failure to do so may lead to may
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Chapter 4 - Ethics in International Business Introduction • Business ethics are the accepted principles of right or wrong governing the conduct of business people • An ethical strategy is a strategy or course of action that does not violate these accepted principles Ethical Issues in International Business • Many of the ethical issues and dilemmas in international business are rooted in the fact that political systems‚ law‚ economic development‚ and culture vary significantly
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1. Statement of Need It may surprise educators to find that in a class that has a range of abilities‚ it is the most able‚ rather than the least able‚ who will learn less new material than any other group. How does this happen? Mostly because the meaning of the two words teach and learn are accidentally confused. With gifted students‚ the reality is that they already know a significant amount of the curriculum a teacher is planning to teach‚ and they can learn new material in much less
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“Apply the concepts of marginal utility theory‚ product differentiation‚ and revenue/profit maximization to some event in your personal‚ daily lives.” [1] Marginal Utility Concept Application From the three concepts at hand this is by far the easiest to exemplify. According to Sloman and Sutcliffe the concept of utility is directly related to that of satisfaction [2]. The satisfaction that one individual takes from consuming something is called utility. Now when we consider the utility concept
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International Business Communication Cheung Kong Graduate School of Business Sep 2011 TCO International Diversity Management International Business Communication content INTERNATIONAL TEAMWORK STUDY SKILLS – VERBAL INTERCTIVE & WRITING LEADING PEOPLE ACROSS CULTURES INTERNATIONAL PRESENTATION SKILLS CROSSCULTURAL MANAGEMENT INTERNATIONAL BUSINESS COMMUNICATION LANGUAGE SKILLS TCO International Diversity Management How to build a cohesive international study group? A) What are the key
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International Business Ventures Measuring a potential business venture has many aspects which the international manager must be aware of in order to convey the correct information back to the decision makers. Being ignorant to any of the aspects can lead to a false representation of the project‚ and hence an uninformed decision being passed. In order for a business to survive it must grow. For growth to be optimal‚ management must first be able to identify the most attractive prospective leads
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Q-1Explain how trade lowers the costs of making computer peripherals such as mice and keyboards. ANSW.It is amazing to think that trade helps to lower the costs of a product. As we saw in the previous question‚ if the United States were to build a product entirely domestically‚ the retail price would not be feasible to most consumers. With trading in place it allows for economies of scale. The technology can be developed in one country‚ the ergonomics in another country‚ the production in another
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