automobiles . Introduce two brands in the A and entry B level and two brands in the upper C and D level segment. Do appropriate branding for each of the brands in order to benefit the most of a company. Set up a value proposition as a branded organization and set up great recall and credibility of your brands) Your company is a top automobile company established in the entry level C segment of automobiles . Introduce two brands in the A and entry B level and two brands in the upper C and D level segment
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Title: Brand Management Maximum Marks: 80 Question No. 1 is compulsory and is for 16 Marks. Please attempt any 4 questions from question number 2 to 9. 1. Case Study : (Compulsory) BURNOL Burnol has been around for six decades as a yellow burns-relief ointment. It has almost become a generic brand. Its yellow colour reminds one of turmeric‚ the traditional burns-relief remedy. The brand has been
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Statement: For teenagers‚ fashion is first and foremost a social statement. It is an outward means of expression to their peers and the rest of the world. Identity: Fashion also provides teenagers a sense of identity by signaling which "grouping" they belong to ("prep‚" "punk‚" "goth‚" etc.). It may also signal a more independent or inclusive personality. Attraction: Teens can be extremely conscious about overall image when it comes to sexual attraction. They will often exploit fashion as a means to attract
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List of Tables Page Table 4.1 Age Distribution of Respondents 46 Table 4.2 Marital Status 48 Table 4.3 Smoking Habits 49 Table 4.4 Alcohol Drinking Habits 50 Table 4.5 Chi-square test rests of knowledge of drug abuse 51 Table 4.6 Identification of commonly abused drugs 52 Table 4.7 Abuse of illicit drugs only 53 Table 4.8 Chi-square calculation of peer pressure a powerful influence in introducing Nigerian university students to drugs
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Employee Attrition and Retention: Exploring the Dimensions in the urban centric BPO Industry Synopsis of the thesis to be submitted in fulfillment of the requirement for the Degree of DOCTOR OF PHILOSOPHY in MANAGEMENT By Santoshi Sen Gupta Enrollment No: 064009502 Under the guidance of Dr. Aayushi Gupta JAYPEE INSTITUTE OF INFORMATION TECHNOLOGY‚ NOIDA A-10‚ SECTOR 62‚ NOIDA‚ INDIA TABLE OF CONTENTS S. No. 1.1 1.2 1.3 1.4 1.5 1.6 1.7 2.0 2.1 2.2 2.2.1 2.2.2 2.2.3 2.3 2.4 2.5 2.6 3.0 4.
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Desk Calculator BIRLA INSTITUTE OF TECHNOLOGY & SCIENCE‚ PILANI WORK INTEGRATED LEARNING PROGRAMMES DIVISION BITS-WIPRO Collaborative Programme: MS in Information Technology‚ YEAR-2012. Abstract: The project is to solve an infix expression using a desk calculator. Input is given as an infix expression and output is obtained in a text file. Method followed to solve the expression is‚ the input is fetched from
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SOCIAL CLASS IS A FACTOR IN THE LINK BETWEEN SUBSTANCE ABUSE AND CRIMINALITY Chapter 1. Introduction – Outline the issues to be looked at in the chapter and give a reason about why it is important to look at each issue. There are many ways in which involvement with drugs can lead to breaking the law[?]. [?]From dealing drugs‚ taking drugs to some of the effects drugs have on people’s lifestyles and choices ends up with the law being broken.
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SBU of Square toiletries ltd. The basic marketing need is to meet people bad dody odor problem. Kool brand is focused on the male segment of the market. 2.1 market summary The estimated market size is approx TK 200 million. Nearly 38% use Telkom powder as deodorant. Major competitors are Unileaver’s rexona‚ Telkom powder and some foreign brands. Very small amount of people use foreign brands. Rexona came up with strong media campaign and has succeeded to have a good share in the market. Kool
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Comparing Modern Fashion Design to Fashion Designs of the Past Modern fashion and fashions of the past are as different as night and day. The two are controlled by two main things; style and a person’s place in the world (their finances). Today’s basic wardrobe will consist of whatever clothing a person needs for work ( a suit or nice dress‚ uniform‚ or work clothes)‚ clothing for going out (party dresses‚ suits‚ etc.)‚ clothing for sleeping or lounging‚ and clothing for when you are just living
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Islamic Fashion Objective Objective Islamic Fashion is actually covers wider scope. Each continent have different perspective on Islamic Fashion - culture influence Fashion always reflects women Muslimah Fashion Introduction v It is important to distinguish between what Muslims wear and what has come to be defined in the literature and the market place as "Islamic fashion." v What counts as Islamic or not is a matter of considerable debate amongst Muslims. v Whilst many consider
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