"Fashion communication" Essays and Research Papers

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    Global Fashion Giants: Gucci and Louis Vuitton In order to understand the key success factors required for any fashion powerhouse to succeed in the global scenario‚ we decided to look at two of the world’s largest fashion conglomerates – Gucci and Louis Vuitton. We looked at the evolution of these companies and also at the different strategies these companies have employed over time to achieve the position in the world fashion market they have today. This analysis helped us in figuring out the feasibility

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    Little to my surprise‚ the Fashion Industry is laced with controversy and exploitation in recent times. However‚ many assume that is due to the competitive‚ shallow nature appearance and luxury promotes‚ and some are. But the true issues pressing the Fashion industry revolve around greed and big business‚ which‚ in a sense‚ isn’t much different from any other branch of the modern economy. Fast-fashion practices‚ or a retail concept centered around producing up-to-date product quickly and inexpensively

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    Fashion In The 1960's

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    John Fairchild‚ fashion critic during the 1960’s‚ once said “Style is an expression of individualism mixed with charisma. Fashion is something that comes after a style.” Not so long during the 1960s’ the world of fashion was a colorful and creative era ‚ it was filled with many fashion icons and beautiful designs. Clothing trends‚ styles‚ magazine models‚ icons‚and glamour was every girl’s highlight everyday. Throughout the 1960’s‚ the fashion of the time was always changing for teen girls they would

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    The Issue of Environmental Impact of Fashion Waste on Landfills Summary of the issue Driven by my passion for sustainable fashion‚ I am particularly interested in the environmental impact of garment waste ending up in landfills. Every year‚ 0.5 million tonnes of clothing are dumped into landfill sites in the world (M&S.com‚ 2013). Furthermore‚ one in four garments sold is thrown away each year. Textile waste in landfills is now raising environmental issues. For example‚ synthetic fibre products

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    THE IMPORTANCE OF ORIGINALITY IN FASHION BY FIRUZÉ FRENCH The Importance of Originality in Fashion By originality in fashion‚ I’m not talking about the originality of everyday people and their fashion style‚ what they wear and how they wear it. I’m talking about the difficulty top fashion designers face every 6 months when they make a great effort to create a contemporary and original collection for the fashion catwalk to please brutally honest fashion critics‚ of magazines and of the public

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    Punk Fashion and Line

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    “h.Naoto”‚ which featured punk sensibilities and design styles. The brand has since expanded to include a huge ranvge of other subbrands that encompass a variety of styles‚ including visual kei‚ natural kei‚ punk‚ lolita‚ gothic aristocrat‚ men’s fashion and more. Celebrity Endorsements As a designer‚ h.NAOTO is much sought after by celebrities to design clothes and other paraphernalia. Perhaps one of the most famous collaborations he has ever done was in 2004 with Evanescence’s Amy Lee‚ who wore

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    HOULD THERE BE A BAN IN A FASHION SHOW Fashion TV should be banned as it goes not provides any sensible to young or even people.People see fashion tv just to see girls with less or no clothes.They are notinterested in the design of clothes‚name.Please use code **** to ban content on your TV. If there are 18% children‚then there are (please minus 18)% adults. And I know how the 18% came‚ if you arestill using head for Sex - then you’ll.The ban on fashion TV or any other show such as Z Trendz which

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    Summary This report investigates the fashion clothing purchase behavior by examines the drivers such as perception and motivation. Four adults have participated in this research‚ in order to complete an interview which conducted under QUT guidelines‚ and transcripts collected have been used as thematic analysis for further process. Some major findings and recommendations generate after data analysis of interview transcript. Notwithstanding that fashion is subjective‚ Researcher discovered commonality

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    Japanese Street Fashion

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    Research question #1: What are the characteristics of the Japanese street fashion? Japanese Street Fashion By Jennie Gandhi [pic] While considered by many as daring‚ outlandish and provocative‚ Japanese fashion has come a long way from being just about kimonos and school uniforms. Their eye-popping and flamboyant outfits have largely been influenced by Japan’s huge underground club scene. Tokyo and Osaka is where Japanese Street Fashion is at its best. By adopting a mixture of current and traditional trends

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    Global local fashion

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    and Yohji Yamamoto were among the first non-western designers to be included in the official world of fashion since the revolution of the first Paris show in 1981 Rei Kawakubo and Yohji Yamamoto appeared in. (Teunissen‚ 2005) While Western dressmaking focussed on showing the natural shape of the human body‚ “by contrast‚ Japanese designers creations shrouded the body.” (Fukai 2005:22) Fashion in the West has mainly been based on creating the ideal silhouette and body shape through clothing.

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