Marketing Campaign Noelle Androuin Fashion Industry Profile The Apparel Industry consists of companies that design and sell clothing‚ footwear and accessories. Product categories include everything from basics‚ such as underwear‚ to luxury items‚ for example‚ cashmere sweaters and alligator-skin handbags. Traditionally‚ Apparel companies are wholesalers‚ selling large quantities of goods to retailers‚ which markup items and sell them to consumers for a profit. However‚ it’s become more difficult
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you get the right education in that field; here is a list of the top ten fashion design schools: • Parsons The New School for Design: a school that can claim its fame with names like Donna Karan‚ Claire McCardell‚ Narciso Rodrieguez‚ Marc Jacobs‚ Derek Lam‚ Kay Unger and Patrick Robinson; they offer a degree in Bachelor of Fine Arts. The fashion design department of this school is located smack in the center of all fashion activities. Yes 560 7th Avenue New York City is where the Parsons is. This
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Fashion is a popular style of clothes‚ hair‚ manners‚ habits. The craze for fashion is great among young people all over the world. Fashion has spread in all the spheres of our life. Fashion designing is a profitable profession. Fashion parades and shows are held to exhibit the latest dresses. Dresses are designed to fit in every occasion of life. Students generally try to copy fashions from films. Many students spend a lot of money and time on fashion. Basically human is fashionable because of his
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The History of Fashion Editor Fashion editor was born because of the existed of magazine. The first magazine in the world came from germany named Erbauliche Monaths-Unterredungen (translation: Edifying Monthly Discussions). Founded by Johann Rist‚ a German poet and composer. These magazine contain about art‚ literature‚ philosophy and science. But actually‚ the first fashion magazine was not a magazine. Instead it is a fashion illustration book by Josse Amman (1586) that regarded as the
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Fashion statement "It’s a new era in fashion - there are no rules. It’s all about the individual and personal style‚ wearing high-end‚ low-end‚ classic labels‚ and up-and-coming designers all together." — Alexander McQueen Like the quote from Alexander McQueen‚ this new era‚ the 21 th century‚ there are no rules within fashion. Basically it’s very hard describing a certain style that identifies the fashion within this era. Instead of having the designers and the fashion brands deciding what
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textile industry is that of the fashion designer. A fashion designer is the person who comes up with the ideas and designs today‚ for the clothes that we‚ the consumers‚ will be wearing tomorrow. This alone‚ the power to inspire the world of fashion ‚ would be enough to make me want to become a designer‚ but designing clothes is also a way of expressing yourself. Each designer is unique and thus the clothes that each create are just as unique. Although the job of a fashion designer may seem easy‚ there
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Fashion history Fashion design is the art of the application of design and natural beauty to clothing and accessories. The history of Western fashion is the story of the changing fashions in clothing for men and women in Western Europe and other countries under its influence (that is‚ the Western world) from the 12th century to the present. The meaning of fashion. An explanation of fashion as a sign system of cultural change and tribal belonging. A look at class stratification‚ status‚ profession
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Fast Fashion and its Advantages Fast fashion goes with the English adage - out of sight‚ out of mind! Fast fashion defines the different fashion trends in clothing‚ apparels‚ jewelry‚ accessories‚ etc.‚ that hit the market‚ hit their peaks and zoot out of sight before you even have time to make up your mind about whether you liked it or not! Here are the advantages of Fast Fashion. Veni‚ vidi‚ vici! - Julius Caesar Followers of fast fashion will agree that the above quote aptly epitomizes
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versus own branded fashion goods. It draws on examples from retailers‚ trade press and academic sources. Fashion retailers are an important sector of the fashion industry‚ and are the link between fashion products and consumers. These retailers have power over the industry and are able to set trends. Over the past few years‚ retail own-labels have been leading the fashion industry. This has increased the power and important of the fashion buyer’s role. An understanding of the fashion environment –
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Global Fashion Giants: Gucci and Louis Vuitton In order to understand the key success factors required for any fashion powerhouse to succeed in the global scenario‚ we decided to look at two of the world’s largest fashion conglomerates – Gucci and Louis Vuitton. We looked at the evolution of these companies and also at the different strategies these companies have employed over time to achieve the position in the world fashion market they have today. This analysis helped us in figuring out the feasibility
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