sold at the store take only about two weeks. d. Brand equity which is valuable to consumers 2. Substitutes: MODERATE a. Buyer propensity to substitute is high with several competitors to choose from (H&M‚ Uniqlo‚ MANGO‚ and many other fast-fashion brands) b. Low buyer switching costs and easily substitutable where a customer can walk into its neighbouring store instead of Zara c. Zara has gained substantial customer loyalty which has more visits per year than its competitor‘s store d. Copying
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Fashion as our lifestyle Выполнили: Бабиева Ольга‚ Научный руководитель: Телухова Наталия‚ Максимова Галина ученицы 8 «Б» класса Васильевна‚ МОУ гимназия учитель английского языка г. Артём 20010г Contents: Introduction 3 What is fashion like nowadays 4 Who dictates fashion…………………………………………………………………
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Scope of fashion forecasting “Forecasting provides a way for executives to expand their thinking about changes‚ through anticipating the future‚ and projecting the likely outcomes.” (Lavenback and Cleary 1981) Long term forecasting (over 2 years ahead) is used by executives for planning purposes. It is also used for marketing managers to position products in the marketplace in relationship to competition. (http://www.fibre2fashion.com/industry-article/free-fashion-industry-article/fashion-forecasting/fashion-forecasting5
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London is known as one of the fashion capital cities in the world. The rich mixtures of cultures influence the diverse ways of expression about how people see fashion and be fashionable. Fashion is a way of expressing attitude through individuals or a group of people. It shows a certain level of the personality and taste. This essay will demonstrate how much of the means of individual expression for fashion in London. Nowadays‚ the mainstream high street fashion brands dominate ordinary people’s
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Introduction Hardly any industry today is as much changing as the fashion industry. New collections‚ new styles and trends emerge faster than ever before. Brands that are "in" today can be "out" tomorrow and vice versa. In addition‚ consumer behavior in the fashion industry changed significantly over the last two decades mixing and mingling fashion segments into individual styles that combine both high and low-end fashion items. In order to keep up with the pace of the industry‚ players have
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History of Fashion in the 1980s [pic] When we think of fashions from the 1980s‚ we would generally think of colorful‚ bright apparel and accessories of glam metal bands in those times. The clothing and accessories that we wear today do have a deep relation with the 1980’s fashion trends‚ as most of the current fashion comes from the clothing worn in those days. Let us take a look at what clothes‚ shoes‚ haircuts‚ and fashion accessories were being worn then. Men Hairstyles:
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Fashionable According to Edwin Hubble ’’Fashion is the science of appearances‚ and it inspires one with the desire to seem rather than to be.’’ Fashion plays a very important role in the daily life of every individual. The word fashion itself covers a wide range of different styles and trends. It is include a popular style of clothes‚ hair‚ manners‚ habits and things able to be changed. Most of people use fashion as a way to express themselves. The word fashion is generally used to mean style in clothing
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Fashion Design ♥ Job Description‚ Salaries‚ Benefits and Useful Links Fashion/clothing designers design clothes‚ accessories and shoes. Some design expensive one-off pieces. Others work in a team creating a whole range of mass-produced fashions‚ or specialise in particular areas such as sportswear. The responsibilities of a designer may include: producing concepts making sketches by hand or on the computer developing patterns overseeing production analysing trends in fabrics‚ colours and
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The History of Fashion & Costume Fashion & Costume Costume has developed for thousands of years‚ the most obvious line of division is the male and female dress. The Greeks and the Romans wore tunics which are similar to skirts. In this period the garments would have a draped detail whether it is masculine or feminine. The fashion history on ancient Greece has been inspired by the Greek vases‚ pots and statues. The Greek and Romans would use fabrics like silk and linen. Ancient Egypt Ancient
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the back of your closet! Mix and spice it up with scarves‚ hats‚ and vibrant jewelry. Just because winter is notorious for its freezing weather doesn’t mean you have to wear six layers of warm clothing that may not even be fashionable. So take this fashion report to your ultimate benefit and gain some valuable tips and pointers that may bring out the fashionable pizzazz within you. Pea coats If you truly crave to stand out from the winter crowd‚ pea coats are coming to the rescue. Venture for bright
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