HIPPY FASHION TRENDS BACKGROUND Hippie movement started as a dissenting group‚ along with the New Left and the American Civil Rights Movement‚ encompassing the sixty’s ‘counterculture’ of rejecting the ‘Establishment’‚ criticizing middle class values‚ opposing nuclear weapons and the Vietnam War‚ among other things. A social revolution erupted in North and South America‚ Western Europe‚ Japan‚ Australia and New Zealand during the 1960s and early 1970s in the form of this counterculture‚ opposed
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expenditure. Many people have had to restructure the way their families live and have had to cut down on many unnecessary expenses. Fashion is one of the first categories that people cut down on. Food and housing are seen as essentials and fashion is seen as a luxury. Thins being the case‚ people don’t have the money to buy and spend‚ making it difficult for fashion houses to remain open as they have a dwindling clientele. 4.
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Fads‚ Fashions and Musicians of the 1970’s The 1970’s were a time of disco‚ music and rock and roll. This brochure will show you a little bit of everything from the decade‚ beginning with the “Fads.” The film Saturday Night Fever in 1977‚ starring John Travolta emphasized the discotheque of the 70s. John Travolta’s acting career got bigger after the movie and he later went on to act in “Grease” of 1978. Grease was one of the biggest musicals and is still known today. The soundtrack of Saturday
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infrastructure being antiquated and the possibility that hardware vendors will upgrade their machines leaving them incompatible with DOS. Because Zara’s core business model is vertically integrated‚ it could specialize in speed and efficiency and the fast fashion trend. By assessing the pros and cons of the new IT infrastructure with Zara’s brand image‚ they determined that implementing the new POS networking system is beneficial for Zara because 1) it creates a more robust and scalable system that is more
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FASHION DESIGN Fashion Designing is the art of applying design and taste to create fashionable‚ trendy clothing. Fashion designers are most influenced by their culture. Some fashion designers work individually or in a team. The main goal of a fashion designer is to keep up with the styles and make their clothing appeal to consumers. Fashion Designers have many duties such as: Researching‚ sketching‚ choosing materials‚ looking at retail samples‚ and marketing
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2012 2nd International Conference on Social Science and Humanity IPEDR vol.31 (2012) © (2012) IACSIT Press‚ Singapore Factors Affecting Consumer Preference of International Brands over Local Brands Zeenat Ismail1∗‚ Sarah Masood2 and Zainab Mehmood Tawab2 1 Department of Social Sciences‚ Institute of Business Administration – Karachi 2 Students of Institute of Business Administration – Karachi Abstract: This study was conducted in order to determine the consumer preferences of global
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Dana Wheeler‚ Senior Vice President of marketing for the Fashion Channel is reviewing a new marketing segmentation and positioning strategy. The Fashion Channel Company needs to strengthen its competitive position and is willing to spend an estimated $60 Million on advertising‚ promotion‚ and public relations in 2007. TFC’s main focus has been solely on fashion which is broadcast all hours of the day 7 days a week. This channel reaches close to 80 million viewers in US households with their main
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My Personal Fashion Choices In fashion‚ comfort and self confidence are very important. My own personal fashion choices are based on comfort and what I believe looks good on me. Simple‚ everyday things influence some of my choices in fashion. Fashion magazines‚ television‚ and the various styles I observe while traveling all have an influence on what I wear and buy. There are definitely times in my life when I could have referred to myself as a fashion victim. At times not all my clothes matched
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Jordan Royse According to KRS One‚ Hip Hop fashion is one of the nine "extended" elements of hip-hop culture. Hip-hop fashion refers to a particular style of dress that originated with African-American and Latino people in New York City. Hip hop fashion has changed drastically over the years. During the 1980s‚ major hip-hop stars of like Run-DMC and LL Cool J wore things like large glasses‚ kangol hats‚ multi-finger rings‚ and sneakers. Artists such as Kurtis Blow and Big Daddy
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has World War 2 had on Fashion? For this assignment I have been asked to select an aspect of fashion culture to research and investigate. I have decided to base my assignment on World War 2 and investigate the impact it has had on fashion culture as a whole. I have chosen a history based theme for my assignment as I personally believe that history plays a main part in today’s fashion culture‚ and I also think it is very interesting to see how designers today revive fashion from the past. The essay
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