| Pakistan Fashion Apparel Industry | Analysis of Pakistani Industry | | | | ------------------------------------------------- Submitted to: ------------------------------------------------- Ms. Mehwish Ghulam Ali ------------------------------------------------- Submitted By: ------------------------------------------------- Layla-Tul-Qadr ------------------------------------------------- Ali Qasim ------------------------------------------------- Saad Nasir Chandna
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FASHION THEORIES Fashion Cycle Theories of fashion adoption Fashion leaders & followers FASHION CYCLE Fashion evolves GRADUALLY giving TIME to customers to become accustomed to new looks Introduction to a style Growth - Increase in Popularity – Bridge & Diffusion Maturity – Peak of Popularity – Adaptations & Knock-offs Decline in Popularity Rejection or Obsolescence INTRODUCTION OF A STYLE – New styles are introduced by Firms or Designers‚ its showcased in Fashion shows & publicized
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Introduction Clothing multiples has the largest market share in women’s wear sector in UK fashion market. Therefore the market competitiveness is extremely fierce in this sector. 2009 was one of the toughest ever years for retailers‚ as trading conditions deteriorated and consumer confidence reached a low. Expenditure on clothing fell by 0.5% to £35.3bn – the fist decline for more than 20 years. (Verdict report) With higher taxes and weak wage growth resulting in consumer reluctance to spend‚
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History Of Fashion In The Twenties How the women and fashion changed? By HK In 1920s fashion history‚ the initial break with the traditional styles stemmed from the inspiration drawn from the Aesthetic and Rational Dress Reform Movements of the late 19th century. Exciting theatrical costume designs which broke the rules also paved the way for more relaxed dressing. This was all fast forwarded during the war years and led to the major changes in construction of clothes and undergarments for
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Fur is not a Fashion Statement. Every year 50 million animals are violently killed for our own selfish needs to look high status in the fashion industry. Most of these helpless animals with just as much right as us are raised on fur farms in brutal conditions. Death is really their only escape from these dreadful prisons‚ which is mostly caused by stress‚ illness and pain. Sometimes animals are caught using a trap mechanisms and can be left there to die for up to 7 days. Animals often tend to
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In the 1960s there were many different fashion changes and different influences. The 1960s was one of the best decades for the Unites States because it had so many changes in a short period of time. Young women’s wealth changed the styles of America in the 1960s. Wealth was a big influence because of the amount of teens going into the workforce to make money to afford and support the style. As the styles changed and more people became able to afford the style women’s‚ teens‚ and men’s clothing and
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store: a new marketing tool for fashion brands.................................................................... 1 Bibliography...................................................................................................................................................... 14 04 December 2013 ii ProQuest Document 1 of 1 The temporary store: a new marketing tool for fashion brands Author: Surchi‚ Micaela Publication info: Journal of Fashion Marketing and Management 15.2
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Fashion Today The demographics in China are changing and China is growing in various aspects. With over 1.3 billion people living the country‚ China is potentially the biggest market for clothing. And the population is still increasing very rapidly. Every person of these 1.3 billion is a potential costumer for the fashion industry. But a decade ago China was not very much a fashion consuming country but more a fashion producer for the rest of the world. Nowadays China is one of the most promising
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That movement is called “fashion trend”. Nowadays‚ more and more people concern about their own fashion styles because people now judge other by the way they look. A number of cities are recognized as global fashion centers and are recognized for their fashion weeks‚ where designers exhibit their new clothing collections to audiences. These cities are Paris‚ Milan‚ New York City‚ and London. The Giorgio Armani brand is one of most respected and well – known in the fashion and luxury brand industry
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Fashion consists of trends that constantly change over time which reflect the preferences of a group. Clothing brands like Volcom®‚ Polo Ralph Lauren®‚ Quicksilver®‚ Aeropostale®‚ American Eagle®‚ and Abercrombie & Fitch® are commonly sported by students at our school. In addition‚ Khamakazi Klothing T-shirts are popular among select eighth grade students‚ which were made by the brother of our very own Abeed Rahman‚ and are no longer in production. Thankfully‚ the original creators have decided to
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