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    and more international companies focus their global marketing strategies on the developing countries. This report will discuss the representative American fast food industry such as KFC and McDonald’s sets their successful global strategies in China and brings the changes of American fast food culture with Chinese characteristic. Chinese fast food market: The economic reform opened China market to the outside world and improved the standard of living of average Chinese people. In late 1978 china began

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    The company that has been chosen for this case study is Jollibee Foods Corporation. Tony Tan Caktiong is the president of Jollibee Foods Corporation. Jollibee began as a two-branch ice cream parlor in 1975 offering hot meals and sandwiches became incorporated in 1978 with seven outlets to explore the possibilities of a hamburger concept and now it becomes one of the fast-food major from the Philippines. The Jollibee mascot was inspired by local and foreign children’s books. Lumba created the product

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    Fast Food Chains in India

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    Fast food chains in India Fast food chains across India are growing because of the rapid urbanisation. Despite the slow economic growth‚ the fast food chain owners are busy introducing new ideas and concepts in the menu by lowering the prices for restaurant and lure their customers. Fast food chains have changed conventional from of Indians eating home-cooked meals and every family especially on weekend is found at fast food joints treating their belly. The growing working women population too

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    saying. Its message really means that if you eat healthy foods‚ you are most likely to be healthy. The good and healthy foods which include fresh fruits‚ green vegetables‚ fibre rich grains‚ pulses etc are considered old fashioned. Kids and teenagers today are opting for a greasy burger and a bag of fries‚ with a soda included to complete the meal. It is the age of fast-food. Eating fast-food means instant gratification. And eating fast-food much of the time can seriously injure the health of anybody

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    Fast Foods: Face Facts

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    Fast Foods - Face Facts Everyone should think twice before deciding to eat fast food. There are many health risks when it comes to eating food that’s made in a matter of seconds. Even if it is easy to buy and cheap‚ the health risks outweigh the five minutes of satisfaction that fast food can brings. It is important that you should carefully think before you eat fast food.  The health risks that come from eating a lot of fast food are life threatening. Fast food is mostly made from saturated fats

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    cheeseburgers‚ Subway sandwiches and Quiznos flatbreads. They didn’t have to travel far to get their fast-food fix for lunch. In fact‚ they didn’t even have to leave campus. The burgers and sandwiches were available right inside their school cafeteria. As they try to keep pace with student taste‚ lunchrooms across the country have given up meatloaf and mashed potatoes for brand-name fast-food items. In Edmond‚ Okla.‚ middle school students load up their trays with Chick-Fil-A sandwiches. In Niskayuna

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    Fast food bad for you

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    3 Reasons why fast food is bad for you Eating too much fast food is considered to be a leading cause of obesity‚ hypertension‚ and heart disease. Fast food restaurants are popular because they serve tasty convenient foods for a reasonable price. Many people visit these restaurants frequently to eat their main meals. They don’t realize that these type of food items are bad for health. Here are some reasons why fast food is bad for your health. Fast food contain more calories. Majority of

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    fast food position paper

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    personal ventures. The Fast Food Industry is a perfect example as it can range from small private owned restaurants to large franchises bringing in millions of dollars per day. These restaurants offer a vast variety of foods for the indulgence of their customers with options as far as the eye can see. However‚ the success of this industry does not come without a price. Because of the severity of the health risks including destructive eating patterns associated with fast food consumption‚ owners should

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    When it comes to fast foods the right choices have to be made prior to ordering. Today the purpose of this introduction is to show how the fast food industry can offer healthier foods on their menus or if not then the healthy choices that can be chosen. Chose healthy eating when eating on the go and there is no time to prepare meals ourselves. Look at the number of calories on their regular day to day menu and compare them

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    countries‚ traditional foods are being replaced by international fast food. This is having a negative effect on both families and societies. To what extend do you agree or disagree? I am totally convinced by the fact that the increasingly popularity on consumption of fast foods has triggered negative impacts to our daily living- style‚ such as the unconscious changes in dietary orientation.Yet‚ this unfortunate trend is not restricted to developed countries where fast food pictures an efficient

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