Wikipedia‚ the free encyclopedia Jump to: navigation‚ search This article is about Café de Coral fast food company. For Café de Coral fast food franchise‚ see Café de Coral (restaurant). Café de Coral Holdings‚ Ltd. Type Publicly traded SEHK: 0341 Industry Foodservice Founded Causeway Bay‚ Hong Kong (1968) Headquarters Shatin‚ Hong Kong Key people Michael Chan‚ Chairman Products Fast food Casual dining Revenue HK$5.33 billion (2011) Employees 15‚000+ (2010) Website www.cafedecoral
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Case problem summary 1: McDonald’s (p. 266 in textbook) Due for both sections: Tuesday‚ 03 February‚ 2015 1. What were McDonald’s initial tactics to boost sales and counteract sluggish growth? One of the first tactics for McDonalds and other fast food industries is offering discounts and variety of new products to attract customers‚ as well as making new store designs. Another tactic is focusing on the through drive service. Drive-through service is 65% of the sales; they are trying to increase
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Globalization of Food and Culture Trevor Reinhardt ANTH 0780 McDonald’s vs. Culture: Who Influences Who the Most? McDonald’s is a major fast food restaurant known by millions of people worldwide. One of the places McDonald’s has expanded to is Hong Kong. After reading the article “ McDonald’s in Hong Kong: Consumerism‚ Dietary Change‚ and the Rise of a Children’s Culture‚” written by James Watson‚ and consulting globalism in our textbook‚ I will take a closer look at the globalizing influences
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1. EXECUTIVE SUMMARY: SUBWAY (restaurants) is an American fast-food franchise owned by Doctor’s Associates‚ Inc. Subway was founded by Peter Buck and Fred Deluca‚ with its first restaurant being set up in Bridgeport‚ U.S in 1965. The franchise runs 38‚813 restaurants in 99 countries. Today‚ the SUBWAY brand is the world’s largest submarine sandwich chain. The SUBWAY franchise provides variety of great testing and healthier foods and the third largest fast food chain. Being a part of highly competitive
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Why you should not eat at fast food restaurants INTRODUCTION How many of you eat fast food more than three times a week? Do you eat it because it tastes good? Do you eat it because it’s cheap or because it’s fast and convenient? Do you know where they get it from‚ or how they cook it or what they use to cook it? On the other hand‚ not all fast food joints are bad for you; the most important thing to keep in mind is to know what you are eating and making smart decisions. Do you ever wonder how
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consumer satisfaction of the services of McDonald’s in China. This report shows McDonald’s background ‚ history‚ an introduction of its services and reveals the benefits and the drawbacks of the services of McDonald’s in China‚ in the increasing restaurants in China‚ for McDonald’s in China itself and also the customers. Also‚ there are some recommendations for McDonald’s. 2. Procedures The information shown in this report was gathered from: http://www McDonald’s com/ http://www.bokee.net/newcirclemodule/article_viewEntry
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environmental force that played a large role in McDonald’s growth in China was local Chinese quick service restaurants where customers could buy local cuisines such as noodles and dumplings. Other pertinent environmental factors that McDonald’s was forced to address in China were the effects of the growing middle class and a more affluent population. This lead to other types of local and foreign restaurants attempts to capitalize on this growing wealth‚ generating further competition. The external environment
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A Project Report On Changing Consumers’ Preferences: A Study Of The Effect Of The Fast Food Chain "McDonald’s" On Local City Fast Food Joints Under the guidance of: Dr. Naval Bajpayee Submitted By (Group 12): Isha Mahajan (2005IPG26) Shwetak Lade (2005IPG30) Manyata Goyal (2005IPG35) Shilp Gupta (2005IPG59) Tarun Motwani (2005IPG69) Table of Contents 1 Introduction … 2 Literature Review … 3 Theoretical Model … 4 Hypotheses … 5 Data Collection … 6 Data Preparation
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Introduction McDonald’s Corporation (MCD) is the world’s largest chain of fast food restaurants‚ serving nearly 47 million customers daily. McDonald’s primarily sells hamburgers‚ cheeseburgers‚ chicken products‚ french fries‚ breakfast items‚ soft drinks‚ milkshakes and desserts. More recently‚ it has begun to offer salads‚ wraps and fruit. Many McDonald’s restaurants have included a playground for children and advertising geared toward children‚ and some have been redesigned in a more ’natural’
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casual dining restaurant to capture their same customer
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