Affecting Popularity on the Marketing Aspects of Leading Food Chains in Marikina City Chapter I THE PROBLEM AND ITS BACKGROUND This chapter contains the overview of the research problem and the factors that lead to the conceptualization of the problem and justification for considering the chosen topic as a problem for research. The researchers’ motivation in this study in knowing the reasons and information that leads popularity in same food chains in Marikina city. The purpose of the study is to
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America is beginning to become more dependent on fast food companies‚ because of the low prices‚ and a quick meal‚ many families are turning into the drive thru for a rapid fix to a late night meal. With fast foods’ growing popularity‚ obesity is also becoming a growing problem. Everyone blames each other for the obesity epidemic‚ but no one can take the blame and accept that it is possibly our faults. While America is reaching for fast-food companies for an easy meal‚ more Americans are beginning
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paragraphs‚ we will briefly discuss whether CSR are necessary and the effectiveness of CSR. As the competitors have started showing they are socially responsible‚ it becomes necessary for a fast food corporation to consider the need and importance of CSR if it wants to stay at an advantaged position in the fast food industry. As consumers have more choices due to globalization and consider more today‚ it may be necessary for a corporation to show it is socially responsible to attract consumers. According
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Fast food restaurants started to change farming and food distribution as early as the 1950’s. Dick and Mac McDonald were the first to revolutionize the drive up restaurants when they redeveloped their BBQ joint into the type of McDonalds we know today that serves burgers and fries.(Ganzel) Others soon caught on to what the McDonalds brothers had going‚ and fast food restaurants started opening up everywhere. The first Kentucky Fried Chicken opened in 1952. By 1954 Burger King opened and became the
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FAST FOOD ENVIRONMENTAL SCAN 2014 OVERVIEW OF INDUSTRY The Australian and New Zealand Standard Industrial Classification (ANZSIC) code for Fast Food is Division H/Sub-division 45/ Class 4512. The Fast Food market in Australia has experienced a vigorous growth over the last decade as Australians are making eating out a way of life. Once dominated by hamburgers‚ the Fast Food Industry has undergone a health kick over the five years through 2013-14 which has led to a 3.0% per annum rise in industry
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The popularity of fast food restaurants is growing every day. The popularity of fast food restaurants is growing because of three main causes: the low cost‚ the fast service‚ and how fast food restaurants are available anywhere. The most evident advantage of fast food is than it saves time. In today’s fast-paced life‚ there is nothing better than getting a ready meal. No matter how much the chefs praise the benefits of fresh food‚ at the end of a hard-working day‚ when one returns home all tiered
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There are fast-food restaurant advertisements on almost every street corner‚ trying to grab attention by billboards‚ commercials‚ sign spinning‚ and more. In the book Fast Food Nation by Eric Schlosser he begins to describe how the first two major individuals invented their now multibillion dollar companies which who were Carl Karcher and the McDonald’s brothers. First with Carl N. Karcher‚ who is the founder of what is now called Carl’s Jr. He was born in 1917 near Upper Sandusky‚ Ohio‚ where he
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Outline I) Introduction: Fast Food Nation is a book in which Eric Schlosser did not hold any detail back. His ideas are very much similar to Hank Cardello who expressed his feelings in his best seller Stuffed and a article labeled Bacon as a Weapon of Mass Destruction. All of these topics touch upon the problem of obesity‚ low wages‚ and unethical issues. II) Topic Sentence 1: Obesity was on of the most talked about issues within all the texts. -Detail/Example- One out of every three American
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Fast Food Advertising And Childhood Obesity A rise in obesity has been observed in the United States in the last two decades. Obesity is one problem that gives birth to numerous fatal diseases‚ including but not limited to cardiovascular disease‚ diabetes‚ and depression. The Centers for Disease Control and Prevention (CDC) conducted a survey and found that‚ “More than one-third of U.S. adults (35.7%) and approximately 17% (or 12.5 million) of children and adolescents aged 2-19 years are obese”
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Effects of Fast Food on the American Economy How does fast food affect America’s economy? Does fast food affects Americans economy in the bad way or good way? Some people say that fast foods are ruining Americans economy. They want to reduce effects of the fast food industry in America. However‚ the advocates do not agree because they think that fast foods are giving a major boost to the economy. They give out a few examples about the advantage of fast food to the economy such as proving jobs or
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