RESPONSE PAPER 9th Sep.‚ 2013 Peng Zhang MAIN IDEA The chapter 3 of Allen`s Chapter talk about the communication objectives and targeting issues. As the starting point of event planning‚ the second step is setting communication objectives based on situation analysis and fit with corporate and market objectives. While setting a communication objective‚ planner could use some tools such as gap analysis and Ansoff matrix within the SMART rules; meanwhile‚ the objective should follow the communication
Premium Event planning BMW Target market
YOUTH EMPLOYMENT SUMMIT EVENT PLANNING HANDBOOK HOW TO ORGANIZE AN EVENT Foreword The Youth Employment Summit (YES2002) is being organised on a simple premise: if we successfully raise awareness to the need for promoting youth employment‚ build commitment for action‚ and empower that commitment with knowledge and tools we can create employment opportunities for youth. Based on this‚ the YES2002 goal is to work together to ensure that five hundred million young adults‚ especially youth
Premium Event planning Party Management
Event Planning & Administration Tour08007 Coursework A Submission 2012/2013 Student No: B00242497 Title: TITP Word Count:1‚981 Contents Introduction T in the Park is a music event which takes place every year which is usually held on the second week of July. This event is growing more and more popular as the year’s go on and as soon as the tickets are available it is almost an instant sell-out. This music event was first held
Premium Festival Entertainment Event planning
an outdoor community event which will be carried out in summer 2010. An event company is employed to organize according to the background and requirement which have been given by the Council. Certain aspects such as site planning‚ crowd management decisions‚ legal licensing responsibilities‚ supply chain management and a full risk assessment will be justified. Appropriate measurements and alternatives are discussed in the following sections. Please refer to Appendix 1: Event Run Down for details
Premium Management Risk Event management
EVENT MANAGEMENT INTRODUCTION Event management is the application of project management to the creation and development of festivals‚ events and conferences. Event management involves studying the intricacies of the brand‚ identifying the target audience‚ devising the event concept‚ planning the logistics and coordinating the technical aspects before actually launching the event. Post-event analysis and ensuring a return on investment have become significant drivers for the event industry.[1]
Premium Asset Balance sheet Liability
Event Management Market - India June 2010 Executive Summary Estimated to be worth INR 15 bn in 2010‚ expected to grow to INR 23 bn in 2012 Market is highly unorganised having huge opportunities for growth Main segments in the event management market are Corporate‚ Cultural‚ Leisure‚ and Personal‚ with a rising demand of management in the corporate sector Drivers: Growth in consumer spending and disposable income‚ increase in below the line promotion among establishments‚ rising need of organized
Premium Event management Management
Properly accounting for subsequent events is important because investors’ opinions could be dramatically altered by the events and transactions that occur after year end. If subsequent events are not given proper consideration‚ the financial statements that are issued at year-end may be misleading. Accounting Standards Codification (ASC) 855 provides guidance on the proper accounting for and disclosure of subsequent events. Due to the potential impact subsequent events may have on the financial statements
Premium Balance sheet Financial statements Financial Accounting Standards Board
shows progress in planning event and Evaluation of the organised event. For our event‚ we have ogerniced an exhibition of photographs it did take place in Yang Sing Restaurant at 6.00pm on the 18th March 2009. In the group of five people which are Anna Wolnik‚ Anna Lekstutis‚ Iram Khan‚ Mariah Arfan and Ashley Huges. The exhibition of photographs what we did prepare was a theme which is called ’the beauty of the city ’. We had different photographs taken for the event and we arranged for this to
Premium Management Event planning Festival
BTEC Extended Diploma for IT Practitioners Event Driven Programming (2010) ~ Unit 14 ~ Unit Code : F/601/7281 Level 3 14.P1 14.P2 14.P3 14.P4 14.P5 14.P6 14.M1 Explain the key features of event driven programs. Demonstrate the use of event driven tools and techniques. Design an event driven application to meet defined requirements. Implement a working event driven application to meet defined requirements. Test an event driven application. Create onscreen help to assist the users of a computer program
Premium Programming language Event-driven programming Graphical user interface
CHAPTER Event strategy 1 INTRODUCTION Events and festivals are an economic and social driver of many companies‚ cities‚ regions and countries. They need to be assessed for their benefits and placed in the development plans of the organisation. The only way to achieve this sensibly is to devise a framework for the development. This chapter describes how these frameworks or event strategies are created. It begins with the recognition of events as being part of a development portfolio and not
Premium Management Strategic planning Asset