INDEX Page No. 1. General Information 5 2. Company Profile 8 3. Marketing Department of the Company 15 4. Retailer’s Network Management 21 5. Market Research 36 6. Future Plans 66 7. Mile Stone 67 8. SWOT Analysis 70 9. Suggestion 73 10. My Observation 74 11. Conclusion 75 12. Bibliography 76 CONTENTS Page No. 1. Introduction 6
Premium Marketing
ACKNOWLEDGEMENT A Successful Project can never be prepared by the single effort or the person to whom project is assigned‚ but it also demands the help and guardianship of some conversant person who helps in the undersigned actively or passively in the completion of successful project. Training period in BIG BAZAAR has been full of learning and sense of contribution towards the organization. I would like to thank BIG BAZAAR as well as T24 for giving me this opportunity for learning and contributing
Premium Retailing Shopping mall Department store
A PROJECT REPORT ON “MARKETING AND PROMOTION OF XTRA POWER FLEET CARD LOYALTY PROGRAM” Submitted to INDIAN OIL CORPORATION LIMITED DURGAPUR DIVISIONAL OFFICE BY RAMENDRA PRATAP SINGH (09/MBA/28) NATIONAL INSTITUTE OF TECHNOLOGY DEPARTMENT OF MANAGEMENT STUDIES DURGAPUR Ramendra Pratap Singh 09/MBA/28 Page 1 ACKNOWLEDGEMENT It gives me immense pleasure‚ to express my unfeigned and sincere thanks and gratitude to Mr. SOVAN MANDAL ASSISTANT MANAGER (FLEET MARKETING)
Premium Petroleum Loyalty program
ACKNOWLEDGEMENT It’s a great pleasure acknowledge these people to have contributed to the successful completion of my project. The project report instead of being an individual effort is a collective on where in help from various quarters specially business and academic ones have been derived. The list of those providing a helping hand is quite played a major role in completion of the project and continuous to have a positive influence in my thought process. First of all I would like express my deep
Premium Pharmaceutical industry Pharmacology Generic drug
at the source. No liability for error‚ or omission or unintentional misrepresentation will be accepted. We reserve the right to make correction and changes wherever desired in this document or its subsequent versions. 1. PROJECT EXECUTIVE SUMMARY 1.1 PROJECT BRIEF This document is being prepared for the establishment of a three star hotel. The object of establishing a three star hotel is to facilitate the internal and external tourist and provide them with the best boarding and lodging
Premium Hotel Motel Hotels
Marketing Project Report on Lux Soap By: Amit Kumar Sinha PGDMRM-002 IPE‚ Hyderabad Contents: Company Profile – HUL Distibution Channel - HUL Product Mix – HUL Overview – Lux Soap Marketing Mix SWOT Analysis Competitor Analysis Market Segmentation Recommendation Reference Company Profile - HUL Company Profile - HUL • • • • • • • • • A 52% owned subsidiary of Anglo Dutch giant Unilever. India – 1888 India largest FMCG company Touching 2 out of 3 Indian consumer
Premium Marketing
The whole purpose of this project was to teach the students of Whitwell middle school about the Holocaust but it turned into something much more. The small town of Whitwell Tennessee decided to do a Holocaust project. They were going to collect 600‚000 paper clips. you may ask yourself why paper clips? What do paper clips have to do with the holocaust? But the paper clip doesn’t just hold papers together it held people together. The paper clip was a symbol that the jewish people wore. The symbol
Premium Nazi Germany The Holocaust Jews
CWRU Regression Project Report OPRE 433 Tianao Zhang 12/5/2011 Introduction According to the data I’ve received‚ there are 6578 observations. The data base is composed by 13 columns and 506 rows. All the explanatory variables are continuous as well as the dependent variable and there are no categorical variables. My goal is to build a regression model to predict the average of Y or particular Y by a given X. 1. Do the regression assumptions such as Constant Variance‚ Normality and Independence
Premium Regression analysis
NORTH EASTERN REGIONAL INSTITUTE OF MANAGEMENT PROJECT REPORT ON PRESENTED BY • • • • • • • Partha Pratim Mahanta Utpal Rajkonwar Omi Nirmali Pranjal Pran Pratim Parag Bharti Airtel Limited NSE: BHARTIARTL‚ BSE: 532454 Airtel is an Indian telecommunications company that operates in 19 countries across South Asia‚ Africa and the Channel Islands. It operates a GSM network in all countries‚ providing 2G or 3G services depending upon the country of operation. Airtel is the fifth
Premium Bharti Airtel Sunil Mittal Mobile phone
who help her through first few days of her internship‚ the student is forever grateful. For me this role was played by my guide Ms. Charu Mittra (Manager HR). I owe my sincere thanks to you. You were my prime source of motivation to work on this project. I wish you could give a little more of your valuable time and I’m sure we could have done better. I’m also grateful to my family and friends‚ nobody could have given me that kind of support. By the end of everyday I was a quitter and by the beginning
Premium Generic drug Ranbaxy Laboratories Pharmaceutical industry