"Fed ex environmental factors that affect global and domestic marketing decisions" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 3 of 50 - About 500 Essays
  • Good Essays

    Fed-Ex Case Study

    • 2070 Words
    • 9 Pages

    Fed-Ex Case Study In 1971 FedEx Express developed the modern air/ground express industry; in 1998 the corporation was created as FDX Corp. and became FedEx Corp. in January of 2000. 1. History and Background of the company 2. Identifying the success in Management 3. Analysis and Evaluation 4. Action Plan and Recommendations 5. Fed-Ex Today History Throughout its history‚ FedEx has been a leader in the transportation and information industry. In 1965‚ Yale

    Premium

    • 2070 Words
    • 9 Pages
    Good Essays
  • Powerful Essays

    CHAPTER 14 GLOBAL MARKETING COMMUNICATIONS DECISIONS II: SALES PROMOTION‚ PERSONAL SELLING‚ SPECIAL FORMS OF MARKETING COMMUNICATION SUMMARY Sales promotion is any paid‚ short-term communication program that adds tangible value to a product or brand. Consumer sales promotions are targeted at ultimate consumers; trade sales promotions are used in business-to-business marketing. Sampling gives prospective customers a chance to try a product or service at no cost. A coupon is a certificate that

    Premium Marketing Sales

    • 3369 Words
    • 14 Pages
    Powerful Essays
  • Better Essays

    Environmental Factors

    • 1140 Words
    • 4 Pages

    Environmental factors can play a major part in a company’s marketing plan. Environmental factors can include social‚ ecological‚ political‚ cultural‚ technological‚ and ethical issues. PepsiCo can face all these issues because they are a global company. Many of these issues can affect PepsiCo’s marketing plan even in different areas of the United States. Larger environmental factors affect the way they market globally with different factors having to be considered in each area of the world. A company

    Premium Marketing Environment Environmentalism

    • 1140 Words
    • 4 Pages
    Better Essays
  • Good Essays

    Environmental Factors

    • 771 Words
    • 4 Pages

    Environmental Factors Environmental factors can be political‚ social‚ ecological‚ cultural‚ technological and ethical in nature. Any organization that develops a product or service that they want to market domestically or globally must consider what the impact each of these factors may have for them. Not considering these factors can result in the failed attempt to market a product‚ which may be successful domestically‚ in other countries where there is a significant market potential.

    Premium Gatorade Environment Globalization

    • 771 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Environmental Factors

    • 1031 Words
    • 5 Pages

    Environmental Factors MKT 421 March 8‚ 2011 ENVIRONMENTAL FACTORS Nike is an organization that conducts both domestic and global marketing. The environmental factors will be identified that will affect the global and domestic marketing decisions. The following will be addressed as they relate to the organization’s marketing decisions: Analyze the influence of global economic interdependence and the effect of

    Premium Social media Social responsibility Obligation

    • 1031 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Environmental Factors

    • 1058 Words
    • 5 Pages

    Environmental Factors Paper Dallas Brekke MKT 461 - Marketing March 11‚ 2007 Environmental Factors Paper In any company‚ external factors exist that have an effect on the firms operations. Much of the time‚ these factors are largely uncontrollable and can only be managed and influenced to the best of the firm ’s ability. These factors are what make up the marketing environment. In this paper‚ we will explore some of the domestic and global environmental factors that may impact Dell Computer

    Premium Personal computer Marketing Dell

    • 1058 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Fed Ex Case Study

    • 728 Words
    • 3 Pages

    access to sales‚ customer services‚ billing and automation systems. With these consolidations‚ the Company announced intentions to form a sixth subsidiary called FedEx Corporate Services Corp. in June 2000. The new subsidiary would pool together the marketing‚ sales‚ customer services‚ information technology and

    Premium

    • 728 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    Environmental Factors

    • 1069 Words
    • 5 Pages

    Environmental Factors MKT/421 Environmental Factors Coca-Cola‚ Inc. When it comes to promoting a product or service‚ one size does not fit all. Certain aspects of the marketing plan need to change depending on whether the company is marketing domestically or globally. Coca-Cola‚ Inc. is a successful organization with both global and domestic operations. An organization of this magnitude has external factors that can affect the complete operations of the company. These factors can

    Premium Coca-Cola Diet Coke World Trade Organization

    • 1069 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Environmental Factors

    • 1018 Words
    • 5 Pages

    Environmental Factors Amy S. Rivera MKT 421/Marketing Mr. Jim Severnak October 19‚ 2008 Introduction This paper will discuss Coca-Cola’s organization as this company conducts both domestic and global marketing. The high-level domestic and global environmental factors that will impact the organization’s marketing decision will be discussed‚ as well as how technology impacts the organization’s marketing decisions. The author will also analyze the importance of social responsibility and

    Premium Coca-Cola Marketing Environment

    • 1018 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Fed Ex Case Study

    • 500 Words
    • 2 Pages

    Case Study #3 FedEx 1. What is the FedEx philosophy toward quality? “Customer satisfaction begins with employee satisfaction. Putting people first in every action‚ every planning decision‚ every business decision requires a tremendous commitment from every manager and employees in the company.” James L. Barksdale‚ Chief Operating Officer “He even stated that his employees have been acting on their own to keep customers satisfied even before empowerment became a

    Premium Customer Frederick W. Smith Management

    • 500 Words
    • 2 Pages
    Satisfactory Essays
Page 1 2 3 4 5 6 7 8 9 50