4Marketing 477 Study Guide Exam #2 Promotional Plan Outline * I. Executive Summary: Abstract of the entire plan (not an introduction) it’s a synopsis (5-10 pages) * II. Situational Analysis: There’s no order‚ just bullet points. It’s the information about consumers‚ gives an informed reason for everything that’s going to be followed 1. Companies and Product History 2. Product Evaluation 3. Consumer Evaluation 4. Competitive Evaluation 5. Other forces/trends (e.g. regulatory)
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How to Study for an Exam When you have an exam‚ you usually tend to study at the last minute. Why not have an easier‚ more effective method? It’s easier than done when you’re already used to the way you study on your own. Well‚ hopefully this can help improve the skills you already have. First‚ you will have to use the text you read from and choose the chapters you find most important. Now that you have done that‚ re-read the parts you find most important over. While you do that‚ highlight
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developing and writing an effective business plan? * Business plans give the organization a sense of purpose. They identify the firm’s mission and goals. They create measurable standards and outline a strategy for reaching company objectives. 2. Why are so many small-business owners attracted to franchising? Under what circumstances might it be better to start an entirely new business instead of purchasing a franchise? * Starting a small‚ independent company can be a risky‚ time-consuming
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CJUS Final Review 1. Know what the Fifth Amendment limits? Limitations on the exercise of governmental power or authority and prevent person from being tried twice for the same offense‚ testify against himself. 2. Sixth Amendment guarantees what? The Sixth Amendment guarantees the right to legal counsel at all significant stages of a criminal proceeding. 3. The eighth amendment bars what? U.S. constitutional amendment forbidding excessive bail‚ excessive fines‚ and cruel and unusual
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liberal. | | | Question 2 | | | | |The broadcast industry in the United States can be described as
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Assessment https://mycourses.mdc.edu/Section/Assessment/Delivery/AssessmentAll... 1. Unions usually support: A) conduct-based pay. B) achievement-based pay. C) performance-based pay. D) seniority-based pay. E) merit-based pay. 2. The National Labor Relations Act is also known as the: A) Landrum-Griffin Act. B) Walsh-Healey Act. C) Taft-Hartley Act. D) Davis-Bacon Act. E) Wagner Act. 3. What can supervisors do to stay union-free? A) They can report any direct or indirect signs of union activity
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Past paper questions- Russia in Revolution 1881-1924 From Autocracy to Dictatorship and Stalin’s Russia 1924-53 January 2009 How far were divisions among its opponents responsible for the survival of the Tsarist rule in the years 1881-1905? (30 marks) OR How far was the Provisional Government responsible for its own downfall? (30 marks) How far were economic problems responsible for Stalin’s decision to replace the New Economic Policy in 1928 with the first Five-Year Plan? (30 marks)
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SHORT GUIDE TO ANSWERING EXAM QUESTIONS 1.1. Planning * All questions o Identify the question o Identify the applicable law o Identify the key factors for that particular law * Hypothetical questions o Identify the key facts (based on the key factors) o Identify the key issue 1.1.1. Identifying the question A very interesting phenomenon that occurs often is the fact that students often say they do not know what the examiner is asking. Examiners are usually
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Exam 2 study Guide CH 6 Front Office Communications? (guest comm. (trans. File/log book (rapid response software (info. Directory (reader (board (group bk file (mail/packaging file (telecom services Transaction File/Log Book used for? Chronological journal ( list of usual events‚ guest complaints‚ request‚ & other request Shift recap( FD calls back to make sure they got what they want Unusual events( Guest complaints/requests( Information Directory contain? (Restaurant locations
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Chontella Comprehensive Exam Jan‚ 2011 Research Methods Describe questionnaires‚ interviews‚ observational methods and case studies. What are the strengths and weaknesses of each? a. Compare and contrast qualitative research and quantitative research. b. What are the goals‚ advantages‚ and disadvantages of descriptive‚ correlational‚ and experimental designs? A questionnaire is a technique that used for collecting data in a survey. It is a series of questions to which the respondent
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